or


[10/02/12 - 12:02 PM]
Disney XD Delivers #1 Quarter of All Time in Prime and Total Day in Total Viewers and Across Target Kids 6-14, Kids 2-11, Kids 6-11 and Tweens 9-14
Disney XD spins the numbers for the quarter to date.

[via press release from Disney XD]

Ratings Highlights for 3Q 2012 -- Final National Ratings

Disney XD Delivers #1 Quarter of All Time in Prime and Total Day in Total Viewers and Across Target Kids 6-14, Kids 2-11, Kids 6-11 and Tweens 9-14

~Grows Key Viewers Year to Year for 15th Consecutive Quarter

~More than Doubles Nicktoons in Target Kid Demographics

Summer Event "TRYathalon" Reaches Nearly 4 Million Unique Total Viewers and Over 2.2 Million Unique Kids 2-11

3Q 2012 - Prime

During 3Q 2012, Disney XD recorded its most-watched quarter in the network's history in Prime (includes its 10 years as Toon Disney) in Total Viewers (432,000) and target demos Kids 2-11 (252,000), Kids 6-14 (261,000), Boys 6-14 (148,000), Kids 6-11 (203,000), Tweens 9-14 (178,000) and Boys 9-14 (101,000), powered by original series, most notably live-action series "Pair of Kings" and "Lab Rats," and Marvel's animated series "Ultimate Spider-Man" and "Avengers: EMH."

Moreover, 3Q saw Disney XD deliver its #1 month of all time in July 2012 in Total Viewers (476,000), Kids 6-14 (278,000), Kids 6-11 (215,000) and Tweens 9-14 (190,000), and its #2 month ever in Kids 2-11 (270,000). In addition, as of September 2012, Disney XD has grown its audience year to year for 45 consecutive months in Kids 6-11 and for 21 straight months in Kids 6-14 and Tweens 9-14, representing the longest growth streak of its kind among kid cable networks.

· Disney XD has grown its Prime audience year to year for an impressive 15 consecutive quarters Kids 2-11, Kids 6-14, Boys 6-14, Kids 6-11, Tweens 9-14 and Boys 9-14.

· Disney XD more than doubled Nicktoons in Kids 6-14 (+127% - 261,000 vs. 115,000), Kids 6-11 (+123% - 203,000 vs. 91,000), Tweens 9-14 (+170% - 178,000 vs. 66,000) and Boys 9-14 (+110% - 101,000 vs. 48,000), and surpassed the key competitor by double-digit percentages in Total Viewers (86% - 432,000 vs. 232,000), Kids 2-11 (+95% - 252,000 vs. 129,000), Boys 2-11 (+44% - 140,000 vs. 97,000), Boys 6-14 (+70% - 148,000 vs. 87,000) and Boys 6-11 (+61% - 113,000 vs. 70,000).

· Year over year, Disney XD posted solid increases in target measures, including by double-digit percentages in Total Viewers (+10% - 432,000 vs. 392,000), Kids 6-14 (+11% - 261,000 vs. 236,000) and Tweens 9-14 (+17% - 178,000 vs. 152,000).

Programming Highlights:

· Summer event "TRYathalon" (8/13/12), part of 'Disney's Magic of Healthy Living,' premiered as Disney XD's #1 non-scripted telecast of all time in Kids 6-11 (489,000), Boys 6-11 (220,000) and Tweens 9-14 (417,000), and reached nearly 4 million unique Total Viewers and more than 2.2 million unique Kids 2-11 throughout the week.

· An original "Lab Rats" (Thursday, 7/12/12) ranked as the series' #3 telecast to date in Kids 6-14 (674,000), Kids 6-11 (545,000) and Tweens 9-14 (492,000).

Disney XD is a basic cable channel and multi-platform brand showcasing a compelling mix of live-action and animated programming for Kids age 6-14, hyper-targeting boys and their quest for discovery, accomplishment, sports, adventure and humor. Disney XD branded content spans television, online, mobile and VOD platforms. The programming includes series, movies and short-form, as well as sports-themed programming developed with ESPN. In the U.S., Disney XD is seen on a 24-hour, advertiser supported network that reaches over 78 million households via its basic cable and satellite affiliates.

Source: NTI, U.S. ratings, most current, 3Q 2012: 6/25/12-9/30/12; 3Q 2011: 6/27/11-9/25/11.





