or


[02/28/12 - 11:32 AM]
ABC Family is Cable's #2 Network in Females 12-34 for the 2nd Straight Month
ABC Family spins the numbers for the month of February.

[via press release from ABC Family]

Primetime Ratings Highlights for February 2012 - Final National Ratings

ABC Family is Cable's #2 Network in Females 12-34 for the 2nd Straight Month; Delivers Biggest February on Record in Adults 18-34 and Target Females

Boasts 13 Consecutive Months of Year-to-Year Increases in Women 18-34 and 12 Straight Months in Viewers 12-34 and Females 12-34

"Pretty Little Liars" is Cable's #1 Scripted Series in Females 12-34, and TV's #1 Series in Female Teens

"Pretty Little Liars," "Switched at Birth" and "The Lying Game" Place Among Cable's Top 4 Scripted Series in Prime in Core Female Demos

February 2012 Prime Highlights:

Driven by "Pretty Little Liars," "Switched at Birth" and "The Lying Game," ABC Family recorded its most-watched February in the network's history in Adults 18-34 (381,000) and its core female demos, Women 18-34 (283,000), Women 18-49 (435,000) and Females 12-34 (468,000), out-performing year-ago levels by double-digit percent margins.

ABC Family ranked #2 across all cable in Prime for the 2nd month in a row in Females 12-34 and Female Teens (185,000), and ranked a solid #3 in Women 18-34.

Year to year, ABC Family increased by a solid 18% in Women 18-34 (283,000 vs. 239,000), by 14% in Women 18-49 (435,000 vs. 380,000) and by 24% in Females 12-34 (468,000 vs. 378,000).

· "Pretty Little Liars" ranked as the month's #1 scripted cable series in Females 12-34 (1.7 million/3.7 rating), the #2 scripted cable series in Women 18-34 (860,000/2.6 rating) and Women 18-49 (1.2 million/1.8 rating), and the #1 TV series in Female Teens (815,000/6.9 rating).

· In Females 12-34, ABC Family owned 3 of cable's Top 4 scripted series in Prime with "Pretty Little Liars" (#1 - 1.7 million/3.7 rating), "Switched at Birth" (#3 - 1.0 million/2.2 rating) and "The Lying Game" (#4 - 961,000/2.1 rating).

· In Women 18-34, ABC Family held 3 of cable's Top 4 scripted series in Prime with "Pretty Little Liars" (#2 - 860,000/2.6 rating), "Switched at Birth" (#3 - 575,000/1.7 rating) and "The Lying Game" (#4 - 538,000/1.6 rating).

· Newcomer "Jane by Design" was the #1 TV series on Tuesday at 9 o'clock during the month in Female Teens (391,000/3.3 rating), and the #1 scripted cable series in the hour in Females 12-34 (781,000/1.7 rating).

Source: Nielsen Media Research, US ratings, most current. February 2012: 1/30/12-2/26/12; February 2011: 1/31/11-2/27/11. Series ranks based on trackage data with minimum 2 telecasts, sorted by 000s, then rating.





  [february 2012]  
S
M
T
W
T
F
S
   


· JANE BY DESIGN (ABC FAMILY)
· LYING GAME, THE (ABC FAMILY)
· PRETTY LITTLE LIARS (FREEFORM)
· SWITCHED AT BIRTH (FREEFORM)





most recent ratings | view all posts
[09/27/16 - 09:10 AM]
Monday's Broadcast Ratings: NBC Tops Coverage of the First Presidential Debate
Said 90-minute telecast draws a collective 45.3 million viewers between ABC, CBS, FOX and NBC.

[09/26/16 - 09:42 AM]
Bravo Media Finishes 3Q with the Biggest On-Air and Online Growth Among the Top 10 Ad Supported Cable Entertainment Networks
Bravo spins the numbers for the quarter to date.

[09/26/16 - 08:37 AM]
Sunday's Broadcast Ratings: "Sunday Night Football" Tops Charts on Night of Declines
FOX's "The Simpsons" is the only series to post year-to-year gains on the broadcast networks.

[09/25/16 - 11:26 AM]
Saturday's Broadcast Ratings: ABC Tops Demos with College Football
The Alphabet wins the night among adults 18-49 while CBS is the most-watched network.

[09/25/16 - 11:18 AM]
"This Is Us" Grabs NBC's Best Premiere Live + 3 Lift Ever in 18-49 Rating
NBC further spins the numbers for Tuesday, September 20.

[09/25/16 - 11:02 AM]
FOX Comedies - "Brooklyn Nine-Nine," "New Girl" and "Scream Queens" - See Significant Gains in Live + 3
FOX further spins the numbers for Tuesday, September 20.

[09/25/16 - 10:12 AM]
College Football Week 4: ESPN/ABC with Five of the Six Highest Overnights Across All Networks
ESPN spins the numbers for Saturday, September 24.

[09/25/16 - 08:30 AM]
ABC's "S.H.I.E.L.D." Is Tuesday's Biggest Gainer in Adults 18-49 with a Best-Ever 82% Jump
ABC further spins the numbers for Tuesday, September 20.

[09/24/16 - 11:16 AM]
FOX Hit Dramas - "Gotham" and "Lucifer" - See Significant Gains in Live + 3
FOX further spins the numbers for Monday, September 19.

[09/24/16 - 10:06 AM]
Monday's "The Good Place" Is the Week's Top Debut Half-Hour of a New Comedy in Live + 3
NBC further spins the numbers for Monday, September 19.

[09/24/16 - 08:48 AM]
Friday's Broadcast Ratings: "MacGyver" Debuts on Top for CBS
The Eye's reboot leads the night in both total viewers and adults 18-49.

[09/23/16 - 08:41 AM]
Thursday's Broadcast Ratings: CBS, NFL Stifle Its Competition
ABC's "Notorious" (1.2) and FOX's "Pitch" (1.1) are outshined by the Eye's football coverage in adults 18-49.

[09/22/16 - 08:44 AM]
Wednesday's Broadcast Ratings: "Empire" Returns on Top, But Down
FOX's juggernaut is off nearly 37% from a year ago among adults 18-49.

[09/21/16 - 02:35 PM]
"South Park" Season 20 Premiere Marks Hightest Rated Episode in a Decade
Comedy Central further spins the numbers for Wednesday, September 14.

[09/21/16 - 09:31 AM]
Strong Premieres of "Bull" and "NCIS" Lead CBS to Tuesday Win
CBS spins the numbers for Tuesday, September 20.