or


[05/21/12 - 08:54 AM]
The Billboard Music Awards Boost ABC to #1 for the 5th Straight Sunday in Adults 18-49
ABC spins the numbers for Sunday, May 20.

[via press release from ABC]

The Billboard Music Awards Boost ABC to #1 for the 5th Straight Sunday in Adults 18-49

Early info on ABC's Sunday, ahead of the regular press release.

Registering its longest winning streak on the evening in 3 years, ABC finished #1 for the 5th consecutive Sunday in Adults 18-49, overshadowing Fox's night of season finales by 26%, NBC with the 2-hour season ender of Celebrity Apprentice by 50% and CBS with its two hours of 60 Minutes and a Jesse Stone movie by 85%. Featuring the season finale of America's Funniest Home Videos and the 2012 Billboard Music Awards, the Net ranked #1 in all 8 half-hours of the evening in the key young adult sales demo. The Billboard Music Awards stood as the night's highest-rated broadcast overall with young adults.

Featuring the conclusion of its two-part season finale, ABC's America's Funniest Home Videos ranked #1 in the 7 o'clock hour for the 4th week in a row in Adults 18-49.

ABC's 3-hour broadcast of The 2012 Billboard Music Awards ran a dominant #1 in its 8-11pm time period in Adults 18-49, leading Fox by 42%, NBC by 42% and CBS by 108%. The wide-appealing music awards show also finished #1 against its rivals in the time period with Adults 18-34, Adults 25-54, across all key Women (W18-34/W18-49/W25-54), Teens 12-17 and Kids 2-11.

· Head to head from 9-11pm, ABC's Billboard Music Awards towered over NBC's season finale of Celebrity Apprentice by 27% in Adults 18-49 and by 64% in Adults 18-34.

· The Billboard Music Awards attracted its 2nd-largest audience since 2003 (since 12/10/03) and retained 100% of its Teen 12-17 delivery year to year. In fact with Teens 12-17 and Kids 2-11, The 2012 Billboard Music Awards produced ABC's best numbers in the time period since the 2012 Academy Awards 3 months ago - since 2/26/12.

Quick Take for Sunday, May 20, 2012 (Fast Affiliate Live + Same Day Ratings)

Delivering its Longest Sunday Winning Streak in 3 Years, ABC Ranks No. 1 on the Night for the 5th Straight Week in Adults 18-49

"AFHV" Finishes No. 1 in its Slot with Adults 18-49 for the 4th Consecutive Week

The Network's Broadcast of "The 2012 Billboard Music Awards" Dominates Its 3-Hour Time Period to Qualify as Sunday's No. 1 Program with Adults 18-49

"The Billboard Music Awards" Attracts its 2nd-Largest Audience Since 2003, and Among Kids and Teens Posts the Net's Top Ratings in the Slot since the "Oscars"

Sunday Night (7:00-11:00 p.m.)

Registering its longest winning streak on the evening in 3 years (since the end of the 2008-09 season), ABC finished No. 1 for the 5th consecutive Sunday in Adults 18-49 (2.4/7), overshadowing Fox's night of season finales by 26% (1.9/6), NBC with the 2-hour season ender of "Celebrity Apprentice" by 50% (1.6/5) and CBS with its two hours of "60 Minutes" and a "Jesse Stone" movie by 85% (1.3/4). Featuring the season finale of "America's Funniest Home Videos" and "The 2012 Billboard Music Awards," the Net ranked No. 1 in all 8 half-hours of the evening in the key young adult sales demo. "The Billboard Music Awards" stood as the night's highest-rated broadcast overall with young adults.

"America's Funniest Home Videos" (7:00-8:00 p.m.)

Featuring the conclusion of its two-part season finale, ABC's "America's Funniest Home Videos" ranked No. 1 in the 7 o'clock hour for the 4th week in a row in Adults 18-49 (1.5/5).

"The 2012 Billboard Music Awards" (8:00-11:00 p.m.)

ABC's 3-hour broadcast of "The 2012 Billboard Music Awards" ran a dominant No. 1 in its 8:00-11:00 p.m. time period in Adults 18-49 (2.7/7), leading Fox by 42% (1.9/5), NBC by 42% (1.9/5) and CBS by 108% (1.3/4). The wide-appealing music awards show also finished No. 1 against its rivals in the time period with Adults 18-34, Adults 25-54, across all key Women (W18-34/W18-49/W25-54), Teens 12-17 and Kids 2-11.

