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[03/27/12 - 08:20 AM]
Monday's Broadcast Ratings: "The Voice" Continues Its Reign for NBC
By The Futon Critic Staff (TFC)

nielsen ratings
(fast national numbers for monday, march 26, 2012)

Here are the highlights of the 12 ad-sustained programs that aired in primetime on the broadcast networks last night:

NBC (9.98 million viewers, #2; adults 18-49: 3.7, #1) was the network to beat on Monday thanks to new episodes of "The Voice" (11.79 million viewers, #3; adults 18-49: 4.4, #1) and "Smash" (6.36 million viewers, #6; adults 18-49: 2.2, #T4).

ABC (15.79 million viewers, #1; adults 18-49: 2.9, #2) then claimed the silver with fresh installments of "Dancing With the Stars" (17.62 million viewers, #1; adults 18-49: 3.1, #2) and "Castle" (12.15 million viewers, #2; adults 18-49: 2.4, #3).

Next up was CBS (6.39 million viewers, #3; adults 18-49: 1.9, #3) with its all-repeat lineup of "How I Met Your Mother" (5.70 million viewers, #9; adults 18-49: 1.9, #T7), "2 Broke Girls" (6.12 million viewers, #8; adults 18-49: 2.0, #6), "Two and a Half Men" (7.08 million viewers, #4; adults 18-49: 2.2, #T4), "Mike & Molly" (6.28 million viewers, #7; adults 18-49: 1.9, #T7) and "Hawaii Five-0" (6.57 million viewers, #5; adults 18-49: 1.6, #9).

Meanwhile, FOX (4.73 million viewers, #4; adults 18-49: 1.5, #4) offered up a new "Alcatraz" (4.71 million viewers, #11; adults 18-49: 1.5, #T10) followed by the season finale of "Alcatraz" (4.74 million viewers, #10; adults 18-49: 1.5, #T10).

And finally, the feature "Confessions of a Shopaholic" (0.95 million viewers, #12; adults 18-49: 0.4, #12) on The CW (0.95 million viewers, #5; adults 18-49: 0.4, #5) rounded out the evening. In the netlet's target demo (women 18-34), the film delivered a 0.6 rating.

Week-to-week changes (adults 18-49):
0.00% - Castle
0.00% - Alcatraz - 9:00
-2.22% - The Voice
-4.35% - Smash
-11.43% - Dancing With the Stars

Year-to-year changes (adults 18-49):
+319.05% - The Voice (vs. All Together Now: A Celebration of Service/The Event)
+37.50% - Smash (vs. Harry's Law)
+36.36% - Alcatraz - 9:00 (vs. The Chicago Code (Repeat))
0.00% - Alcatraz - 8:00 (vs. House (Repeat))
-27.27% - Castle
-39.22% - Dancing With the Stars

In late-night metered market ratings (via NBC's press release):

In Nielsen's 56 metered markets, household results were: "The Tonight Show with Jay Leno," 2.9/7; CBS's "Late Show with David Letterman," 2.3/6; and ABC's combo of "Nightline," 3.7/9; and "Jimmy Kimmel Live," 1.9/6.

In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show with Jay Leno," 0.8/4; "Late Show," 0.6/3; "Nightline," 1.1/5; and "Jimmy Kimmel Live," 0.6/3.

At 12:35 a.m., "Late Night with Jimmy Fallon" (1.3/5 in metered-market households) beat CBS's "Late Late Show with Craig Ferguson" (1.1/4 with an encore). In the 25 markets with Local People Meters, "Late Night" (0.4/3 in 18-49) topped "Late Late Show" (0.3/2 with an encore).

At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.8/4 in metered-market households and a 0.3/2 in adults 18-49 in the 25 markets with local people meters


Here are the highlights of the 14 ad-sustained programs that aired in primetime on the broadcast networks one year ago (3/28/11):

ABC (19.16 million viewers, #1; adults 18-49: 4.5, #1) overshadowed the competition on Monday with week two of "Dancing With the Stars" (22.33 million viewers, #1; adults 18-49: 5.1, #1) and a new "Castle" (12.83 million viewers, #2; adults 18-49: 3.3, #2).

CBS (6.25 million viewers, #2; adults 18-49: 1.9, #2) then took home the leftovers with its mix of "How I Met Your Mother" (5.65 million viewers, #7; adults 18-49: 1.9, #T5), "Mad Love" (5.63 million viewers, #8; adults 18-49: 2.1, #4), "Two and a Half Men" (7.61 million viewers, #4; adults 18-49: 2.3, #3), "Mike & Molly" (7.02 million viewers, #5; adults 18-49: 1.9, #T5) and "Hawaii Five-0" (5.78 million viewers, #6; adults 18-49: 1.5, #T8).

Next up was FOX (4.40 million viewers, #4; adults 18-49: 1.3, #3) with repeats of "House" (4.83 million viewers, #9; adults 18-49: 1.5, #T8) and "The Chicago Code" (3.97 million viewers, #12; adults 18-49: 1.1, #11).

Meanwhile, NBC (5.59 million viewers, #3; adults 18-49: 1.2, #4) was out of the hunt with its combination of "All Together Now: A Celebration of Service" (4.20 million viewers, #11; adults 18-49: 0.9, #12), "The Event" (4.36 million viewers, #10; adults 18-49: 1.2, #10) and "Harry's Law" (8.21 million viewers, #3; adults 18-49: 1.6, #7).

And finally, repeats of "90210" (0.76 million viewers, #13; adults 18-49: 0.3, #13) and "Gossip Girl" (0.54 million viewers, #14; adults 18-49: 0.2, #14) on The CW (0.65 million viewers, #5; adults 18-49: 0.3, #5) rounded out the night.

Week-to-week changes (adults 18-49): Dancing With the Stars (0.00%), Castle (0.00%), Harry's Law (0.00%), The Event (0.00%), Mad Love (-8.70%).

In late-night metered market ratings (via NBC's press release):

In Nielsen's 56 metered markets, household results were: "The Tonight Show with Jay Leno," 3.0/7; CBS's "Late Show with David Letterman," 2.4/6; and ABC's combo of "Nightline," 3.8/9; and "Jimmy Kimmel Live," 1.8/6.

In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show with Jay Leno," 0.8/4; "Late Show," 0.8/4; "Nightline," 1.1/5; and "Jimmy Kimmel Live," 0.6/3.

At 12:35 a.m., "Late Night with Jimmy Fallon" (1.4/5 in metered-market households) beat CBS's "Late Late Show with Craig Ferguson" (1.1/4). In the 25 markets with Local People Meters, "Late Night" (0.5/3 in 18-49) topped "Late Late Show" (0.4/2).

At 1:35 a.m., Last Call with Carson Daly" averaged a 0.8/3 in metered-market households with an encore and a 0.3/2 in adults 18-49 in the 25 markets with local people meters.

Source: Nielsen Media Research





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