  [october 2012]  
S
M
T
W
T
F
S
 


· AVENGERS, THE: EARTH'S MIGHTIEST HEROES (DISNEY XD)
· LAB RATS (DISNEY XD)
· PAIR OF KINGS (DISNEY XD)
· ULTIMATE SPIDER-MAN (DISNEY XD)





most recent ratings | view all posts
[03/21/25 - 01:30 PM]
"Live with Kelly and Mark" Grows Remarkably in All Key Measures During Show's Festive Post-Oscars Week
The annual Monday morning post-Oscars show from the famed Dolby Theatre in Hollywood scored 2.650 million Total Viewers and was the show's second most-watched telecast of the entire season.

[03/21/25 - 10:10 AM]
"Opry 100: A Live Celebration" Drew 5.3 Million Viewers Wednesday Night Across NBC and Peacock
It was the most-watched program of the night among all the broadcast networks against mostly original programming.

[03/18/25 - 02:02 PM]
ESPN Earns Event Record Viewership for Formula 1 Australian Grand Prix
ESPN's live telecast of the Formula 1 Australian Grand Prix this past weekend drew an average of 1.1 million viewers, the largest U.S. television audience ever for the event.

[03/18/25 - 12:01 PM]
Netflix Top 10 Week of March 10: "The Electric State" Energizes, "Adolescence" Excels in This Week's Top 10
Viewers also sought laughs from the Mindy Kaling comedy "Running Point" - starring Kate Hudson and set to return for Season 2 - which scored the No. 2 spot in English TV (6 million views).

[03/18/25 - 10:49 AM]
NBA on ABC Regular Season Viewership Up Double-Digits From Last Year
The "NBA Saturday Primetime on ABC" series won the night among all viewers seven out of 10 times, and among viewers younger than 50 eight out of ten times.

[03/17/25 - 11:08 AM]
"The Way Home" Finishes Thrilling Third Season as #1 Most-Watched Program on Entertainment Cable Among Women 25-54
The riveting finale was the #1 most-watched program on Friday with Women 18+, leaving viewers eager to dive back into the time-traveling pond filled with rich family history and spellbinding mystery.

[03/14/25 - 09:31 AM]
Return of AMC's "Dark Winds" Attracts 2.2 Million Premiere Night Viewers
On AMC+, the series continued its trajectory of viewership growth every season, with the season three premiere up more than 50 percent in viewership over season two, and doubling subscriber acquisition over the previous season.

[03/12/25 - 10:06 AM]
"The Last of Us" Season 2 Trailer Shatters Records, Becoming HBO and Max's Most-Watched Original Trailer with 158 Million Views
The trailer outperformed previous "The Last of Us" trailers and teasers by a margin of at least 160%.

[03/11/25 - 03:00 PM]
ABC News' "Nightline" Ranks No. 1 in Total Viewers vs. CBS' "After Midnight" and NBC's "Late Night with Seth Meyers" for 2nd Consecutive Week
"Nightline" also improved year to year in Total Viewers and Adults 18-49.

[03/11/25 - 12:01 PM]
Netflix Top 10 Week of March 3: "Running Point" Scores, "Plankton: The Movie" Makes a Splash in This Week's Top 10
With an A-list cast led by Robert De Niro, the political-themed limited series "Zero Day," about a devastating cyberattack, was a hit again this week, landing at No. 2 on the English TV list (7.5 million views).

[03/11/25 - 10:13 AM]
"NBA Saturday Primetime on ABC": Boston Celtics Victory Over Los Angeles Lakers was Most-Watched NBA Regular-Season Game Across Any Platform in Seven Years (Excluding Christmas)
The March 8 broadcast peaked with 5,342,000 viewers from 9:15-9:29 p.m. ET.

[03/11/25 - 08:00 AM]
"The Flip Off" Delivers HGTV's Highest-Rated Freshman Series Since 2022
The six-episode season attracted nearly 14 million total viewers across linear and streaming since its premiere on Wednesday, January 29.

[03/10/25 - 08:31 AM]
Women's College Basketball Across ESPN Platforms Scores Most-Watched Regular Season Since 2008-09
It was also the most-consumed season on record for ESPN platforms with more than 2.9 billion total minutes watched of live women's college basketball games.

[03/07/25 - 10:34 AM]
"Georgie and Mandy's First Marriage" Hits Series High Thursday Night
CBS was the #1 broadcast network last night with 5.63 million viewers, up +6% from last week and +25% more viewers than ABC and NBC combined last night (4.50 million).

[03/06/25 - 10:02 AM]
CBS' "Beyond the Gates" Improves Time Period by +78%
In its first week on air, "Beyond the Gates" reached over 5.2 million unique viewers.