· Head to head from 9:00-11:00 p.m., ABC's "Billboard Music Awards" towered over NBC's season finale of "Celebrity Apprentice" by 27% in Adults 18-49 (2.8/7 vs. 2.2/6) and by 64% in Adults 18-34 (2.3/7 vs. 1.4/4).

· "The Billboard Music Awards" (7.4 million) attracted its 2nd-largest audience since 2003 (since 12/10/03) and retained 100% of its Teen 12-17 (2.4/9) delivery year to year. In fact with Teens 12-17 and Kids 2-11, "The 2012 Billboard Music Awards" produced ABC's best numbers in the time period since the 2012 Academy Awards 3 months ago - since 2/26/12.

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 44% currently, from 41% at the same point in 2011.

More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: The Nielsen Company (Fast Affiliate, Live + Same Day Ratings), 05/20/12.





  [may 2012]  
S
M
T
W
T
F
S
  


· 60 MINUTES (CBS)
· AMERICA'S FUNNIEST HOME VIDEOS (ABC)
· APPRENTICE, THE (NBC)
· JESSE STONE: BENEFIT OF THE DOUBT (CBS)





most recent ratings | view all posts
[06/28/16 - 12:16 PM]
Hallmark Channel's Most Recent Original Premiere Marks 4th Consecutive Week with Top HH-Rated Movie of the Week
The Hallmark Channel spins the numbers for the week of June 20-26.

[06/28/16 - 11:18 AM]
All Eyes Were on the 2016 "BET Awards" as 7.2mm Total Viewers Tuned in Across 12 Viacom Networks for the Premiere Telecast on Sunday, June 26
BET spins the numbers for Sunday, June 26.

[06/28/16 - 09:06 AM]
Monday's Broadcast Ratings: NBC, "American Ninja Warrior" Hold Onto Top Spot
The Peacock leads the night among total viewers and adults 18-49.

[06/27/16 - 01:44 PM]
ESPN Films' "O.J.: Made in America" Seen by More than 35 Million People
ESPN spins the numbers for the series to date.

[06/27/16 - 12:48 PM]
TV One's June 14 Episode of Docu-Series "Rickey Smiley for Real" Is Most Watched Episode of the Series Among Key Demos
TV One further spins the numbers for Tuesday, June 14.

[06/27/16 - 08:37 AM]
Sunday's Broadcast Ratings: ABC's "Sunday Fun and Games" Lineup Opens on Top
The Alphabet's "$100,000 Pyramid" leads the night in both total viewers and adults 18-49.

[06/26/16 - 09:01 AM]
Saturday's Broadcast Ratings: ABC Tops Viewers, Splits Demo Crown with NBC
The Alphabet's "In an Instant" and the Peacock's "U.S. Olympic Trials" coverage lead the night among adults 18-49.

[06/26/16 - 08:47 AM]
NBC Ties for the Saturday Primetime Win as Men's Gymnastics Scores a 7-Week Slot High
NBC spins the numbers for Saturday, June 25.

[06/25/16 - 08:55 AM]
Friday's Broadcast Ratings: ABC Wins Low Key Demo Race
ABC, NBC and CBS all finish within a few ticks among adults 18-49.

[06/25/16 - 08:27 AM]
Women's Gymnastics Championship Grows 80% Vs. Year-Ago Saturday Telecast
NBC spins the numbers for Friday, June 24.

[06/24/16 - 12:03 PM]
Travel Channel's "Expedition Unknown" Posts Highest-Rated Episode of Second Season
Travel Channel spins the numbers for Wednesday, June 22.

[06/24/16 - 09:30 AM]
"Good Witch" Season Finale Delivers Hallmark Channel's Highest-Rated and Most-Watched Episode of the Season
The Hallmark Channel further spins the numbers for Sunday, June 19.

[06/24/16 - 09:01 AM]
Thursday's Broadcast Ratings: "Big Brother" Sparks CBS Victory
The Eye claims the top spot in both total viewers and adults 18-49.

[06/23/16 - 08:30 AM]
Wednesday's Broadcast Ratings: "Big Brother" Returns on Top for CBS
The Eye snags the top spot in both total viewers and adults 18-49.

[06/22/16 - 12:23 PM]
OWN's New Original Drama Series "Greenleaf" Premieres as #1 Series Debut in Network History with Over 3 Million Viewers
OWN spins the numbers for Tuesday, June 21.