or


[09/28/12 - 09:38 AM]
The Series Premiere of "Elementary" Sweeps Time Period in Viewers and Key Demos
CBS spins the numbers for Thursday, September 27.

[via press release from CBS]

THE SERIES PREMIERE OF "ELEMENTARY" SWEEPS TIME PERIOD IN VIEWERS AND KEY DEMOS

"Elementary" Builds on its Lead-In and Improves Year-Ago Time Period in Adults 18-49 and Adults 25-54 "The Big Bang Theory" is Thursday's #1 Program in Viewers and Key Demos

Time Period Premiere of "Two and a Half Men" Places First in Viewers, Adults 18-49 (tie) and Adults 25-54, and Improves the Year-Ago Time Period Premiere Across the Board

"Person of Interest" Wins Its Time Period in Viewers with Year-to-Year Increases CBS Sweeps Premiere Thursday in Viewers and Key Demos

The series premiere of ELEMENTARY won its time period in viewers and key demographics, building on its demo lead-in and improving the year-ago time period, according to Nielsen preliminary live plus same day ratings for Thursday, Sept.28.

From 10:00-11:00 PM, ELEMENTARY (P) was first in households (8.4/14), viewers (13.29m), adults 25-54 (4.0/10) and adults 18-49 (3.1/09). ELEMENTARY built on its PERSON OF INTEREST lead-in in both adults 25-54 (+3%) and adults 18-49 (+7%). Compared to the season premiere of THE MENTALIST last year (on Sept. 22), ELEMENTARY was up +3% in adults 25-54 (from 3.9/09) and up +11% in adults 18-49 (from 2.8/07).

At 8:00 PM, THE BIG BANG THEORY (P) swept its time period, finishing first in households (9.3/16), viewers (15.31m), adults 25-54 (6.1/17), adults 18-49 (4.8/15) and adults 18-34 (3.4/13). If the ratings hold, THE BIG BANG THEORY was the night's #1 program in households, viewers, adults 25-54 and adults 18-49. If the ratings hold, THE BIG BANG THEORY posted its largest audience ever for a season premiere.

TWO AND A HALF MEN (P) was first in households (7.7/12), viewers (12.37m) and adults 25-54 (4.6/11), and was tied for first in adults 18-49 (3.5/10, with FOX) at 8:30 PM. Compared to the time period premiere last year ("How to Be a Gentleman" on Sept. 29), TWO AND A HALF MEN was up +43% in households (from 5.4/09), +35% in adults 25-54 (from 3.4/09), +30% in adults 18-49 (from 2.7/07) and added +3.62m viewers (from 8.75m, +41%).

PERSON OF INTEREST (P) was first in households (8.8/14) and viewers (14.27m) and was second in both adults 25-54 (3.9/09) and adults 18-49 (2.9/08). Compared to the series premiere last year, PERSON OF INTEREST was up +6% in households (from 8.3/13) and added +940,000 viewers (from 13.33m, +7%).

For the night, CBS was first in households (8.6/14), viewers (13.80m), adults 25-54 (4.4/11) and adults 18-49 (3.4/10). CBS won Premiere Thursday for the third straight year in both household and viewers, and won in adults 18-49 and adults 25-54 for the second time in three years.

Thursday's premieres also propelled CBS.com to its third-highest day of traffic in the site's history, with a near-30% increase in unique visitors year-over-year. The debut of ELEMENTARY was a key driver of traffic, with the freshman series placing as the second-highest show section on CBS.com during any premiere week. THE BIG BANG THEORY also saw its biggest premiere date ever among unique visitors and page views, up double digits versus last year on CBS.com.

Note: DVR penetration is at 46%, up from 42% last season. Last fall, Live+7 audiences for original entertainment series on CBS averaged more than a +1.4 million viewer gain over live plus same day ratings, more than any other network. This season, we expect DVR usage to continue to expand, increasing DVR playback deliveries.

Updated Thursday ratings will be available later.





  [september 2012]  
S
M
T
W
T
F
S
      


· BIG BANG THEORY, THE (CBS)
· ELEMENTARY (CBS)
· HOW TO BE A GENTLEMAN (CBS)
· PERSON OF INTEREST (CBS)
· TWO AND A HALF MEN (CBS)





most recent ratings | view all posts
[08/27/15 - 11:09 AM]
Jimmy Fallon Tops His Broadcast Competition for the Late-Night Ratings Week of Aug. 17-21 in All Key Categories
NBC spins the late-night numbers for the week of August 17-21.

[08/27/15 - 08:53 AM]
"The Carmichael Show" Is the Most-Watched Summer Comedy Debut Since 2007, Wins the Slot Among the Big 4 in Adults 18-49
NBC spins the numbers for Wednesday, August 26.

[08/27/15 - 08:43 AM]
Wednesday's Broadcast Ratings: CBS Tops Viewers, Shares Demo Crown with NBC
"America's Got Talent" is the most-watched series while "Big Brother" leads the adults 18-49 race.

[08/26/15 - 08:42 AM]
NBC Wins Tuesday Among the Big 4 in All Key Measures, Sweeps Six of Six Half-Hours Among Those Nets in Adults 18-49
NBC spins the numbers for Tuesday, August 25.

[08/26/15 - 08:27 AM]
Tuesday's Broadcast Ratings: NBC Tops Viewers, Demos for Sixth Consecutive Week
"America's Got Talent" paves the way for another victory by the Peacock.

[08/25/15 - 01:03 PM]
"48 Hours: Decades of Deceit" Is Saturday's #1 Broadcast at 10:00 PM with Adults 25-54, Adults 18-49 and Viewers
CBS spins the numbers for Saturday, August 22.

[08/25/15 - 09:03 AM]
"Live with Kelly and Michael" Is the Week's No. 1 Syndie Talker in All Key Measures
Disney/ABC Domestic Television spins the numbers for the week of August 10-14.

[08/25/15 - 08:43 AM]
Monday's Broadcast Ratings: ABC, NBC Share Top Demo Honors
The Alphabet's "Bachelor in Paradise" surges 20% from last week among adults 18-49.

[08/25/15 - 08:43 AM]
NBC Ties for the Monday Win Among the Big 4 in 18-49
NBC spins the numbers for Monday, August 24.

[08/25/15 - 08:37 AM]
"Bachelor in Paradise" and "Bachelor in Paradise: After Paradise" Both Hit Series Highs in Overall Viewers and Young Adults
ABC spins the numbers for Monday, August 24.

[08/24/15 - 01:46 PM]
"Fear the Walking Dead" Becomes the #1 Series Premiere in Cable History in Total Viewers and All Key Demos
AMC spins the numbers for Sunday, August 23.

[08/24/15 - 01:40 PM]
Investigation Discovery Shatters Network Records with the New Season Premiere of "Homicide Hunter: Lt. Joe Kenda," Delivering 3.8 Million Viewers P2+
Investigation Discovery further spins the numbers for Tuesday, August 18.

[08/24/15 - 12:43 PM]
"Under the Dome" Is the Week's Top Program in Live +7-Day Lift in Viewers and Adults 18-49 for the Second Straight Week
CBS further spins the numbers for the week of August 3-9.

[08/24/15 - 12:06 PM]
ABC Family's "The Fosters" Hits Multi-Month Highs for Summer Finale; Season Debut of "Young & Hungry" Wins Its Time Period Across Target Demos
ABC Family further spins the numbers for Monday, August 17 and Wednesday, August 19.

[08/24/15 - 08:41 AM]
Sunday's Broadcast Ratings: FOX Tops Demos with NFL Preseason
Coverage of the Rams at the Titans puts the network on top among adults 18-49.