or


[10/11/12 - 08:31 AM]
"Nashville" Opens at #1 and is ABC's Top Drama Debut Since "Once Upon a Time"
ABC spins the numbers for Wednesday, October 10.

[via press release from ABC]

"Nashville" Opens at #1 and is ABC's Top Drama Debut Since "Once Upon a Time"

Some early info on ABC's Nashville premiere, ahead of the regular press release.

Opposite CBS' veteran CSI and NBC's debut of Chicago Fire in the 10 o'clock hour, ABC's debut of Nashville opened at #1 in Adults 18-49. Head to head against its drama debut competition in the hour, ABC's Nashville towered over NBC's Chicago Fire in viewers (+41%) and young adults (+47%). In addition, the new ABC drama dominated its time period with Adults 18-34 and across all key Women demos (W18-34/W18-49/W25-54).

· Nashville drew ABC's largest series audience in the time period in 1 year and its top Adult 18-49 number since the beginning of last November - since 9/21/11 and 11/2/11.

· Nashville qualifies as ABC's biggest drama debut in 1 year among Adults 18-49 - since Once Upon a Time on 10/23/11.

· Nashville was up year-to-year for ABC in the time period, topping Revenge on the year-ago night (on 10/12/11) in viewers (+14%) and young adults (+4%). Please note, Revenge had a stronger lead-in for its debut telecast last year.

· In its namesake market, Nashville delivered a massive 21.9/33 Household rating.

Quick Take for Wednesday, October 10, 2012 (Fast Affiliate Live + Same Day Ratings)

ABC Delivers Wednesday's Top 2 TV Shows, Posting its Highest Rating On Any Night This Season and its Biggest Wednesday Results in 9 Months

ABC's "The Middle" is Up Week to Week in Viewers and Young Adults

Holding All of its Week-Ago Premiere Numbers, ABC's "The Neighbors" Widens its Winning Advantage Over its NBC Freshman Comedy Competition in the Half-Hour

ABC's Back-to-Back Episodes of "Modern Family" Dominate the 9 O'clock Hour

ABC's "Nashville" Debuts at No. 1 in the 10pm Hour, Towering Over NBC's Debut of "Chicago Fire" to Stand as the Net's Top Drama Opener Since "Once Upon a Time"

Wednesday Night (8:00-11:00 p.m.)

ABC claimed the Top 2 TV shows on Wednesday night in Total Viewers and Adults 18-49, with back-to-back episodes of "Modern Family." The Net finished a strong second on the evening in viewers (9.4 million) and young adults (3.2/9), running in a near tie for the lead with Adults 18-49.

· ABC posted its highest Adult 18-49 rating on any night this season, while delivering its strongest Wednesday results in 9 months with viewers and young adults - since 1/4/12.

"The Middle" (8:00-8:30 p.m.)

At 8:00 p.m. opposite Fox's "The X Factor" and CBS' "Survivor: Philippines," ABC's "The Middle" doubled its NBC comedy competition ("Animal Practice") with viewers (+100% - 7.8 million vs. 3.9 million) and Adults 18-49 (+118% - 2.4/7 vs. 1.1/3). In addition the ABC comedy nearly tied "Survivor among Adults 18-49 in the half-hour, while beating out the CBS show by even wider margins week to week in both Adults 18-34 (+36%) and Women 18-34 (+55%).

· "The Middle" grew week to week in Total Viewers and Adults 18-49.

"The Neighbors" (8:30-9:00 p.m.)

At 8:30 p.m., ABC's "The Neighbors" continued to dominate its freshman comedy competition, increasing its winning advantages week to week over NBC's "Guys with Kids" to 2.1 million viewers (6.3 million vs. 4.2 million) and to 36% in Adults 18-49 (1.9/5 vs. 1.4/4).

· In viewers and young adults, "The Neighbors" retained 100% of its week-earlier time period premiere.

"Modern Family" (9:00-9:30 p.m.)

Shooting to the top of its 9:00 p.m. slot in viewers and young adults, ABC's "Modern Family" beat out the third half-hour of runner-up Fox's "The X Factor" by 31% in Adults 18-49 (4.7/13 vs. 3.6/10).

"Modern Family" (9:30-10:00 p.m.)

The No. 1 TV show of the night, ABC's second airing of "Modern Family" led its nearest competition in the half-hour by 8% in viewers (12.2 million vs. 11.3 million - CBS' "Criminal Minds") and by 40% in Adults 18-49 (4.9/12 vs. 3.5/9 - Fox's final half-hour of "The X Factor").

"Nashville" (10:00-11:00 p.m.)

