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[08/20/12 - 08:24 AM]
Sunday's Broadcast Ratings: Colts/Steelers Preseason Coverage Puts NBC on Top
By The Futon Critic Staff (TFC)

nielsen ratings
(fast national numbers for sunday, august 19, 2012)

Here are the highlights of the 15 ad-sustained programs that aired in primetime on the broadcast networks last night:

[EDITOR'S NOTE: Due to the nature of live sports, Fast Nationals for NBC are approximate.]

NBC (8.13 million viewers, #1; adults 18-49: 2.6, #1) snagged the top spot on Sunday with its mix of "Dateline NBC" (5.75 million viewers, #4; adults 18-49: 1.5, #T5) and "NFL Preseason: Indianapolis at Pittsburgh" (8.93 million viewers, #1; adults 18-49: 3.0, #1).

FOX (3.00 million viewers, #4; adults 18-49: 1.4, #2) then claimed the silver with its all-repeat lineup of "American Dad" (1.76 million viewers, #15; adults 18-49: 0.8, #T12), "The Cleveland Show" (2.11 million viewers, #14; adults 18-49: 0.9, #11), "The Simpsons" (3.11 million viewers, #12; adults 18-49: 1.4, #7), another "The Simpsons" (3.37 million viewers, #11; adults 18-49: 1.5, #T5), "Family Guy" (3.69 million viewers, #8; adults 18-49: 1.8, #4) and another "Family Guy" (3.98 million viewers, #7; adults 18-49: 1.9, #3).

Next up was CBS (5.60 million viewers, #2; adults 18-49: 1.2, #3) with its mix of "60 Minutes" (7.72 million viewers, #2; adults 18-49: 1.1, #T8), "Big Brother 14" (6.50 million viewers, #3; adults 18-49: 2.3, #2), "The Good Wife" (3.58 million viewers, #9; adults 18-49: 0.6, #T14) and "The Mentalist" (4.59 million viewers, #6; adults 18-49: 0.8, #T12).

And finally, encores of "America's Funniest Home Videos" (4.81 million viewers, #5; adults 18-49: 1.1, #T8) and "Once Upon a Time" (2.78 million viewers, #13; adults 18-49: 0.6, #T14) followed by the season finale of "Extreme Makeover: Weight Loss Edition" (3.52 million viewers, #10; adults 18-49: 1.1, #T8) on ABC (3.66 million viewers, #3; adults 18-49: 1.0, #4) rounded out the night.

Week-to-week changes (adults 18-49):
+50.00% - Dateline NBC (vs. 7/22/12)
+35.29% - Big Brother 14
+22.22% - Extreme Makeover: Weight Loss Edition
-21.43% - 60 Minutes

Year-to-year changes (adults 18-49):
0.00% - Dateline NBC (vs. Dateline NBC (Repeat))
-21.43% - Extreme Makeover: Weight Loss Edition (vs. 20/20: The Sixth Sense (Repeat))
-21.43% - 60 Minutes (vs. 60 Minutes (Repeat))
-30.30% - Big Brother 14


Here are the highlights of the 16 ad-sustained programs that aired in primetime on the broadcast networks one year ago (8/21/11):

[EDITOR'S NOTE: Due to the nature of live sports, Fast Nationals for NBC are approximate. Due to local NFL preseason preemptions, Fast Nationals for CBS are inflated.]

NBC (8.90 million viewers, #1; adults 18-49: 2.9, #1) was the network to beat on Sunday with its mix of "Dateline NBC" (6.85 million viewers, #5; adults 18-49: 1.5, #5), "NFL Preseason Pregame" (9.31 million viewers, #2; adults 18-49: 2.9, #3) and "NFL Preseason: Chargers/Cowboys" (9.64 million viewers, #1; adults 18-49: 3.4, #1).

CBS (6.69 million viewers, #2; adults 18-49: 1.7, #2) then got bumped to second place with its combination of "60 Minutes" (8.50 million viewers, #4; adults 18-49: 1.4, #T6), "Big Brother 13" (8.82 million viewers, #3; adults 18-49: 3.3, #2), "The Good Wife" (4.19 million viewers, #10; adults 18-49: 1.0, #T14) and "CSI: Miami" (5.23 million viewers, #8; adults 18-49: 1.2, #T8).

Next up was ABC (5.45 million viewers, #3; adults 18-49: 1.3, #3) with encores of "America's Funniest Home Videos" (5.25 million viewers, #7; adults 18-49: 1.2, #T8), "Extreme Makeover: Home Edition" (4.72 million viewers, #9; adults 18-49: 1.1, #13) and "20/20: The Sixth Sense" (5.91 million viewers, #6; adults 18-49: 1.4, #T6).

And finally, repeats of "American Dad" (1.70 million viewers, #16; adults 18-49: 0.8, #16), "Bob's Burgers" (2.05 million viewers, #15; adults 18-49: 1.0, #T14), "The Simpsons" (2.89 million viewers, #12; adults 18-49: 1.2, #T8), "The Cleveland Show" (2.61 million viewers, #13; adults 18-49: 1.2, #T8) and "Family Guy" (3.80 million viewers, #11; adults 18-49: 1.7, #4) led into an original "In The Flow with Affion Crockett" (2.47 million viewers, #14; adults 18-49: 1.2, #T8) on FOX (2.59 million viewers, #4; adults 18-49: 1.2, #4).

Week-to-week changes (adults 18-49): Big Brother 13 (32.0%), In The Flow with Affion Crockett (20.0%).

Source: Nielsen Media Research





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