or


[01/12/12 - 12:43 PM]
Jay Leno and Jimmy Fallon Generate #1 Results for the Late-Night Week of Jan. 2-6
NBC spins the late-night numbers for the week of January 2-6.

[via press release from NBC]

JAY LENO AND JIMMY FALLON GENERATE #1 RESULTS FOR THE LATE-NIGHT WEEK OF JAN. 2-6

JAY TOPS HIS ABC AND CBS TIME-PERIOD COMPETITION IN VIEWERS 18-49 AND TOTAL VIEWERS

AT 12:35 A.M. ET, JIMMY FALLON OUT-DELIVERS 'LATE LATE SHOW' IN ALL KEY CATEGORIES

SEASON TO DATE, JAY AND JIMMY INCREASE THEIR TOTAL-VIEWER MARGINS VS. LAST YEAR

UNIVERSAL CITY, Calif. - January 12, 2012 - NBC's late-night lineup has earned #1 finishes in viewers 18-49 and total viewers for the week of January 2-6 over the ABC and CBS time-period competition. Note that Monday telecasts were excluded from the week's averages due to the New Year's holiday.

For the week, NBC's "The Tonight Show with Jay Leno" and CBS's "Late Show with David Letterman" tied with 0.8 ratings each, while in viewers 18-49, "Tonight" prevailed by a 1 percent margin (with 1.041 million adults 18-49 vs. 1.028 million). At 12:35 a.m. ET for the week, NBC's "Late Night with Jimmy Fallon" delivered bigger audiences than CBS's "Late Late Show with Craig Ferguson" in all key ratings categories: adults, men and women 18-34, 18-49 and 25-54, as well as total viewers.

Through the first 16 weeks of the season, "Tonight" has increased its total-viewer margin over "Late Show" to 13 percent (3.737 million vs. 3.308 million), up from the year-ago season-to-date advantage of 8 percent. Jimmy Fallon has established a total-viewer lead over "Late Late Show" this season of 16 percent (1.802 million vs. 1.559 million), after trailing by 1 percent one year ago. Jimmy has also increased his season-to-date lead over "Late Late Show" in adults 18-34, to 47 percent (301,000 vs. 205,000) up from last year's 27 percent, and in adults 25-54, up to 10 percent (884,000 vs. 804,000) up from 3 percent at this point last season.

WEEKLY AVERAGES

(According to in-home viewing figures from Nielsen Media Research for the week of January 2-6. Ratings reflect "live plus same day" data from Nielsen Media Research unless otherwise noted. Season-to-date figures are averages of "live plus seven day" data except for the two most recent weeks, which are "live plus same day.")

ADULTS 18-49

11:35 p.m.-12:35 a.m. ET NBC "Tonight," 0.8 rating, 3 share* CBS "Late Show," 0.8/3*

11:35 p.m.-12 midnight ET ABC "Nightline," 0.8/3*

12 midnight-1 a.m. ET ABC "Kimmel," 0.5/2*

12:35-1:35 a.m. ET NBC "Late Night," 0.6/3* CBS "Late Late Show," 0.4/2*

1:35-2:05 a.m. ET NBC "Last Call," 0.3/2 (in encore telecasts)*

TOTAL VIEWERS

11:35 p.m.-12:35 a.m. ET NBC "Tonight," 3.5 million viewers* CBS "Late Show," 3.1 million viewers*

11:35 p.m.-12 midnight ET ABC "Nightline," 3.4 million viewers*

12 midnight-1 a.m. ET ABC "Kimmel," 1.6 million viewers*

12:35-1:35 a.m. ET NBC "Late Night," 1.7 million viewers* CBS "Late Late Show," 1.4 million viewers*

1:35-2:05 a.m. ET NBC "Last Call," 0.9 million viewers (in encore telecasts)*

* Monday's telecasts are excluded due to the New Year's holiday.

SEASON TO DATE

ADULTS 18-49

11:35 p.m.-12:35 a.m. ET NBC "Tonight," 0.9 rating, 3 share CBS "Late Show," 0.9/3

11:35 p.m.-12 midnight ET ABC "Nightline," 0.9/3

12 midnight-1 a.m. ET ABC "Kimmel," 0.5/2

12:35-1:35 a.m. ET NBC "Late Night," 0.6/3 CBS "Late Late Show," 0.5/3

1:35-2:05 a.m. ET NBC "Last Call," 0.3/2

TOTAL VIEWERS

11:35 p.m.-12:35 a.m. ET NBC "Tonight," 3.7 million viewers CBS "Late Show," 3.3 million viewers

11:35 p.m.-12 midnight ET ABC "Nightline," 3.9 million viewers

12 midnight-1 a.m. ET ABC "Kimmel," 1.8 million viewers

12:35-1:35 a.m. ET NBC "Late Night," 1.8 million viewers CBS "Late Late Show," 1.6 million viewers

1:35-2:05 a.m. ET NBC "Last Call," 1.0 million viewers

SELECTED CABLE RESULTS, WEEK OF JANUARY 2-6

NATIONAL ADULT 18-49 RATING

Comedy Central, 11-11:30 p.m. ET, "The Daily Show," 0.7

Comedy Central, 11:30 p.m.-midnight ET, "The Colbert Report," 0.5

TBS, 11 p.m.-midnight, "Conan," 0.5**

Adult Swim, 11:30 p.m.-12:30 a.m. ET, 0.9

Adult Swim, 12:30-1:30 a.m. ET, 0.5

Each adult 18-49 rating point equals 1.28 million viewers

TOTAL VIEWERS

Comedy Central, 11-11:30 p.m. "The Daily Show," 1.6 million

Comedy Central, 11:30 p.m.-midnight ET, "The Colbert Report," 1.2 million

TBS, 11 p.m.-midnight, "Conan," 1.0 million**

Adult Swim, 11:30 p.m.-12:30 a.m. ET, 2.0 million

Adult Swim, 12:30-1:30 a.m. ET, 1.2 million

**Monday's "Conan" was an encore





  [january 2012]  
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