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nielsen ratings
(fast national numbers for monday, october 15, 2012)
Here are the highlights of the 12 ad-sustained programs that aired in primetime on the broadcast networks last night:
NBC (11.47 million viewers, #2; adults 18-49: 4.3, #1) was the network to beat as the Peacock saw week-to-week growth from "The Voice" (12.79 million viewers, #2; adults 18-49: 4.8, #1) and "Revolution" (8.82 million viewers, #6; adults 18-49: 3.4, #2).
CBS (8.23 million viewers, #3; adults 18-49: 2.6, #2) then took home the silver with its mix of "How I Met Your Mother" (8.08 million viewers, #8; adults 18-49: 3.2, #4), "Partners" (6.21 million viewers, #9; adults 18-49: 2.1, #T6), "2 Broke Girls" (9.21 million viewers, #4; adults 18-49: 3.3, #3), "Mike & Molly" (9.03 million viewers, #5; adults 18-49: 3.0, #5) and "Hawaii Five-0" (8.44 million viewers, #7; adults 18-49: 2.0, #T8).
Next up was ABC (12.60 million viewers, #1; adults 18-49: 2.1, #3) with original installments of "Dancing with the Stars" (13.47 million viewers, #1; adults 18-49: 2.1, #T6) and "Castle" (10.87 million viewers, #3; adults 18-49: 2.0, #T8).
Meanwhile, FOX (4.75 million viewers, #4; adults 18-49: 1.3, #4) was out of the hunt with its coverage of the "NLCS, Game 2" (4.75 million viewers, #10; adults 18-49: 1.3, #10).
And finally, week two of "90210" (1.07 million viewers, #11; adults 18-49: 0.6, #11) and "Gossip Girl" (0.76 million viewers, #12; adults 18-49: 0.4, #12) on The CW (0.92 million viewers, #5; adults 18-49: 0.5, #5) closed out the night.
In the netlet's target demo (women 18-34), "90210" delivered a 1.0 rating while "Gossip Girl" posted a 0.8 rating.
Week-to-week changes (adults 18-49):
+20.00% - 90210
+9.68% - Revolution
+2.13% - The Voice
0.00% - How I Met Your Mother
0.00% - Dancing with the Stars
0.00% - Gossip Girl
-3.23% - Mike & Molly
-4.55% - Partners
-9.09% - Castle
-9.09% - Hawaii Five-0
-10.81% - 2 Broke Girls
Year-to-year changes (adults 18-49):
+325.00% - Revolution (vs. Prime Suspect (Repeat))
+200.00% - The Voice (vs. The Sing-Off)
0.00% - 90210 (vs. Gossip Girl)
-21.95% - How I Met Your Mother
-23.08% - Mike & Molly
-23.08% - Castle
-34.38% - Dancing with the Stars
-35.48% - Hawaii Five-0
-36.54% - 2 Broke Girls (vs. Two and a Half Men)
-42.86% - Gossip Girl (vs. Hart of Dixie)
-51.16% - Partners (vs. 2 Broke Girls)
In late-night metered market ratings (via NBC's press release):
* In Nielsen's 56 metered markets, household results were: "The
Tonight Show with Jay Leno," 2.3/6; CBS's "Late Show with David
Letterman," 2.3/6; and ABC's combo of "Nightline," 3.4/8; and "Jimmy
Kimmel Live," 1.8/6.
* In the 25 markets with Local People Meters, adult 18-49 results
were: "The Tonight Show with Jay Leno," 0.8/4; "Late Show," 0.6/3;
"Nightline," 1.0/4; and "Jimmy Kimmel Live," 0.7/4.
* At 12:35 a.m., "Late Night with Jimmy Fallon" (1.2/4 in
metered-market households with an encore) beat CBS's first-run "Late
Late Show with Craig Ferguson" (1.1/4). In the 25 markets with Local
People Meters, "Late Night" (0.5/3 in 18-49 with an encore) topped
"Late Late Show" (0.4/2).
* At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.7/4 in
metered-market households and a 0.3/2 in adults 18-49 in the 25
markets with local people meters.
