or


[09/28/12 - 08:50 AM]
ABC's Thursday Dramas Open Impressively with Across the Board Gains
ABC spins the numbers for Thursday, September 27.

[via press release from ABC]

ABC's Thursday Dramas Open Impressively with Across the Board Gains

Early info on ABC's premiere Thursday, ahead of the regular press release.

ABC earned second place on season premiere Thursday among Adults 18-49, leading Fox by 4% and NBC by 71%. The Net won the night among Women 18-49.

During the 8 o'clock hour against Fox's The X Factor and CBS' top-rated comedies (The Big Bang Theory/Two and a Half Men), the series debut of ABC's Last Resort outdelivered its NBC competition (SNL Primetime Election/Up All Night) by 4.2 million viewers and by 22% in Adults 18-49. In addition, the new ABC drama attracted nearly as large an audience as The X Factor, pacing within 113k Total Viewers. Despite the competition, Last Resort built by 8% in viewers and by 15% in Adults 18-49 from its first half-hour to its second half-hour.

· Up over the year-ago debut of Charlie's Angels in Adults 18-49 (+5%), Last Resort stood as ABC's biggest Thursday drama debut in 3 years with young adults - since 9/24/09. In addition, the new series scored ABC's highest Adult 18-49 rating in the hour in more than 8 months - since 1/12/12.

Building on its lead-in at 9pm in Adults 18-49 (+95%), ABC's 9th season premiere of Grey's Anatomy led its competition by wide margins and finished as Thursday's definitive #1 drama. During the 9 o'clock hour, ABC's Grey's Anatomy outdelivered CBS' Person of Interest by 48%, Fox's Glee by 72% and NBC's comedies by 95% (The Office/Parks and Recreation). Additionally, Grey's stood as Thursday's top-rated series with Adults 18-34.

· Rising over its year-ago season opener in viewers (+11%) and young adults (+5%), Grey's tallied its 2nd-highest numbers since March 2011 - since 3/31/11.

During the 10 o'clock hour, ABC's sophomore season premiere of Scandal ranked #1 in its hour with Adults 18-34 and Women 18-34.

· ABC's Scandal grew over its freshman season premiere (4/5/12) across all key Adults: AD18-34 (+31%), AD18-49 (+10%) AD25-54 (+8%). In fact the show marked series highs in both Adults 18-34 and Women 18-34, while hitting its 2nd-best-ever Adult 18-49 and Adult 25-54 numbers.

Quick Take for Thursday, September 26, 2012 (Fast Affiliate Live + Same Day Ratings)

"Last Resort" Opens to ABC's Top Adult 18-49 Rating in the Slot in Over 8 Months To Qualify as the Network's Highest-Rated Thursday Drama Debut in 3 Years

Up Over its Year-Ago Premiere, ABC's "Grey's" is Thursday's Definitive No. 1 Drama Among Adults 18-49, Generating the Series' 2nd-Biggest Numbers Since March 2011

ABC's Sophomore Season Premiere of "Scandal" Grows Across All Key Adult Demos Over its Freshman Debut, Hitting Series Highs in Adults 18-34 and Women 18-34

Thursday Night (8:00-11:00 p.m.)

ABC earned second place on season premiere Thursday among Adults 18-49 (2.9/8), leading Fox by 4% (2.8/8) and NBC by 71% (1.7/5). The Net won the night among Women 18-49 (3.7/10).

"Last Resort" (8:00-9:00 p.m.)

During the 8 o'clock hour against Fox's "The X Factor" and CBS' top-rated comedies ("The Big Bang Theory"/"Two and a Half Men"), the series debut of ABC's "Last Resort" outdelivered its NBC competition ("SNL Primetime Election"/"Up All Night") by 4.2 million viewers (9.1 million vs. 4.9 million) and by 22% in Adults 18-49 (2.2/7 vs. 1.8/5). In addition, the new ABC drama attracted nearly as large an audience as "The X Factor" (9.2 million), pacing within 113k Total Viewers. Despite the competition, "Last Resort" built by 8% in viewers (8.7 million to 9.4 million) and by 15% in Adults 18-49 (2.0/6 to 2.3/7) from its first half-hour to its second half-hour.

· Up over the year-ago debut of "Charlie's Angels" in Adults 18-49 (+5%), "Last Resort" stood as ABC's biggest Thursday drama debut in 3 years with young adults - since 9/24/09. In addition, the new series scored ABC's highest Adult 18-49 rating in the hour in more than 8 months - since 1/12/12.

"Grey's Anatomy" (9:00-10:00 p.m.)

Building on its lead-in at 9:00 p.m. in Adults 18-49 (+95%), ABC's 9th season premiere of "Grey's Anatomy" led its competition by wide margins and finished as Thursday's definitive No. 1 drama. During the 9 o'clock hour, ABC's "Grey's Anatomy" (4.3/12) outdelivered CBS' "Person of Interest" by 48% (2.9/8), Fox's "Glee" by 72% (2.5/7) and NBC's comedies by 95% ("The Office"/"Parks and Recreation" = 2.2/6). Additionally, "Grey's" stood as Thursday's top-rated series with Adults 18-34 (3.8/12).

