or


[09/18/12 - 10:56 AM]
OWN: Oprah Winfrey Network Continues Ratings Momentum with Original Primetime Series Premieres Hitting Highs
OWN spins the numbers for Saturday, September 15 and Sunday, September 16.

[via press release from OWN]

OWN: OPRAH WINFREY NETWORK CONTINUES RATINGS MOMENTUM WITH ORIGINAL PRIMETIME SERIES PREMIERES HITTING HIGHS

"Iyanla: Fix My Life" Two Night Premiere Is Network's #1 Series Debut Ever, Ranks #2 W25-54 in all of Cable in Time Period on Saturday

"Welcome to Sweetie Pie's" Returns with Highest Rated Episode in Series History Ranks in the Top 5 of All Cable Series in Time Period W25-54

"Oprah's Next Chapter" Featuring Exclusive Interview with Usher Ranks #3 in All of Cable in Time Period W25-54

OWN Ranks Among Top 5 Ad-Supported Cable Networks on Saturday and Sunday Night

OWN's Saturday and Sunday Primetime Lineup Ranks #1 Among All Broadcast and Cable in Key African-American Demos

Los Angeles - OWN: Oprah Winfrey Network continues its strong momentum scoring ratings highs over the weekend with its original primetime series premieres on Saturday and Sunday, Sept. 15 and 16.

The premiere of the new original series "Iyanla: Fix My Life" with life coach Iyanla Vanzant (Saturday, Sept. 15 at 10 p.m.) scored 1.18 W25-54 rating and 1,136,000 million viewers ranking #2 in its time period in W25-54 among all ad-supported cable networks. The series posted triple digit growth (+808% W25-54, +952% total viewers) versus year ago numbers and built in the half hour, growing +5%. The premiere, which featured "Basketball Wives" star Evelyn Lozada, continued ratings momentum with part two (Sunday, Sept. 16 at 10 p.m.) scoring 1.73 W25-54 rating and 1,590,000 million total viewers, ranking #3 in its time period among ad-supported cable in W25-54 and W18-49, posting quadruple digit growth (+1231% W25-54, +1506% total viewers) versus year ago numbers. The Sunday episode also ranked #1 in the time slot across all broadcast and cable with African-American W25-54 (9.66) and W18-49 (9.12).

The return of popular original series "Welcome to Sweetie Pie's" (Saturday, Sept. 15 at 9 p.m.) hit an all-time series high with a .88 W25-54 rating and 932,000 total viewers posting triple digit growth versus year ago numbers (+450% W25-54, +521% total viewers) and built in the half hour +17%. The series ranked #4 in its time period among ad-supported cable W25-54 and #1 across all broadcast and cable in all key African-American demos (4.76 W25-54, 3.55 W18-49, and 766,000 total viewers). The premiere is up +91% W25-54 versus its season average and is up +319% versus its season one premiere last October.

"Oprah's Next Chapter" (Sunday, Sept. 16 at 9 p.m.) featuring Oprah Winfrey's exclusive interview with R&B artist Usher garnered 1.72 W25-54 rating and 1,520,000 million viewers ranking #3 in its time period in W25-54 and W18-49 among all ad-supported cable, posting quadruple and triple digit growth versus year ago numbers (+1333% W25-54, +827% total viewers). The series ranked #1 in the time period across all broadcast and cable in key African-American demos (8.94 W25-54, 8.05 W18-49).

OWN's inspirational Sunday morning series "Super Soul Sunday" featuring Winfrey's interviews with thought leaders also saw ratings highs over the weekend (Sept. 16 at 11 a.m.) posting a .31 W25-54 rating, its highest to date, up +158% over its season average.

With this solid ratings performance, OWN ranks among the Top 5 ad-supported cable networks on Saturday and Sunday night. Saturday primetime ranked #4 with a .80 W25-54 rating among ad-supported cable networks, and Sunday night ranked #3 among all ad-supported cable in W25-54 (1.41) and W18-49 (1.30). OWN's Saturday and Sunday primetime lineup ranked #1 among all broadcast and cable in African-American women demos (W25-54, W18-49).

The week of September 10th marked OWN's 35th consecutive week of total day year-over-year growth among W25-54 (+150%), nearly nine consecutive months. The week of September 10 matched OWN's best week ever in Total Day W25-54 and scored the network's best weekend ever.

