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[10/02/12 - 10:16 AM]
CBS Wins Premiere Week in Viewers for the Fourth Consecutive Year
CBS spins the numbers for the week of September 24-30.

[via press release from CBS]

CBS WINS PREMIERE WEEK IN VIEWERS FOR THE FOURTH CONSECUTIVE YEAR

CBS Posts 17 of the Week's Top 30 Programs, More Than All the Other Networks Combined and 11 of the Top 30 in Adults 18-49, More Than Any Other Network

The Debut of "Vegas," the #1 New Show of the Season, Notches CBS's Largest Tuesday 10:00 PM Fall Drama Premiere in 10 Years

Holmes and Watson Uncover a Victory as the Premiere of "Elementary" Sweeps its Time Period

"The Big Bang Theory" Notches its Biggest Premiere Ever in Viewers and Adults 18-49

The "NCIS" Teams Both Score Big Premieres

CBS is #1 at 10PM in Viewers, Adults 25-54 and Adults 18-49 Monday to Friday

(Editor's Note: These ratings represent live plus same day viewing. Audience levels for Live + 3 Day DVR playback, which can increase a show's audience significantly, come in several days later and will be announced at that time.)

CBS, which scored huge premieres for new dramas ELEMENTARY and VEGAS, won premiere week in viewers for the fourth consecutive year and finished second in adults 25-54, according to Nielsen preliminary live plus same day ratings for first week of the 2012-2013 season ending Sept. 30.

CBS won five of seven nights in premiere week in viewers (Tuesday, Wednesday, Thursday, Friday and Saturday). CBS won three nights in both adults 25-54 and adults 18-49 and was second in these measures on two nights.

Among viewers, CBS had 17 of the week's top 30 programs, more than all the other networks combined, while among adults 18-49 CBS had 11 of the top 30, more than any other network.

CBS had the top four scripted programs - NCIS, NCIS: LOS ANGELES, THE BIG BANG THEORY and VEGAS - and eight of the top 10 (with PERSON OF INTEREST, ELEMENTARY, TWO AND A HALF MEN and CRIMINAL MINDS).

Among viewers, THE BIG BANG THEORY was the week's #1 comedy while VEGAS and ELEMENTARY were the week's top new series.

CBS had three of the top five comedies of the week with adults 18-49 - THE BIG BANG THEORY, 2 BROKE GIRLS and HOW I MET YOUR MOTHER. CBS had six of the top 10 dramas in adults 18-49 - NCIS, NCIS: LOS ANGELES, CRIMINAL MINDS, ELEMENTARY, PERSON OF INTEREST and VEGAS.

Monday through Friday, CBS was first at 10:00 PM in viewers (11.67m), adults 25-54 (3.1/08) and adults 18-49 (2.3/07).

The debut of ELEMENTARY and the return of popular CBS programs including THE BIG BANG THEORY, HOW I MET YOUR MOTHER and NCIS helped drive CBS.com Thursday, Friday and Sunday to some of the site's most-trafficked days.

For the week in viewers: CBS (10.69m), ABC (8.33m), NBC (8.17m) and FOX (6.90m).

For the week in key demographics, CBS was second in adults 25-54 (3.2/08) and averaged 2.4/07 in adults 18-49.

For the week in households: CBS (6.8/11), ABC (5.4/09), NBC (5.2/08) and FOX (4.2/07).

CBS Weekly Ratings Highlights:

HOW I MET YOUR MOTHER (5.5/09, 8.84m) (P) was first in adults 18-49 (3.6/11) and adults 18-34 (3.2/11) and was second in adults 25-54 (4.0/10).

2 BROKE GIRLS (6.1/09, 10.02m) (P) was second in adults 25-54 (4.4/10) and adults 18-49 (3.7/09). 2 BROKE GIRLS was the night's #1 scripted program in both adults 25-54 and adults 18-49. 2 BROKE GIRLS built on its lead-in by +48% in households, +57% in adults 25-54, +54% in adults 18-49 and added +3.58m viewers.

MIKE & MOLLY (5.8/08, 9.45m) (P) was second in both adults 25-54 (4.0/09) and adults 18-49 (3.1/08).

NCIS (P) was first in households (12.5/20), viewers (20.48m) and adults 25-54 (5.7/15) and was second in adults 18-49 (4.1/12, -0.1 behind NBC). NCIS posted its second-largest season premiere audience ever, just behind the 2009 premiere (20.61m). The program posted its best deliveries in all these measures since Feb. 7, 2012, the program's 200th episode. NCIS was the night's #1 program in households, viewers and adults 25-54.

NCIS: LOS ANGELES (P) was first in households (10.3/16), viewers (16.74m), adults 25-54 (4.7/11) and adults 18-49 (3.4/09). NCIS: LOS ANGELES posted its second-largest premiere audience ever, behind the 2009 series premiere (18.75m).

VEGAS (P) was first in households (9.4/15), viewers (14.85m), adults 25-54 (3.6/09) and adults 18-49 (2.5/07). VEGAS posted the largest fall viewer delivery for a CBS Tuesday 10:00 PM drama since 2002's JUDGING AMY.

SURVIVOR: PHILIPPINES (P) was first in households (6.4/10), viewers (10.31m) and adults 25-54 (4.1/11) and was second in adults 18-49 (3.1/09, -0.1 behind FOX).

