or


[06/26/12 - 11:40 AM]
2Q 2012 is ABC Family's Most-Watched 2Q on Record in Women 18-34
ABC Family spins the numbers for the quarter to date.

[via press release from ABC Family]

Primetime Ratings for 2Q 2012 - Final National Ratings

2Q 2012 is ABC Family's Most-Watched 2Q on Record in Women 18-34; Ranks as Cable's #2 Network in Females 12-34 and #3 in Women 18-34; Posts 9th Consecutive Quarter of Year to Year Gains in Women 18-34

"Pretty Little Liars" Ranks as Cable TV's #1 Series in Viewers 12-34 and Females 12-34 and Basic Cable's #1 Scripted Series in Women 18-34

"Bunheads" Bucks the Trend, Surging by Double-Digit Percentages in Week 2; "Baby Daddy" Premieres as the Network's #2 Comedy Launch of All Time; "Melissa & Joey" Hits Series/Season Highs in Target Demographics

"Beauty and the Beast" is the #1 Cable Movie in Adults 18-34 and Women 18-34; "The Blind Side" is the #1 Cable Movie in Women 18-49;

2Q 2012 Prime Highlights:

Driven by established original hits, most notably "Pretty Little Liars" and "The Secret Life of the American Teenager," and newcomers, "Bunheads" and "Baby Daddy," ABC Family recorded its most-watched 2Q in the network's history in Women 18-34 (248,000), posting an impressive 9th consecutive quarter of year over year increases in the target demo, and delivered its 2nd-most-watched 2Q ever in Adults 18-34 (340,000), Women 18-49 (387,000), Viewers 12-34 (518,000) and Females 12-34 (388,000).

ABC Family ranked as cable TV's #2 network in Females 12-34 and the #3 cable TV network in Women 18-34, matching the network's 2nd best competitive showing on record in demos.

2Q 2012 Programming Highlights:

· "Pretty Little Liars" stood as 2Q12's #1 cable TV series in Viewers 12-34 (2.0 million/2.2 rating) and Females 12-34 (1.8 million/4.0 rating) and the #1 scripted basic cable TV series in Women 18-34 (938,000/2.8 rating).

· Newcomer "Bunheads" bucked the trend in its 2nd outing, surged by 18% in Adults 18-34 (480,000 vs. 407,000) and by 28% in Women 18-34 (416,000 vs. 326,000), saw solid increases in Adults 18-49 (+8% - 792,000 vs. 735,000) and Women 18-49 (+5% - 658,000 vs. 626,000), and retained 100% of its Total Viewer audience (1.64 million).

· Also newcomer, "Baby Daddy" (6/20/12) launched as the network's #2 comedy premiere on record in Total Viewers (1.7 million), Adults 18-34 (619,000), Women 18-34 (492,000), Adults 18-49 (935,000) and Women 18-49 (732,000). Moreover, "Baby Daddy" ranked as Wednesday's #1 cable telecast in Prime in Females 12-34 (679,000) and was the #2 cable telecast for the entire day in Women 18-34, right behind "Melissa & Joey."

· Leading into the launch of "Baby Daddy," an all-new "Melissa & Joey" (6/20/12) delivered a series high in Women 18-34 (510,000), and set season two highs in Total Viewers (1.5 million), Adults 18-34 (626,000), Adults 18-49 (937,000), Women 18-49 (730,000), Viewers 12-34 (798,000) and Females 12-34 (646,000), ranking as Wednesday's #1 cable telecast in Women 18-34.

· Theatrical "The Blind Side" (4/15/12) stood as cable TV's #1 movie in Women 18-49 (904,000/1.4 rating), while animated feature, "Beauty & the Beast" (4/14/12) ranked as the #1 cable movie in Adults 18-34 (833,000/1.2 rating) and Women 18-34 (594,000/1.8 rating).

Source: NTI, U.S. ratings, most current, 2Q 2012: 3/26/12 - 6/24/12; 2Q 2011: 3/28/11-6/26/11. Streaks include ties on rating. Series rank based on trackage data.]





