or


[08/14/12 - 11:46 AM]
The Hub TV Network's Summer Schedule Continues to Build with Big Audience Gains
The Hub spins the numbers for the week of August 6-12.

[via press release from The Hub]

THE HUB TV NETWORK'S SUMMER SCHEDULE CONTINUES TO BUILD WITH BIG AUDIENCE GAINS POWERED BY SPECIAL PROGRAM EVENTS AND STRONG PERFORMANCES OF ORIGINAL SERIES

Double and Triple-Digit Increases Continue to Fuel Network's Momentum

LOS ANGELES - Against strong Olympics competition, The Hub TV Network's summer schedule continued its across-the-schedule outstanding audience growth momentum the week of August 6-12 with double and triple-digit increases for programming in virtually all key audience demographics versus year-ago deliveries.

In particular, driving the week were special event marathons of the series "Care Bears: Welcome to Care-a-Lot" and "Pound Puppies," new episodes of Hub Original Series "Transformers Rescue Bots" and "Kaijudo: Rise of the Duel Masters," and impressive performances of regular series including "R.L. Stine's The Haunting Hour: The Series," "The Aquabats! Super Show!" and "Dan Vs."

For the week in Total Day, The Hub earned year-to-year delivery gains among Kids 2-11 (+61%), Kids 6-11 (+39%), Women 18-49 (+80%), Adults 18-49 (+85%), Persons 2+ (+61%) and Households (+63%).

For the week In Prime (Monday - Sunday, 8 -11 p.m. ET), The Hub earned year-to-year delivery gains among Women 18-49 (+35%), Adults 18-49 (+54%), Persons 2+ (+8%) and Households (+14%).

With this week's success, in Total Day The Hub has demonstrated year-to-year gains among Kids 2-11, Persons 2+ and Households for 32 consecutive weeks.

Week of 8/6/12

Daypart Performance (all times ET)

· In Total Day, The Hub has demonstrated year-to-year gains among Kids 2-11, Persons 2+ and Households for 32 consecutive weeks.

· In Total Day, The Hub earned year-to-year delivery gains among Kids 2-11 (+61%, 61,000), Kids 6-11 (+39%, 32,000), Women 18-49 (+80%, 27,000), Adults 18-49 (+85%, 50,000), Persons 2+ (+61%, 137,000) and Households (+63%, 93,000).

· In Prime (Monday - Sunday, 8 p.m. - 11 p.m. ET), The Hub earned year-to-year delivery gains among Women 18-49 (+35%, 42,000), Adults 18-49 (+54%, 74,000), Persons 2+ (+8%, 169,000) and Households (+14%, 115,000).

Programming Highlights (all times ET)

· The Hub's "Pound Puppies" Marathon (Thursday, 9 a.m. - 2 p.m.) earned year-to-year delivery gains among Kids 2-11 (+366%, 163,000), Kids 6-11 (+419%, 83,000), Women 18-49 (+125%, 18,000), Adults 18-49 (+344%, 40,000), Persons 2+ (+335%, 226,000) and Households (+363%, 148,000).

· The Hub's "Care Bears - Monday Marathon" (Monday, 9 a.m. - 2 p.m.), featuring "Care Bears: Welcome to Care-a-Lot," earned year-to-year delivery gains among Kids 2-11 (+278%, 121,000), Kids 6-11 (+242%, 65,000), Women 18-49 (+740%, 42,000), Adults 18-49 (+610%, 71,000), Persons 2+ (+322%, 215,000) and Households (+155%, 130,000).

· Saturday's back-to-back new episodes of "Transformers Rescue Bots" (Saturday, 12:30-1:30 p.m.) earned year-to-year delivery gains among Kids 2-11 (+243%, 120,000), Kids 6-11 (+486%, 41,000), Women 18-49 (+186%, 20,000), Adults 18-49 (+71%, 48,000), Persons 2+ (+152%, 194,000) and Households (+100%, 122,000).

· A new episode of "Kaijudo: Rise of the Duel Masters" (Saturday, 2 p.m.) earned year-to-year delivery gains among Kids 2-11 (+1400%, 90,000), Kids 6-11 (+650%, 30,000), Women 18-49 (+1200%, 13,000), Adults 18-49 (+245%, 38,000), Persons 2+ (+679%, 148,000) and Households (+372%, 85,000).

· "R.L. Stine's The Haunting Hour: The Series" (Saturday, 6:30 p.m.) earned year-to-year delivery gains among Kids 2-11 (+145%, 186,000), Kids 6-11 (+289%, 136,000), Women 18-49 (+25%, 35,000), Adults 18-49 (+51%, 56,000), Persons 2+ (+87%, 325,000) and Households (+86%, 164,000).

· "The Aquabats! Super Show!" (Saturday, 12 p.m.) earned year-to-year delivery gains among Kids 2-11 (+150%, 100,000), Kids 6-11 (+529%, 44,000), Women 18-49 (+220%, 32,000), Adults 18-49 (+10%, 54,000), Persons 2+ (+54%, 175,000) and Households (+21%, 105,000).