CRIMINAL MINDS (P) was first in households (7.4/11), second in viewers (11.73m, -0.19m behind ABC) and averaged 4.0/09 in adults 25-54 (4.0/09) and 3.1/08 in adults 18-49.

CSI: CRIME SCENE INVESTIGATION (P) was first in households (6.7/11), viewers (10.76m), adults 25-54 (3.2/08) and adults 18-49 (2.5/07).

CBS was first on Thursday in households (8.7/14), viewers (13.94m), adults 25-54 (4.5/11) and adults 18-49 (3.4/10). CBS won Premiere Thursday for the third straight year in both household and viewers and won in adults 18-49 and adults 25-54 for the second time in three years.

THE BIG BANG THEORY (P) swept its time period, finishing first in households (9.5/16), viewers (15.66m), adults 25-54 (6.3/17), adults 18-49 (5.0/16) and adults 18-34 (3.6/13). THE BIG BANG THEORY was the night's #1 program in households, viewers, adults 25-54 and adults 18-49. THE BIG BANG THEORY posted its largest audience and best adults 18-49 rating ever for a season premiere. THE BIG BANG THEORY was up +10% in households, +2% in adults 18-49, +6% in adults 18-34 and even in adults 25-54 from last year's season premiere.

TWO AND A HALF MEN (P) was first in households (7.8/12), viewers (12.54m), adults 25-54 (4.6/12) and tied for first in adults 18-49 (3.5/10, with FOX). Compared to the time period premiere last year ("How to Be a Gentleman," on Sept. 29), TWO AND A HALF MEN was up +44% in households, +35% in adults 25-54 and +30% in adults 18-49.

PERSON OF INTEREST (P) was first in households (8.8/14), viewers (14.28m), second in both adults 25-54 (3.9/09) and adults 18-49 (2.9/08).

ELEMENTARY (P) was first in households (8.5/14), viewers (13.41m), adults 25-54 (4.0/10) and adults 18-49 (3.1/09). ELEMENTARY built on its PERSON OF INTEREST lead-in in both adults 25-54 (+5%) and adults 18-49 (+7%). Compared to the season premiere of THE MENTALIST last year (on Sept. 22), ELEMENTARY was +1% in households, +3% in adults 25-54 and +11% in adults 18-49.

CSI: NY (P) was first in households (6.0/11) and viewers (9.11m) and was second in adults 25-54 (1.8/06) and adults 18-49 (1.3/05).

MADE IN JERSEY (P) was first in households (5.2/09), viewers (7.82m), second in adults 25-54 (1.6/05) and tied for second in adults 18-49 (1.1/04, with both ABC and FOX).

BLUE BLOODS (P) (10:00-11:00 PM) won its time slot in households (7.2/13), viewers (11.22m), adults 25-54 (2.3/06) and adults 18-49 (1.5/05). BLUE BLOODS was the night's #1 program in households, viewers and adults 25-54.

THE MENTALIST (P) (10:00-11:00 PM) was second in households (7.1/12), viewers (11.06m) and adults 25-54 (3.0/07) and was tied for second in adults 18-49 (2.1/05, with ABC). Compared to the time period premiere last year ("CSI: Miami"), THE MENTALIST was up +11% in households (from 6.4/10) and added +1.17m viewers (from 9.89m, +12%)

CBS top programs of the week: #2 NCIS (P) (an average of 20.48m viewers), #4 NCIS: LOS ANGELES (P) (16.74m), #5 THE BIG BANG THEORY (P) (15.66m), #6 VEGAS (P) (14.85m), #9 PERSON OF INTEREST (P) (14.28m), #10 ELEMENTARY (P) (13.41m), #12 TWO AND A HALF MEN (P) (12.54m), #16 CRIMINAL MINDS (P) (11.73m), #19 60 MINUTES (P) (11.52m), #20 BLUE BLOODS (P) (11.22m), #22 THE MENTALIST (P) (11.06m), #23 CSI: CRIME SCENE INVESTIGATION (P) (10.76m), #25 SURVIVOR: PHILIPPINES (P) (10.31m), #26 2 BROKE GIRLS (P) (10.14m), #27 THE GOOD WIFE (P) (9.93m), #29 MIKE & MOLLY (P) (9.45m) and #30 THE AMAZING RACE (P) (9.40m).

Prime averages are based on the following hours of rated broadcasts in Week #1:

CBS: 22 hours

NBC: 21 1/2 hours

ABC: 22 hours

FOX: 16 hours





  [october 2012]  
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· 2 BROKE GIRLS (CBS)
· 60 MINUTES (CBS)
· AMAZING RACE, THE (CBS)
· BIG BANG THEORY, THE (CBS)
· BLUE BLOODS (CBS)
· CRIMINAL MINDS (CBS)
· CSI: CRIME SCENE INVESTIGATION (CBS)
· CSI: MIAMI (CBS)
· CSI: NEW YORK (CBS)
· ELEMENTARY (CBS)
· GOOD WIFE, THE (CBS)
· HOW I MET YOUR MOTHER (CBS)
· HOW TO BE A GENTLEMAN (CBS)
· MADE IN JERSEY (CBS)
· MENTALIST, THE (CBS)
· MIKE & MOLLY (CBS)
· NCIS (CBS)
· NCIS: LOS ANGELES (CBS)
· PERSON OF INTEREST (CBS)
· SURVIVOR (CBS)
· TWO AND A HALF MEN (CBS)
· VEGAS (CBS)





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