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[07/26/12 - 04:04 PM]
Wednesday's Broadcast Ratings: FOX, NBC in Tight Race for Demo Crown
By The Futon Critic Staff (TFC)

nielsen ratings
(fast national numbers for wednesday, july 25, 2012)

Here are the highlights of the 14 ad-sustained programs that aired in primetime on the broadcast networks last night:

FOX (5.11 million viewers, #3; adults 18-49: 1.7, #1) clinged to the demo crown on Wednesday with a full night of "So You Think You Can Dance" (5.11 million viewers, #4; adults 18-49: 1.7, #3).

NBC (6.10 million viewers, #1; adults 18-49: 1.6, #2) then finished a close second place with its mix of "The CLIOS: World's Best Commercials" (4.88 million viewers, #6; adults 18-49: 1.2, #8), "America's Got Talent" (8.70 million viewers, #1; adults 18-49: 2.2, #1) and "Jimmy Fallon's Primetime Music Special" (4.71 million viewers, #7; adults 18-49: 1.6, #4).

Next up was CBS (5.54 million viewers, #2; adults 18-49: 1.4, #3) with an original "Big Brother 14" (5.67 million viewers, #3; adults 18-49: 1.9, #2) followed by repeats of "Criminal Minds" (4.94 million viewers, #5; adults 18-49: 1.1, #9) and "CSI: Crime Scene Investigation" (6.01 million viewers, #2; adults 18-49: 1.3, #T6).

Meanwhile, ABC (3.73 million viewers, #4; adults 18-49: 1.1, #4) offered up repeats of "The Middle" (3.75 million viewers, #10; adults 18-49: 0.9, #11), "Suburgatory" (3.12 million viewers, #12; adults 18-49: 0.8, #12), "Modern Family" (3.73 million viewers, #11; adults 18-49: 1.3, #T6), another "Modern Family" (3.99 million viewers, #8; adults 18-49: 1.5, #5) plus a new "Final Witness" (3.90 million viewers, #9; adults 18-49: 1.0, #10).

And finally, The CW (0.86 million viewers, #5; adults 18-49: 0.3, #5) closed out the evening with repeats of the relocated "Supernatural" (0.93 million viewers, #13; adults 18-49: 0.4, #13) and another "Supernatural" (0.79 million viewers, #14; adults 18-49: 0.3, #14).

Week-to-week changes (adults 18-49):
+15.79% - America's Got Talent
0.00% - Big Brother 14
-5.56% - So You Think You Can Dance
-16.67% - Final Witness

Year-to-year changes (adults 18-49):
+9.09% - The CLIOS: World's Best Commercials (vs. Minute to Win It)
0.00% - Jimmy Fallon's Primetime Music Special (Vs. Love in the Wild)
0.00% - Final Witness (vs. Primetime Nightline)
-15.00% - So You Think You Can Dance
-17.39% - Big Brother 14
-18.52% - America's Got Talent

In late-night metered market ratings (via NBC's press release):

In Nielsen's 56 metered markets, household results were: "The Tonight Show with Jay Leno," 2.6/7; CBS's "Late Show with David Letterman," 2.1/5; and ABC's combo of "Nightline," 2.9/7; and "Jimmy Kimmel Live," 1.3/4.

In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show with Jay Leno," 0.8/4; "Late Show," 0.5/2; "Nightline," 1.0/4; and "Jimmy Kimmel Live," 0.5/3.

At 12:35 a.m., "Late Night with Jimmy Fallon" (1.4/5 in metered-market households) beat CBS's "Late Late Show with Craig Ferguson" (1.1/4). In the 25 markets with Local People Meters, "Late Night" (0.5/3 in 18-49) topped "Late Late Show" (0.3/2).

At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.8/3 in metered-market households with an encore and a 0.3/3 in adults 18-49 in the 25 markets with local people meters.

[NOTE: Today's numbers are courtesy of TVMediaInsights.com due to delays from our usual sources.]


Here are the highlights of the 14 ad-sustained programs that aired in primetime on the broadcast networks one year ago (7/27/11):

FOX (5.95 million viewers, #3; adults 18-49: 2.0, #1) claimed top honors on Wednesday with another two-hour "So You Think You Can Dance" (5.95 million viewers, #4; adults 18-49: 2.0, #3).

NBC (6.76 million viewers, #1; adults 18-49: 1.8, #2) then was the most-watched network with new episodes of "Minute to Win It" (4.74 million viewers, #7; adults 18-49: 1.1, #9), "America's Got Talent" (10.40 million viewers, #1; adults 18-49: 2.7, #1) and "Love in the Wild" (5.15 million viewers, #6; adults 18-49: 1.6, #4).

Next up was CBS (6.05 million viewers, #2; adults 18-49: 1.6, #3) with its mix of "Big Brother 13" (6.64 million viewers, #2; adults 18-49: 2.3, #2), "Criminal Minds" (5.22 million viewers, #5; adults 18-49: 1.2, #T6) and "CSI: Crime Scene Investigation" (6.31 million viewers, #3; adults 18-49: 1.2, #T6).

Meanwhile, ABC (3.70 million viewers, #4; adults 18-49: 1.1, #4) offered up repeats of "The Middle" (3.97 million viewers, #10; adults 18-49: 0.9, #T11), "Modern Family" (4.05 million viewers, #9; adults 18-49: 1.2, #T6), another "Modern Family" (4.39 million viewers, #8; adults 18-49: 1.4, #5), "Happy Endings" (2.84 million viewers, #12; adults 18-49: 0.9, #T11) and a new "Primetime Nightline" (3.48 million viewers, #11; adults 18-49: 1.0, #10).

And finally, repeats of "America's Next Top Model" (1.03 million viewers, #13; adults 18-49: 0.4, #13) and another "America's Next Top Model" (0.84 million viewers, #14; adults 18-49: 0.3, #14) on The CW (0.94 million viewers, #5; adults 18-49: 0.4, #5) rounded out the night.

Week-to-week changes (adults 18-49): Primetime Nightline (11.1%), Love in the Wild (6.7%), So You Think You Can Dance (5.3%), America's Got Talent (3.8%), Big Brother 13 (-8.0%), Minute to Win It (-8.3% vs. 7/13/11).

In late-night metered market ratings (via NBC's press release):

In Nielsen's 56 metered markets, household results were: "The Tonight Show with Jay Leno," 2.6/6; CBS's "Late Show with David Letterman," 2.4/6; and ABC's combo of "Nightline," 2.8/6; and "Jimmy Kimmel Live," 1.1/3.

In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show with Jay Leno," 0.9/4; "Late Show," 0.6/3; "Nightline," 0.9/4; and "Jimmy Kimmel Live," 0.4/2.

At 12:35 a.m., "Late Night with Jimmy Fallon" (1.4/5 in metered-market households) beat CBS's "Late Late Show with Craig Ferguson" (1.3/4). In the 25 markets with Local People Meters, "Late Night" (0.7/4 in 18-49) topped "Late Late Show" (0.4/2).

At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.8/3 in metered-market households with an encore and a 0.4/3 in adults 18-49 in the 25 markets with local people meters.

Source: Nielsen Media Research





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