· Rising over its year-ago season opener in viewers (+11% - 11.5 million vs. 10.4 million) and young adults (+5% - 4.3/12 vs. 4.1/10), "Grey's" tallied its 2nd-highest numbers since March 2011 - since 3/31/11.

"Scandal" (10:00-11:00 p.m.)

During the 10 o'clock hour, ABC's sophomore season premiere of "Scandal" ranked No. 1 in its hour with Adults 18-34 (1.7/6-tie) and Women 18-34 (2.6/8).

· ABC's "Scandal" grew over its freshman season premiere (4/5/12) across all key Adults: AD18-34 (+31% - 1.7/6 vs. 1.3/5), AD18-49 (+10% - 2.2/6 vs. 2.0/6) and AD25-54 (+8% - 2.8/7 vs. 2.6/7). In fact, the show marked series highs in both Adults 18-34 and Women 18-34, while hitting its 2nd-best-ever Adult 18-49 and Adult 25-54 numbers.

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 45% currently, from 42% at the same point in 2011. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next-day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: The Nielsen Company, Fast Affiliate Live + Same Day Ratings, 09/27/12.





  [september 2012]  
S
M
T
W
T
F
S
      


· BIG BANG THEORY, THE (CBS)
· GLEE (FOX)
· GREY'S ANATOMY (ABC)
· LAST RESORT (ABC)
· OFFICE, THE (NBC)
· PARKS & RECREATION (NBC)
· PERSON OF INTEREST (CBS)
· SATURDAY NIGHT LIVE (NBC)
· SCANDAL (ABC)
· TWO AND A HALF MEN (CBS)
· UP ALL NIGHT (NBC)
· X FACTOR, THE (FOX)





most recent ratings | view all posts
[04/25/17 - 08:21 AM]
Monday's Broadcast Ratings: NBC, "The Voice" Remain on Top in Demos
ABC, "Dancing with the Stars" then are the most-watched overall.

[04/24/17 - 06:05 PM]
TLC Breaks Record Ratings on Sunday Night with Veteran Series and Premiere of Live Television Event
TLC spins the numbers for Sunday, April 23.

[04/24/17 - 04:15 PM]
Freeform's "Famous In Love" Amasses Over 10 Million Total Views During Its Premiere Week as "Pretty Little Liars" Returns at No. 1 Across Target Demos
Freeform further spins the numbers for Tuesday, April 18.

[04/24/17 - 12:35 PM]
"Fargo" Returns Strong with Third Installment Premiere - Premiere Telecast Delivers 3 Million Total Viewers
FX further spins the numbers for Wednesday, April 19.

[04/24/17 - 09:38 AM]
ESPN's & ABC's NBA Playoffs Ratings Up Double-Digits in Second Weekend
ESPN spins the numbers for its NBA postseason coverage to date.

[04/24/17 - 08:28 AM]
Sunday's Broadcast Ratings: NBC, "Little Big Shots" Top Demo Charts
The Peacock wins the night among adults 18-49 while CBS is the most-watched network.

[04/23/17 - 08:52 AM]
Saturday's Broadcast Ratings: NHL Playoffs Spark Demo Victory for NBC
The Peacock's primetime coverage leads the night among adults 18-49.

[04/22/17 - 08:34 AM]
Friday's Broadcast Ratings: NBC Slips Into Top Spot Among Adults 18-49
With CBS in repeats, the Peacock takes home the demo crown.

[04/21/17 - 08:31 AM]
Thursday's Broadcast Ratings: CBS Wins Tight Demo Race
The Eye edges ABC, FOX and NBC by one-tenth of a ratings point among adults 18-49.

[04/20/17 - 08:34 AM]
Wednesday's Broadcast Ratings: "Survivor" Triumphs Over Mostly Repeat Competition
CBS wins the evening in both total viewers and adults 18-49.

[04/19/17 - 08:29 AM]
Tuesday's Broadcast Ratings: "The Voice" Continues NBC's Demo Win Streak
The Peacock has won or tied for the top spot every Tuesday in 2017.

[04/18/17 - 11:38 AM]
2017 Stanley Cup Playoffs Total Audience Delivery Averages 726,000 Viewers Through First Five Days, Up 9% vs. 2016
NBC spins the numbers for its NHL postseason coverage to date.

[04/18/17 - 11:24 AM]
ABC's Most-Watched NBA Playoffs Opening Weekend Game Ever: Total Live Audience of 6,624,000 Viewers for Golden State-Portland Game 1
ESPN spins the numbers for Sunday, April 16.

[04/18/17 - 08:24 AM]
Monday's Broadcast Ratings: "The Voice" Remains the Demo Champ
NBC once again wins the night among adults 18-49.

[04/18/17 - 07:28 AM]
"Casey Anthony: An American Murder Mystery" Breaks Series Records for True Crime Network Investigation Discovery Delivering More Than 3.6 Million Total Viewers
Investigation Discovery further spins the numbers for April 9-11.