Here are the highlights of the 13 ad-sustained programs that aired in primetime on the broadcast networks one year ago (10/17/11):
CBS (11.54 million viewers, #2; adults 18-49: 4.0, #1) was the top demo draw on Monday with its usual mix of "How I Met Your Mother" (9.77 million viewers, #7; adults 18-49: 4.1, #3), "2 Broke Girls" (11.29 million viewers, #5; adults 18-49: 4.3, #2), "Two and a Half Men" (14.85 million viewers, #2; adults 18-49: 5.2, #1), "Mike & Molly" (11.59 million viewers, #3; adults 18-49: 3.9, #4) and "Hawaii Five-0" (10.87 million viewers, #6; adults 18-49: 3.1, #T6).
ABC (15.48 million viewers, #1; adults 18-49: 3.0, #2) then was the most-watched network with new episodes of "Dancing With the Stars" (17.47 million viewers, #1; adults 18-49: 3.2, #5) and "Castle" (11.50 million viewers, #4; adults 18-49: 2.6, #9).
Next up was FOX (8.17 million viewers, #3; adults 18-49: 2.9, #3) with fresh installments of "Terra Nova" (7.97 million viewers, #9; adults 18-49: 2.7, #8) and "House" (8.37 million viewers, #8; adults 18-49: 3.1, #T6).
Meanwhile, NBC (3.79 million viewers, #4; adults 18-49: 1.3, #4) continued to struggle with a new "The Sing-Off" (4.32 million viewers, #10; adults 18-49: 1.6, #10) and a repeat of "Prime Suspect" (2.74 million viewers, #11; adults 18-49: 0.8, #11).
And finally, new episodes of "Gossip Girl" (1.31 million viewers, #13; adults 18-49: 0.6, #13) and "Hart of Dixie" (1.75 million viewers, #12; adults 18-49: 0.7, #12) on The CW (1.53 million viewers, #5; adults 18-49: 0.7, #5) rounded out the night. In the netlet's target demo (women 18-34), "Gossip Girl" delivered a 1.1 rating while "Dixie" posted a 1.2 rating.
Week-to-week changes (adults 18-49):
+34.78% - House
+19.23% - Hawaii Five-0
+16.67% - Hart of Dixie
+14.29% - The Sing-Off
+8.33% - Castle
+5.13% - How I Met Your Mother
+3.85% - Terra Nova
+3.23% - Dancing With the Stars
+2.38% - 2 Broke Girls
0.00% - Gossip Girl
-2.50% - Mike & Molly
-10.34% - Two and a Half Men
Year-to-year changes (adults 18-49):
+75.00% - Hart of Dixie (vs. Gossip Girl (Repeat))
+55.00% - House (vs. Lie to Me)
+48.28% - 2 Broke Girls (vs. Rules of Engagement)
+28.13% - How I Met Your Mother
+20.93% - Two and a Half Men
+20.00% - Gossip Girl (vs. 90210 (Repeat))
+14.71% - Mike & Molly
+6.90% - Hawaii Five-0
-3.70% - Castle
-20.00% - Dancing With the Stars
-21.95% - The Sing-Off (vs. Chuck/The Event)
-25.00% - Terra Nova (vs. House)
In late-night metered market ratings (via NBC's press release):
In Nielsen's 56 metered markets, household results were: "The Tonight Show with Jay Leno," 2.4/6 with an encore telecast; CBS's "Late Show with David Letterman," 2.4/6 with an encore; and ABC's combo of "Nightline," 3.6/9; and "Jimmy Kimmel Live," 1.5/5 with an encore.
In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show with Jay Leno," 0.6/3 with an encore; "Late Show," 0.8/4 with an encore; "Nightline," 1.1/4; and "Jimmy Kimmel Live," 0.5/3 with an encore.
At 12:35 a.m., "Late Night with Jimmy Fallon" (1.2/4 in metered-market households with an encore) tied CBS's first-run "Late Late Show with Craig Ferguson" (1.2/4). In the 25 markets with Local People Meters, "Late Night" (0.3/2 in 18-49 with an encore) trailed "Late Late Show" (0.4/3).
At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.7/3 in metered-market households with an encore and a 0.2/2 in adults 18-49 in the 25 markets with local people meters.
Source: Nielsen Media Research
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