Year-to-date, OWN is posting double digit growth in both primetime and total day across the network's key demos, with primetime posting +26% W25-54 and +21% in total viewers, and total day posting +36% W25-54 and +37% total viewers versus year ago numbers.

OWN 3Q 2012-to-Date

· Prime growth versus year ago: +56% W25-54, +53% total viewers

· Total Day growth versus year ago: +70% W25-54, +68% total viewers

OWN Year-to-Date

· Prime growth versus year ago: +26% W25-54, +21% total viewers

· Total Day growth versus year ago: +36% W25-54, +37% total viewers

Source: The Nielsen Company

OWN ratings are coverage ratings.

About OWN: Oprah Winfrey Network

A joint venture between Harpo, Inc. and Discovery Communications, OWN: Oprah Winfrey Network is a multi-platform media company designed to entertain, inform and inspire people to live their best lives. OWN debuted on January 1, 2011 on what was the Discovery Health Channel and is in approximately 85 million homes. The venture also includes the award-winning digital platform, Oprah.com.





  [september 2012]  
S
M
T
W
T
F
S
      


· IYANLA: FIX MY LIFE (OWN)
· OPRAH PRIME (OWN)
· WELCOME TO SWEETIE PIE'S (OWN)





most recent ratings | view all posts
[01/16/17 - 11:39 AM]
"Taboo" Delights in FX Premiere
FX further spins the numbers for Tuesday, January 10.

[01/16/17 - 09:37 AM]
Sunday's Broadcast Ratings: NFL Playoffs Score Big for NBC, FOX
Nearly 49 million viewers turned into FOX at its peak for its Packers-Cowboys showdown.

[01/16/17 - 07:38 AM]
Steelers-Chiefs Score a Record Overnight Rating for a Primetime NFL Wild Card or Divisional Playoff Game
NBC spins the numbers for Sunday, January 15.

[01/15/17 - 09:38 AM]
Saturday's Broadcast Ratings: NFL Playoff Coverage Tops Charts for CBS
The Eye's telecast of the Texans/Patriots showdown easily wins the night.

[01/15/17 - 08:41 AM]
"Saturday Night Live" Is the #1 Non-Sports Telecast of the Night on the Big 4 Networks
NBC spins the numbers for Saturday, January 14.

[01/14/17 - 08:56 AM]
Friday's Broadcast Ratings: CBS Tops Viewers, Shares Demo Crown with ABC
The Eye's "Blue Bloods" leads the night in both categories.

[01/14/17 - 08:42 AM]
"Shark Tank" Scores a Season High in Viewers
ABC spins the numbers for Friday, January 13.

[01/14/17 - 08:32 AM]
"Grimm" Retains 96% of Last Week's Season Debut in Total Viewers
NBC spins the numbers for Friday, January 13.

[01/13/17 - 04:01 PM]
Science Channel Series Premiere of "MythBusters: The Search" Breaks Into Cable's Top 20 Among Key Demos on Jan. 7
Science Channel further spins the numbers for Saturday, January 7.

[01/13/17 - 11:00 AM]
Travel Channel's "Bizarre Foods: Delicious Destinations" Scores Highest-Rated Season Ever
In the midst of the season, the network quickly commissioned 48 additional episodes that will begin airing in April 2017.

[01/13/17 - 09:30 AM]
Thursday's Broadcast Ratings: CBS Wins Tight Demo Race
The Eye wins the night in total viewers and adults 18-49 despite a repeat "The Big Bang Theory."

[01/12/17 - 08:57 AM]
Wednesday's Broadcast Ratings: ABC Tops Demo Race with Comedies
"Modern Family" helps pave the way to an adults 18-49 victory.

[01/11/17 - 09:32 AM]
Tuesday's Broadcast Ratings: "This Is Us" Return Sparks NBC Victory
The Peacock leads the night, which saw the four major broadcast networks carry President Obama's Farewell Address.

[01/10/17 - 11:02 AM]
"Nashville" Premiere Hits All the Right Notes on CMT
CMT further spins the numbers for Thursday, January 5.

[01/10/17 - 09:46 AM]
Monday's Broadcast Ratings: "The Bachelor" Holds Onto Top Spot for ABC
The Alphabet wins the night among adults 18-49.