or


[10/30/12 - 11:44 AM]
October 2012 is Disney XD's #1 Month Ever in Prime in Boys 6-14 and Tweens/Boys 9-14
Disney XD spins the numbers for the month to date.

[via press release from Disney XD]

Ratings Highlights for October 2012 - Final National Ratings

October 2012 is Disney XD's #1 Month Ever in Prime in Boys 6-14 and Tweens/Boys 9-14 and #2 Month Ever in Kids 6-14 and Kids 6-11

Cable Growth Leader Across Kid Cable Networks; Disney XD More Than Doubles Nicktoons in Target Demos

October 2012 - Primetime/Total Day

October 2012 ranked as Disney XD's #1 most-watched month in Prime in the network's history (includes its 10 years as Toon Disney) in Boys 6-14 (165,000), Tweens 9-14 (193,000) and Boys 9-14 (117,000), its #2 most-watched month ever in Kids 6-14 (274,000) and Kids 6-11 (213,000), and recorded October-highs in Total Viewers (431,000) and Kids 2-11 (266,000), bolstered by strong performances of original live-action series "Kickin' It" and "Lab Rats," Marvel animated series "Avengers: Earth's Mightiest Heroes" and "Ultimate Spider-Man," along with the series launch of "Crash & Bernstein."

Also impressive, Disney XD emerged as the month's year to year growth leader among all kid cable networks in Kids 6-14 (+25% - 274,000 vs. 220,000), Kids 6-11 (+19% - 213,000 vs. 179,000), Tweens 9-14 (+29% - 193,000 vs. 150,000) and Kids 2-11 (+25% - 266,000 vs. 213,000).

· Disney XD has grown or held its Prime audience year to year for 46 consecutive months in Kids 6-11 - the longest streak of its kind among all kid networks - and for 22 consecutive months in Kids 6-14 and Tweens 9-14.

· Disney XD doubled or more than doubled Nicktoons in Kids 6-14 (+136% - 274,000 vs. 116,000), Kids 6-11 (+132% - 213,000 vs. 92,000) and Kids 2-11 (+106% - 266,000 vs. 129,000), nearly doubled in Total Viewers (+95% - 431,000 vs. 221,000) and nearly tripled in Tweens 9-14 (+184% - 193,000 vs. 68,000).

In Total Day, Disney XD posted its most-watched October on record across target demos, including Total Viewers (307,000), Kids 6-14 (179,000), Kids 6-11 (136,000), Tweens 9-14 (126,000) and Kids 2-11 (173,000).

· Year to year, Disney XD grew by considerable margins in key demos including by 13% in Total Viewers (307,000 vs. 272,000), by 17% in Kids 6-14 (179,000 vs. 153,000), by 25% in Tweens 9-14 (126,000 vs. 101,000) and by 14% in Kids 2-11 (173,000 vs. 152,000).

Disney XD is a basic cable channel and multi-platform brand showcasing a compelling mix of live-action and animated programming for Kids age 6-14, hyper-targeting boys and their quest for discovery, accomplishment, sports, adventure and humor. Disney XD branded content spans television, online, mobile and VOD platforms. The programming includes series, movies and short-form, as well as sports-themed programming developed with ESPN. In the U.S., Disney XD is seen on a 24-hour, advertiser supported network that reaches over 78 million households via its basic cable and satellite affiliates.

Source: NTI, U.S. ratings, most current, October 2012: 10/1/12-10/28/12; October 2011: 9/26/11-10/30/11.





  [october 2012]  
S
M
T
W
T
F
S
 


· AVENGERS, THE: EARTH'S MIGHTIEST HEROES (DISNEY XD)
· CRASH & BERNSTEIN (DISNEY XD)
· KICKIN' IT (DISNEY XD)
· LAB RATS (DISNEY XD)
· ULTIMATE SPIDER-MAN (DISNEY XD)









most recent ratings | view all posts
[12/19/14 - 08:41 AM]
"The People Magazine Awards" Generates NBC's Biggest Audience in Its Slot, Excluding "Peter Pan Live!" and NFL, Since October 23
NBC spins the numbers for Thursday, December 18.

[12/19/14 - 08:25 AM]
Thursday's Broadcast Ratings: Comedies Power CBS to Top Spot
A repeat "The Big Bang Theory" and a new "Mom" lead the night among adults 18-49.

[12/18/14 - 11:01 AM]
"The Tonight Show" Handily Outperforms ABC, CBS Timeslot Competition for Week of Dec. 8-12
NBC spins the late-night numbers for the week of December 8-12.

[12/18/14 - 10:01 AM]
TBS Wins 2014 as Basic Cable's #1 Entertainment Network with Adults 18-49
Turner spins the numbers for the year to date.

[12/18/14 - 09:40 AM]
USA Network Continues Unprecedented Ratings Streak with 9th Consecutive Year as #1 in Cable in Total Viewers
USA spins the numbers for the year to date.

[12/18/14 - 08:44 AM]
"The Sing-Off" Ties for #2 in Its Slot Among the Big 4 in Adults 18-49
NBC spins the numbers for Wednesday, December 17.

[12/18/14 - 08:39 AM]
Wednesday's Broadcast Ratings: "Survivor" Wraps Season on Top for CBS
The Eye leads the night in both total viewers and adults 18-49.

[12/18/14 - 08:05 AM]
NBCSN Will Post Best Viewership in Network's History in 2014 & Rank as Fastest Growing Sports Cable Net
NBCSN spins the numbers for the year to date.

[12/18/14 - 07:59 AM]
Freshman Hit "Scorpion" and Relocated "NCIS: Los Angeles" Deliver Ratings Growth on Monday
CBS spins the numbers for Monday, December 15.

[12/17/14 - 11:00 AM]
Adult Swim Hits Milestone as Basic Cable's #1 Network With Young Adults for 10th Consecutive Year
Adult Swim spins the numbers for the year to date.

[12/17/14 - 10:40 AM]
ABC Is Up the Most this Season in Viewers - #1 in Non-Sports Adults 18-49
ABC spins the numbers for the season to date.

[12/17/14 - 08:48 AM]
The Finale of "The Voice 7" Hits a Non-Sports High in 18-49 for Any Network in Its Time Period Since September 30
NBC spins the numbers for Tuesday, December 16.

[12/17/14 - 08:30 AM]
Tuesday's Broadcast Ratings: "The Voice" Goes Out on Top for NBC
The Peacock's mainstay however is down 18% from its season finale a year ago.

[12/17/14 - 08:27 AM]
ABC's Second Replay This Season of "A Charlie Brown Christmas" Beats NBC's Debut of "Elf: Buddy's Musical Christmas" by Wide Margins
ABC spins the numbers for Tuesday, December 16.

[12/16/14 - 01:26 PM]
Hallmark Channel's Final Two Original Holiday Debuts Propel the Network to Rank #1 Among Women 25-54 Rating for the 6th Straight Week
The Hallmark Channel spins the numbers for the week of December 8-14.