Opposite CBS' veteran "CSI" and NBC's debut of "Chicago Fire" in the 10 o'clock hour, ABC's debut of "Nashville" opened at No. 1 in Adults 18-49. Head to head against its drama debut competition in the hour, ABC's "Nashville" towered over NBC's "Chicago Fire" in viewers (+41% - 9.0 million vs. 6.4 million) and young adults (+47% - 2.8/8 vs. 1.9/5). In addition, the new ABC drama dominated its time period with Adults 18-34 and across all key Women demos (W18-34/W18-49/W25-54).

· "Nashville" drew ABC's largest series audience in the time period in 1 year and its top Adult 18-49 number since the beginning of last November - since 9/21/11 and 11/2/11.

· "Nashville" qualifies as ABC's biggest drama debut in 1 year among Adults 18-49 - since "Once Upon a Time" on 10/23/11.

· "Nashville" was up year to year for ABC in the time period, topping "Revenge" on the year-ago night (on 10/12/11) in viewers (+14%) and young adults (+4%). Please note, "Nashville" exhibited stronger Adult 18-49 lead-in retention than the debut telecast of "Revenge" with Adults 18-49 (on 9/21/11).

· In its namesake market, "Nashville" delivered a massive 21.9/33 rating in Households.

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 46% currently, from 42% at the same point in 2011. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: The Nielsen Company (Fast Affiliate, Live + Same Day Ratings), 10/10/12.





  [october 2012]  
S
M
T
W
T
F
S
 


· CHICAGO FIRE (NBC)
· CSI: CRIME SCENE INVESTIGATION (CBS)
· NASHVILLE (ABC)











most recent ratings | view all posts
[10/01/14 - 09:29 AM]
"NCIS: New Orleans" Retains 95% of Its Premiere in Viewers and 92% in Adults 18-49
CBS spins the numbers for Tuesday, September 30.

[10/01/14 - 08:48 AM]
NBC Wins Tuesday Night in Adults 18-49 Among the Big 4 Networks by a 59% Margin
NBC spins the numbers for Tuesday, September 30.

[10/01/14 - 08:30 AM]
NBCSN Primetime & Total Day Viewership Increase for Fourth Consecutive Quarter
NBCSN spins the numbers for the third quarter of 2014.

[10/01/14 - 08:27 AM]
Tuesday's Broadcast Ratings: "The Voice" Continues Win Streak for NBC
The Peacock's reality franchise once again replicates its week ago numbers among adults 18-49.

[10/01/14 - 08:16 AM]
ABC's New Tuesday Comedies Beat FOX's Comedies
ABC spins the numbers for Tuesday, September 30.

[10/01/14 - 07:45 AM]
ABC Ranks #1 with Upscale Adults 18-49 During Premiere Week
ABC further spins the numbers for the week of September 22-28.

[09/30/14 - 02:53 PM]
"Monday Night Football" Helps ESPN Win the Night among All Networks
ESPN spins the numbers for Monday, September 29.

[09/30/14 - 02:18 PM]
"Parenthood" Delivered the Show's Highest 18-49 Rating in Live+3 Since October 3, 2013
NBC further spins the numbers for Thursday, September 25.

[09/30/14 - 02:04 PM]
Discovery Channel Moves Up the Cable Ranker and Into the Top Five for Adults and Men During 3Q14
Discovery spins the numbers for the quarter to date.

[09/30/14 - 01:01 PM]
Nickelodeon Is Top-Rated Total Day Network for 3Q and September 2014
Nickelodeon spins the numbers for the month and the quarter to date.

[09/30/14 - 12:59 PM]
Premiere of "Gotham" Leads FOX to Rank No. 2 for the Week Among Adults 18-34 and Fourth Among Adults 18-49
FOX spins the numbers for the week of September 22-28.

[09/30/14 - 12:20 PM]
TNT Extends Its Summer Victory by Ranking as Basic Cable's #1 Network in Primetime for Q3 2014 Among Total Viewers
Turner spins the numbers for the third quarter to date.

[09/30/14 - 12:13 PM]
Disney Channel Sweeps Total Day During 3Q 2014 in Total Viewers and Across All Major Youth Demos
Disney Channel spins the numbers for the quarter to date.

[09/30/14 - 10:49 AM]
CBS Wins Premiere Week for the Sixth Consecutive Year
CBS spins the numbers for the week of September 22-28.

[09/30/14 - 10:45 AM]
ABC Wins Premiere Week in Non-Sports Adults 18-49 with 6 of the Top 15 Shows
ABC spins the numbers for the week of September 22-28.