  [june 2012]  
S
M
T
W
T
F
S
     


· BABY DADDY (FREEFORM)
· BUNHEADS (ABC FAMILY)
· MELISSA & JOEY (ABC FAMILY)
· PRETTY LITTLE LIARS (FREEFORM)
· SECRET LIFE OF THE AMERICAN TEENAGER, THE (ABC FAMILY)





most recent ratings | view all posts
[03/12/26 - 03:18 PM]
FOX Sports Scores All-Time High Team USA World Baseball Classic Viewership
3,171,000 viewers on average watched the four Team USA World Baseball Classic Pool play games across FOX, FS1 and FOX Deportes.

[03/12/26 - 03:01 PM]
CBS Midseason Premiere Week Tops Broadcast and Streaming Rankings in Live + 7-Day Multiplatform Viewership
The network scored three of the top four and 12 of the top 20 most-watched series among all broadcast and streaming competition.

[03/11/26 - 03:16 PM]
FOX Sports Sets All-Time World Baseball Classic Viewership Record with Mexico-USA
5,018,000 viewers watched on FOX and FOX Deportes as Team USA defeated Mexico 5-3 in World Baseball Classic pool play on Monday night.

[03/11/26 - 11:30 AM]
ESPN Delivers Most-Watched Women's College Basketball Regular Season Since 2008-09
ESPN networks were home to six of the top 10 women's college basketball regular season games across all networks this season and 29 of the top 30 on cable.

[03/10/26 - 03:04 PM]
FOX Sports Smashes World Baseball Classic Pool Play Viewership Records
Great Britain at USA drew 2.98 million viewers on Saturday, March 7.

[03/10/26 - 02:09 PM]
"R.J. Decker" Gets Down to Business with Over 11 Million Total Audience to Date for Series Debut
In fact, "R.J. Decker" was the most compatible telecast to air following "High Potential" to date, with 73% of the hit drama's live audience flowing through to the series debut.

[03/10/26 - 12:01 PM]
Netflix Top 10: Week of March 2 - "War Machine" Powers Up at No. 1 in This Week's Top 10
Plus: "Bridgerton" Season 4 claimed the No. 1 spot on the English TV list with 13.1 million views in its sixth week in the Top 10.

[03/09/26 - 04:44 PM]
"90 Day Fiance: Before the 90 Days" Delivers Its Highest Rated Episode in Nearly Four Years
TLC continued its Sunday momentum as the #1 cable network of the night, including news and sports, marking one of TLC's highest rated Sunday nights in in the last two years.

[03/09/26 - 04:35 PM]
Pilot for New NBC Comedy "The Fall and Rise of Reggie Dinkins" Has Now Been Seen by Nearly 13 Million Viewers
Continuing off the momentum of the pilot, episode two is now the most-watched NBC comedy on Peacock this season.

[03/04/26 - 04:36 PM]
"American Idol" Leads Monday Night - Powering ABC to Another Victory in Both Total Viewers and Adults 18-49
The show's strong performance lifted ABC to a Monday night win across broadcast and cable in both Total Viewers (4.32 million) and Adults 18-49 (0.36 rating).

[03/04/26 - 09:29 AM]
ABC Continues Multiplatform Success With Midseason Lineup
Season to date, ABC continues to dominate the competitive cross-platform landscape among broadcast series based in viewing over seven days on ABC, Hulu, Disney+ and digital platforms.

[03/03/26 - 03:30 PM]
ABC's Beloved Comedy "Scrubs" Returns with Over 11 Million Total Audience to Date
On linear over three days, "Scrubs" was the top comedy telecast among Adults 18-49 (0.74 rating) on any network (excluding post-NFL telecasts) in over a year.

[03/03/26 - 03:00 PM]
"Marshals" Premiere on CBS Is the Most-Watched New Scripted Debut Without a Football Lead-In Since 2018, with 9.5 Million Viewers
"Marshals," "Tracker" and "60 Minutes" are the top three series on television for the week.

[03/03/26 - 12:01 PM]
Netflix Top 10: Week of February 23 - "Bridgerton" Season 4 Lives Happily Ever After at No. 1 in This Week's Top 10
Coming in at No. 2 on the English TV list is Season 3 of "The Night Agent" with 9.9 million views.

[03/02/26 - 03:10 PM]
"Sheriff Country" Midseason Premiere Scores Its Most-Watched Episode and Is the #1 Show of the Night
5.30 million viewers on average tuned into the show's return on Friday.