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[09/24/12 - 08:44 AM]
Sunday's Broadcast Ratings: Emmys No Match for "Sunday Night Football"
By The Futon Critic Staff (TFC)

nielsen ratings
(fast national numbers for sunday, september 23, 2012)

Here are the highlights of the 19 ad-sustained programs that aired in primetime on the broadcast networks last night:

[EDITOR'S NOTE #1: Due to the nature of live programming, Fast Nationals for FOX (from 7-730p), ABC, CBS and NBC are approximate. On CBS, the NFL Overrun ran until approximately 8:07p with entertainment prime sliding.]

[EDITOR'S NOTE #2: The Emmy Awards aired live across the country and the time-period based Fast Affiliate Ratings are inaccurate, since they don't include pre-prime viewing in the Pacific and Mountain time zones. ABC has ordered true Fast Nationals from Nielsen, which will account for the pre-prime viewing and be sent out later this morning in a press release.]

"Sunday Night Football" (19.82 million viewers, #2; adults 18-49: 8.1, #1) once again topped the charts on Sunday as NBC (15.92 million viewers, #1; adults 18-49: 6.4, #1) was the network to beat. Leading off the night were its pre-game efforts "Football Night in America #1" (6.46 million viewers, #10; adults 18-49: 2.2, #T7), "Football Night in America #2" (7.59 million viewers, #7; adults 18-49: 2.9, #6) and "Football Night in America #3" (14.22 million viewers, #4; adults 18-49: 5.9, #3).

CBS (11.37 million viewers, #2; adults 18-49: 3.0, #2) then took home the silver with a full hour of "NFL Overrun" (21.30 million viewers, #1; adults 18-49: 7.0, #2) followed by (half-hour results only) "NFL Overrun/60 Minutes" (14.74 million viewers, #3; adults 18-49: 3.9, #4), "60 Minutes" (11.06 million viewers, #6; adults 18-49: 2.2, #T7), "60 Minutes/Person of Interest" (6.62 million viewers, #9; adults 18-49: 1.1, #T15), "Person of Interest" (5.34 million viewers, #12; adults 18-49: 0.9, #19), "Person of Interest/The Mentalist" (5.41 million viewers, #11; adults 18-49: 1.0, #18) and "The Mentalist" (5.18 million viewers, #13; adults 18-49: 1.1, #T15).

Next up was ABC (10.52 million viewers, #3; adults 18-49: 2.9, #3) and its "Countdown to the Emmys" (7.28 million viewers, #8; adults 18-49: 1.6, #11) special followed by its telecast of "The 64th Primetime Emmy Awards" (11.60 million viewers, #5; adults 18-49: 3.3, #5).

A year ago (9/18/11), FOX aired "The 63rd Annual Primetime Emmy Awards" (12.44 million viewers; adults 18-49: 4.2) to a larger audience.

And finally, FOX (3.38 million viewers, #4; adults 18-49: 1.5, #4) closed out the night with its mix of "NFL Overrun/American Dad" (3.19 million viewers, #17; adults 18-49: 1.2, #14), "The Cleveland Show" (2.45 million viewers, #19; adults 18-49: 1.1, #T15), "The Simpsons" (3.36 million viewers, #16; adults 18-49: 1.5, #12), "Bob's Burgers" (3.07 million viewers, #18; adults 18-49: 1.4, #13), "Family Guy" (4.01 million viewers, #15; adults 18-49: 1.8, #10) and another "Family Guy" (4.18 million viewers, #14; adults 18-49: 1.9, #9).

Week-to-week changes (adults 18-49):
8.00% - Sunday Night Football

Year-to-year changes (adults 18-49):
12.50% - Sunday Night Football


Here are the highlights of the 18 ad-sustained programs that aired in primetime on the broadcast networks one year ago (9/25/11):

[EDITOR'S NOTE: Due to the nature of live sports, Fast Nationals are approximate for FOX from 7-8p and for NBC on the night. Due to NFL overrun in over 10% of the US, Fast Nationals for CBS are approximate on the night.]

"Sunday Night Football" (17.75 million viewers, #2; adults 18-49: 7.2, #2) made NBC (14.85 million viewers, #1; adults 18-49: 5.9, #1) the network to beat on Sunday. Kicking off the night were its pre-game specials "Football Night in America #1" (5.52 million viewers, #17; adults 18-49: 1.9, #17), "Football Night in America #2" (8.89 million viewers, #11; adults 18-49: 3.4, #7) and "Football Night in America #3" (15.64 million viewers, #3; adults 18-49: 5.9, #3).

Second place then went to FOX (9.55 million viewers, #3; adults 18-49: 4.4, #2) with its mix of "NFL Overrun" (18.90 million viewers, #1; adults 18-49: 7.6, #1), "The OT" (11.10 million viewers, #5; adults 18-49: 4.7, #4) and the season premieres of "The Simpsons" (7.91 million viewers, #13; adults 18-49: 3.8, #6), "The Cleveland Show" (6.02 million viewers, #15; adults 18-49: 3.1, #T8), "Family Guy" (7.63 million viewers, #14; adults 18-49: 4.1, #5) and "American Dad" (5.72 million viewers, #16; adults 18-49: 3.0, #T11).

Next up was CBS (10.89 million viewers, #2; adults 18-49: 2.5, #3) and its premiere lineup of "60 Minutes" (12.56 million viewers, #4; adults 18-49: 2.6, #13), "The Amazing Race" (10.52 million viewers, #7; adults 18-49: 3.0, #T11), "The Good Wife" (10.50 million viewers, #8; adults 18-49: 2.2, #T15) and "CSI: Miami" (9.98 million viewers, #9; adults 18-49: 2.2, #T15).

And finally, the return of "Extreme Makeover: Home Edition" (5.41 million viewers, #18; adults 18-49: 1.3, #18), another "Extreme Makeover: Home Edition" (8.77 million viewers, #12; adults 18-49: 2.3, #14), "Desperate Housewives" (9.78 million viewers, #10; adults 18-49: 3.1, #T8) and the debut of "Pan Am" (10.87 million viewers, #6; adults 18-49: 3.1, #T8) on ABC (8.71 million viewers, #4; adults 18-49: 2.4, #4) rounded out the night.

Week-to-week changes (adults 18-49):
-21.74% - Sunday Night Football

Year-to-year changes (adults 18-49):
+10.77% - Sunday Night Football
+3.33% - Pan Am (vs. Brothers & Sisters)
+2.70% - The Simpsons
0.00% - The Cleveland Show
-4.65% - Family Guy
-8.00% - Extreme Makeover: Home Edition - 8:00
-9.09% - The Amazing Race (vs. 60 Minutes)
-13.33% - Extreme Makeover: Home Edition - 7:00
-26.19% - Desperate Housewives
-36.17% - American Dad (vs. Family Guy (S))
-38.89% - CSI: Miami (vs. Undercover Boss)
-40.54% - The Good Wife (vs. The Amazing Race)
-49.02% - 60 Minutes (vs. NFL Overrun)

Source: Nielsen Media Research





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