or


[02/28/12 - 11:32 AM]
ABC Family is Cable's #2 Network in Females 12-34 for the 2nd Straight Month
ABC Family spins the numbers for the month of February.

[via press release from ABC Family]

Primetime Ratings Highlights for February 2012 - Final National Ratings

ABC Family is Cable's #2 Network in Females 12-34 for the 2nd Straight Month; Delivers Biggest February on Record in Adults 18-34 and Target Females

Boasts 13 Consecutive Months of Year-to-Year Increases in Women 18-34 and 12 Straight Months in Viewers 12-34 and Females 12-34

"Pretty Little Liars" is Cable's #1 Scripted Series in Females 12-34, and TV's #1 Series in Female Teens

"Pretty Little Liars," "Switched at Birth" and "The Lying Game" Place Among Cable's Top 4 Scripted Series in Prime in Core Female Demos

February 2012 Prime Highlights:

Driven by "Pretty Little Liars," "Switched at Birth" and "The Lying Game," ABC Family recorded its most-watched February in the network's history in Adults 18-34 (381,000) and its core female demos, Women 18-34 (283,000), Women 18-49 (435,000) and Females 12-34 (468,000), out-performing year-ago levels by double-digit percent margins.

ABC Family ranked #2 across all cable in Prime for the 2nd month in a row in Females 12-34 and Female Teens (185,000), and ranked a solid #3 in Women 18-34.

Year to year, ABC Family increased by a solid 18% in Women 18-34 (283,000 vs. 239,000), by 14% in Women 18-49 (435,000 vs. 380,000) and by 24% in Females 12-34 (468,000 vs. 378,000).

· "Pretty Little Liars" ranked as the month's #1 scripted cable series in Females 12-34 (1.7 million/3.7 rating), the #2 scripted cable series in Women 18-34 (860,000/2.6 rating) and Women 18-49 (1.2 million/1.8 rating), and the #1 TV series in Female Teens (815,000/6.9 rating).

· In Females 12-34, ABC Family owned 3 of cable's Top 4 scripted series in Prime with "Pretty Little Liars" (#1 - 1.7 million/3.7 rating), "Switched at Birth" (#3 - 1.0 million/2.2 rating) and "The Lying Game" (#4 - 961,000/2.1 rating).

· In Women 18-34, ABC Family held 3 of cable's Top 4 scripted series in Prime with "Pretty Little Liars" (#2 - 860,000/2.6 rating), "Switched at Birth" (#3 - 575,000/1.7 rating) and "The Lying Game" (#4 - 538,000/1.6 rating).

· Newcomer "Jane by Design" was the #1 TV series on Tuesday at 9 o'clock during the month in Female Teens (391,000/3.3 rating), and the #1 scripted cable series in the hour in Females 12-34 (781,000/1.7 rating).

Source: Nielsen Media Research, US ratings, most current. February 2012: 1/30/12-2/26/12; February 2011: 1/31/11-2/27/11. Series ranks based on trackage data with minimum 2 telecasts, sorted by 000s, then rating.





  [february 2012]  
S
M
T
W
T
F
S
   


· JANE BY DESIGN (ABC FAMILY)
· LYING GAME, THE (ABC FAMILY)
· PRETTY LITTLE LIARS (ABC FAMILY)
· SWITCHED AT BIRTH (ABC FAMILY)





most recent ratings | view all posts
[05/24/13 - 02:13 PM]
Thursday's Cable Ratings: "Swamp People" Tops Demos, Viewers for History
Plus: numbers for AMC's "Showville," Showtime's "Last Days Here" and GSN's "Minute to Win It."

[05/24/13 - 08:46 AM]
"Rookie Blue" Opens at #1 at 10pm with Its 2nd Biggest Audience Since 2010
ABC spins the numbers for Thursday, May 23.

[05/24/13 - 08:32 AM]
Thursday's Broadcast Ratings: FOX Opens Summer on Top in Demos
"Hell's Kitchen" and "Does Someone Have to Go?" hand the network victory in adults 18-49.

[05/23/13 - 04:27 PM]
Wednesday's Cable Ratings: Pacers/Heat Opener Dominates for TNT
Plus: numbers for VH1's "Off Pitch," Oxygen's "Best Ink" and TLC's "The Town That Caught Tourettes?"

[05/23/13 - 03:01 PM]
NBC Completes Best May Sweep in Nine Years As Network Finishes 0.1 of Rating Point Out of First
NBC further spins the numbers for the May sweeps period.

[05/23/13 - 02:02 PM]
ABC Ranks No. 1 in the May Sweep for the First Time in 13 Years in Adults 18-49
ABC further spins the numbers for the May sweeps period.

[05/23/13 - 01:47 PM]
"The Americans" Scores - Ties As Most-Watched First Season of Any FX Drama
FX further spins the numbers for the season to date.

[05/23/13 - 11:18 AM]
TNT's Exclusive Coverage of the 2013 NBA Eastern Conference Finals Game 1 Delivers 5.3 U.S. HH Rating & 8.2 Million Total Viewers
TNT spins the numbers for Wednesday, May 22.

[05/23/13 - 10:28 AM]
Jay Leno and Jimmy Fallon Dominate with "Tonight's" Biggest 18-49 Audience Since December and "Late Night's" Best Since New Year's Week
NBC spins the late-night numbers for the week of May 13-17.

[05/23/13 - 08:51 AM]
"Law & Order: Special Victims Unit" Grows Week to Week by 7% in 18-49 Rating and 3% in Total Viewers
NBC spins the numbers for Wednesday, May 22.

[05/23/13 - 08:37 AM]
ABC Is #1 in Adults 18-49 on the Final Night of the Season and #1 in the May Sweep for the First Time in 13 Years
ABC spins the numbers for Wednesday, May 22.

[05/23/13 - 08:29 AM]
Wednesday's Broadcast Ratings: CBS Tops Viewers, Splits Demos with ABC
"Criminal Minds" closes the May sweeps period as the most-watched program on the night.

[05/23/13 - 08:05 AM]
Over Six Million Viewers Tuned in for the Mid-Season Finale of "The Game" and the Season Finale of "Let's Stay Together"
Plus: "The Game" will kick off the remainder of season six on Tuesday, July 2 followed by the premiere of "Being Mary Jane."

[05/22/13 - 05:08 PM]
Tuesday's Cable Ratings: NBA Draft Lottery, Playoffs Keep ESPN on Top
Plus: numbers for CNBC's "Crowd Rules," VH1's "I'm Married to a..." and Syfy's "Weird or What?"

[05/22/13 - 04:58 PM]
Oxygen Delivers Best Night In Network History Among All Key Demos
Oxygen spins the numbers for Tuesday, May 21.