· "Dan Vs." (Saturday, 4:30 p.m.) earned year-to-year delivery gains among Kids 2-11 (+137%, 83,000), Kids 6-11 (+227%, 49,000), Women 18-49 (+20%, 18,000), Persons 2+ (+64%, 121,000) and Households (+5%, 60,000)

(Source: Nielsen; program based dayparts; most current; 8/6/12-8/12/12 vs. 8/8/11-8/14/11; growth by delivery)

About The Hub

THE HUB is a multi-platform joint venture between Discovery Communications (NASDAQ: DISCA, DISCB, DISCK) and Hasbro, Inc., (NASDAQ: HAS) with a goal of entertaining, enlightening, empowering and educating children and their families. The cable and satellite television network features original programming as well as content from Discovery's library of award-winning children's educational programming; from Hasbro's rich portfolio of entertainment and educational properties built during the past 90 years; and from leading third-party producers worldwide. The Hub lineup includes animated and live-action series, as well as specials, game shows, and family-favorite movies. The network extends its content through a robust and engaging online presence at www.hubworld.com. The Hub rebranded from Discovery Kids on October 10, 2010, and is available in more than 64 million U.S. households. The Hub logo and name are trademarks of Hub Television Networks, LLC. All rights reserved.

Visit The Hub on Facebook at http://www.facebook.com/hubtvnetwork





  [august 2012]  
S
M
T
W
T
F
S
   


· DAN VS (HUB)
· KAIJUDO (HUB)
· RL STINE'S THE HAUNTING HOUR: THE SERIES (DFC)





most recent ratings | view all posts
[07/11/25 - 12:45 PM]
ABC Concludes September to May Season with Top Five Shows Among Adults 18-49 Including "High Potential," "Abbott Elementary," "The Rookie," "Shifting Gears" and "9-1-1"
Continuing to lead among broadcast series, ABC's "High Potential" stood as the No. 1 new drama among Total Viewers (16.41 million) and No. 1 new show among Adults 18-49 (3.85 rating).

[07/11/25 - 11:28 AM]
"Big Brother: Summer of Mystery" Premiere Up +10% from Last Summer
Last night, season 27 premiered to nearly 3 million viewers.

[07/09/25 - 03:03 PM]
ABC News' "Nightline" Ranks No. 1 in Total Viewers and Adults 18-49 vs. CBS' "After Midnight" and NBC's "Late Night with Seth Meyers"
"Nightline" saw gains on the same week last year in Total Viewers (+3% - 663,000 vs. 644,000) and Adults 18-49 (+4% - 96,000 vs. 92,000).

[07/08/25 - 06:05 PM]
ESPN Formula 1 Coverage Enjoying Record-Breaking Season of Viewership
11 of 12 races held so far this season have had year-over-year viewership growth and seven of the 12 have set event viewership records.

[07/08/25 - 12:01 PM]
Netflix Top 10 Week of June 30: "Squid Game" Season 3 Leads Top 10 Globally, Climbs to No. 3 on Most Popular
Plus: "The Waterfront" maintained its Top 10 empire as the No. 1 English show in its third week with 5.6 million views.

[07/08/25 - 06:30 AM]
New AMC/AMC+ Epic Adventure Drama "Nautilus" Surfaces with 2.6 Million Premiere Night Viewers on Linear TV
The highly anticipated series premiered on Sunday, June 29 on AMC and AMC+, with new episodes premiering weekly on Sundays until the thrilling two-episode season finale on August 17.

[07/03/25 - 02:33 PM]
ABC News Same-Day Primetime Special "Verdict: The Diddy Trial" Is No. 1 in Adults 18-49 and Adults 25-54
Versus the competition in the time period, "Verdict: The Diddy Trial" outperformed NBC by +40% in Adults 18-49 (212,000 vs. 151,000) and +22% in Adults 25-54.

[07/02/25 - 06:44 PM]
Tyler Perry's "Divorced Sistas" Quickly Rises to Become BET+'s Most Watched Original Series in Platform History
Just halfway through the eight-episode season, existing subscribers and new fans of the show have boosted the drama series to the most-watched series premiere on BET+ in just three weeks.

[07/02/25 - 02:38 PM]
Hallmark Channel Earns #1 Most-Watched Network on Weekends Throughout June with "Passport to Love" Programming Event
"Passport to Love" helped elevate Hallmark Channel to be the #1 most-watched network on weekends throughout the month of June.

[07/01/25 - 12:01 PM]
Top 10 Week of June 23: "Squid Game" Season 3 Takes Over with Record-Breaking Global Debut at No. 1
"The Waterfront" was a Top 10 hit once more as the No. 1 series on the English TV list (11.6 million views).

[07/01/25 - 10:26 AM]
ESPN Formula 1 Viewership Notes After Austrian Grand Prix
ESPN's live telecast on Sunday, June 29, averaged 1.1 million viewers, a two percent gain over last year's race and the largest audience ever for the event on U.S. television.

[07/01/25 - 09:16 AM]
ESPN's "Sunday Night Baseball" Featuring the Minnesota Twins vs. Detroit Tigers Averaged 2 Million Viewers - Up 66% from Last Year's Comparable Game
The audience peaked with 2,304,000 viewers in the 9:15 p.m. ET quarter hour.

[06/27/25 - 02:29 PM]
"Live with Kelly and Mark" Gears Up for Summer Rising Week to Week in All Key Measures
Wednesday, June 11, was the most-viewed day of the week among Total Viewers (2.164 million).

[06/27/25 - 10:31 AM]
"Jimmy Kimmel Live" Tops Late-Night in Adults 18-49 for Third Week in a Row
Winning three of five nights in Kimmel's final week before summer guest hosts, Thursday, June 19, was the show's strongest night among Adults 18-49 (0.35 rating).

[06/25/25 - 11:55 AM]
Prime Video Finishes Groundbreaking First Season of Exclusive NASCAR Coverage
According to Nielsen, NASCAR on Prime posted a season average of 2.16 million viewers (AMA P2+) across five events, and attracted droves of younger viewers to its live coverage.