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[11/09/12 - 11:17 AM]
"Tonight" and "Late Night" Earn #1 Finishes for the Week of Oct. 29-Nov. 2
NBC spins the late-night numbers for the week of October 29-November 2.

[via press release from NBC]

"TONIGHT" AND "LATE NIGHT" EARN #1 FINISHES FOR THE WEEK OF OCT. 29-NOV. 2

JIMMY FALLON DELIVERS HIS BIGGEST 18-49 AND TOTAL-VIEWER RESULTS IN EIGHT WEEKS

SEASON TO DATE, JAY HAS INCREASED HIS YEAR-AGO MARGINS OVER 'LATE SHOW' IN VIEWERS 18-34, 18-49 AND 25-54

UNIVERSAL CITY, Calif. - November 9, 2012 - NBC's "The Tonight Show with Jay Leno" and "Late Night with Jimmy Fallon" have generated #1 results for the late-night week of October 29-November 2, with Jay delivering a bigger 18-49 audience than CBS's "Late Show with David Letterman" and Jimmy topping CBS's "Late Late Show with Craig Ferguson" in every key ratings category.

Jimmy Fallon generated his biggest 18-49 audience and overall viewership in eight weeks, since the week of September 3-7, which benefitted from a high-rated overrun from the NFL season-opening telecast on September 5.

Note that Nielsen considers the October 29-November 2 week a "breakout" due to extensive disruptions caused by Hurricane Sandy, and the week's data will not be included in season program averages.

Season to date, "Tonight" has stretched its leads versus one year ago over CBS's "Late Show with David Letterman" in viewers 18-34, 18-49 and 25-54. In viewers 18-49, "Tonight" has established a margin over "Late Show" of 9 percent (981,000 vs. 904,000), eliminating last year's "Late Show" advantage of 2 percent. Jay has also generated a 25-54 advantage this season of 5 percent (1.250 million vs. 1.188 million) after trailing by 1 percent at this point last year, while stretching his 18-34 lead to 23 percent (340,000 vs. 276,000) up from last year's 10 percent.

WEEKLY AVERAGES

(According to in-home viewing figures from Nielsen Media Research for the week of October 29-November 2. Ratings reflect "live plus same day" data from Nielsen Media Research unless otherwise noted. Season-to-date figures are averages of "live plus seven day" data except for the two most recent weeks, which are "live plus same day.")

ADULTS 18-49
11:35 p.m.-12:35 a.m. ET
NBC "Tonight," 0.8 rating, 3 share*
CBS "Late Show," 0.7/3*
11:35 p.m.-12 midnight ET
ABC "Nightline," 0.9/4*
12 midnight-1 a.m. ET
ABC "Kimmel," 0.7/3*
12:35-1:35 a.m. ET
NBC "Late Night," 0.6/3*
CBS "Late Late Show," 0.5/3*
1:35-2:05 a.m. ET
NBC "Last Call," 0.3/2 (in encore telecasts)*

TOTAL VIEWERS
11:35 p.m.-12:35 a.m. ET
NBC "Tonight," 3.4 million viewers*
CBS "Late Show," 3.4 million viewers*
11:35 p.m.-12 midnight ET
ABC "Nightline," 4.2 million viewers*
12 midnight-1 a.m. ET
ABC "Kimmel," 2.3 million viewers*
12:35-1:35 a.m. ET
NBC "Late Night," 1.8 million viewers*
CBS "Late Late Show," 1.7 million viewers*
1:35-2:05 a.m. ET
NBC "Last Call," 1.0 million viewers (in encore telecasts)*

* All programs for the week were considered "breakouts" by Nielsen due to Hurricane Sandy disruptions, and will not be included in season program averages. Monday's "Last Call" was an original

SEASON TO DATE

ADULTS 18-49
11:35 p.m.-12:35 a.m. ET
NBC "Tonight," 0.8 rating, 3 share
CBS "Late Show," 0.7/3
11:35 p.m.-12 midnight ET
ABC "Nightline," 0.8/3
12 midnight-1 a.m. ET
ABC "Kimmel," 0.5/3
12:35-1:35 a.m. ET
NBC "Late Night," 0.5/3
CBS "Late Late Show," 0.4/3
1:35-2:05 a.m. ET
NBC "Last Call," 0.3/2

TOTAL VIEWERS
11:35 p.m.-12:35 a.m. ET
NBC "Tonight," 3.3 million viewers
CBS "Late Show," 3.0 million viewers
11:35 p.m.-12 midnight ET
ABC "Nightline," 3.8 million viewers
12 midnight-1 a.m. ET
ABC "Kimmel," 1.9 million viewers
12:35-1:35 a.m. ET
NBC "Late Night," 1.6 million viewers
CBS "Late Late Show," 1.5 million viewers
1:35-2:05 a.m. ET
NBC "Last Call," 0.9 million viewers

SELECTED CABLE RESULTS, WEEK OF OCTOBER 29 - NOVEMBER 2

NATIONAL ADULT 18-49 RATING
Comedy Central, 11-11:30 p.m. ET, "The Daily Show," 0.6**
Comedy Central, 11:30 p.m.-midnight ET, "The Colbert Report," 0.5**
TBS, 11 p.m.-midnight, "Conan," 0.5
Adult Swim, 11:30 p.m.-12:30 a.m. ET, 0.9
Adult Swim, 12:30-1:30 a.m. ET, 0.6

Each adult 18-49 rating point equals 1.27 million viewers

TOTAL VIEWERS
Comedy Central, 11-11:30 p.m. "The Daily Show," 1.6 million**
Comedy Central, 11:30 p.m.-midnight ET, "The Colbert Report," 1.2 million**
TBS, 11 p.m.-midnight, "Conan," 0.9 million
Adult Swim, 11:30 p.m.-12:30 a.m. ET, 2.1 million
Adult Swim, 12:30-1:30 a.m. ET, 1.4 million

** Comedy Central ran encores Monday and Tuesday due to Hurricane Sandy





  [november 2012]  
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