or


[11/30/12 - 08:40 AM]
ABC's "Scandal" Scores Both Season and Series Highs
ABC spins the numbers for Thursday, November 29.

[via press release from ABC]

ABC's "Scandal" Scores Both Season and Series Highs

Info on ABC's Thursday, ahead of the regular press release.

Returning strong after the prior week's Thanksgiving preemption, ABC's Grey's Anatomy tripled its lead-in among Adults 18-49 at 9pm (+200% over Last Resort) to win in its hour and stand as Thursday's #1 drama for its 7th straight telecast this season. During the 9'clock hour among young adults, Grey's beat out CBS' Person of Interest by 3%, Fox's Glee by 36% and NBC's comedies by 88% (The Office/Parks and Recreation). In addition, the ABC drama once again dominated the hour with Adults 18-34 and across all key Women demos (W18-34/W18-49/W25-54).

· Building its Women 18-34 audience for its 2nd consecutive telecast, Grey's posted its highest rating in 5 weeks - since 10/18/12.

ABC's Scandal caught CBS' Elementary to rank #1 in the 10 o'clock hour with Adults 18-49, while leading by wide margins over NBC's Rock Center with Brian Williams in Total Viewers (+97%) and Adults 18-49 (+144%). Additionally, Scandal dominated Elementary in the hour in Adults 18-34 and across all key Women (W18-34/W18-49/W25-54).

· Surging over its most recent telecast 2 weeks ago in viewers (+12%) and young adults (+10%), Scandal drew its 2nd-largest audience of the season and posted a new season high in Adults 18-49. In addition the show spiked over its last telecast by 20% in Adults 18-34 and by 24% in Women 18-34, achieving new series highs on both counts.

Quick Take for Thursday, November 29, 2012 (Fast Affiliate Live + Same Day Ratings)

ABC's "Grey's Anatomy" Triples its Adult 18-49 Lead-in at 9pm to Win its Hour And Finish as Thursday No. 1 Drama for its 7th Consecutive Broadcast this Season

"Scandal" Ranks No. 1 in its Hour in Adults 18-49 at a New Season High, While Surging to New All-Time Highs in Adults 18-34 and Women 18-34

"Grey's Anatomy" (9:00-10:00 p.m.)

Returning strong after the prior week's Thanksgiving preemption, ABC's "Grey's Anatomy" tripled its lead-in among Adults 18-49 at 9:00 p.m. (+200% over "Last Resort") to win in its hour and stand as Thursday's No. 1 drama for its 7th straight telecast this season. During the 9'clock hour among young adults, ABC's "Grey's Anatomy" (3.0/8) beat out CBS' "Person of Interest" by 3% (2.9/7), Fox's "Glee" by 36% (2.2/6) and NBC's comedies by 88% (1.6/4 - "The Office"/"Parks and Recreation"). In addition, the ABC drama once again dominated the hour with Adults 18-34 and across all key Women demos (W18-34/W18-49/W25-54).

· Building its Women 18-34 audience for its 2nd consecutive telecast, "Grey's" posted its highest rating in 5 weeks - since 10/18/12.

"Scandal" (10:00-11:00 p.m.)

ABC's "Scandal" caught CBS' "Elementary" to rank No. 1 in the 10 o'clock hour with Adults 18-49 (2.2/6), while leading by wide margins over NBC's "Rock Center with Brian Williams" in Total Viewers (+97% - 6.7 million vs. 3.4 million) and Adults 18-49 (+144% - 2.2/6 vs. 0.9/2). Additionally, "Scandal" led by double to triple digits over "Elementary" with Adults 18-34 and across all key Women (W18-34/W18-49/W25-54).

· Surging over its most recent telecast 2 weeks ago in viewers (+12%) and young adults (+10%), "Scandal" drew its 2nd-largest audience of the season and posted a new season high in Adults 18-49. In addition the show spiked over its last telecast by 20% in Adults 18-34 and by 24% in Women 18-34, achieving new series highs on both counts.

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 46% currently, from 43% at the same point in 2011. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next-day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: The Nielsen Company, Fast Affiliate Live + Same Day Ratings, 11/29/12.





  [november 2012]  
S
M
T
W
T
F
S
    


· ELEMENTARY (CBS)
· GLEE (FOX)
· GREY'S ANATOMY (ABC)
· LAST RESORT (ABC)
· OFFICE, THE (NBC)
· PARKS & RECREATION (NBC)
· PERSON OF INTEREST (CBS)
· ROCK CENTER WITH BRIAN WILLIAMS (NBC)
· SCANDAL (ABC)











most recent ratings | view all posts
[08/27/14 - 08:51 AM]
"America's Got Talent" Wins Its Two-Hour Time Period Among the Big 4 by a Margin of 91% and by 65% in Total Viewers
NBC spins the numbers for Tuesday, August 26.

[08/27/14 - 08:35 AM]
Tuesday's Broadcast Ratings: Another Week, Another "Got Talent" Win for NBC
The show's latest installment leads the night in both total viewers and adults 18-49.

[08/27/14 - 08:32 AM]
Night 2 "Bachelor in Paradise" 2-Night Event Holds Steady from Night 1 In Total Viewers and Adults 18-49
ABC spins the numbers for Tuesday, August 26.

[08/26/14 - 02:07 PM]
"Fast N' Loud" Roars to #1 Spot in Cable & #2 Spot in All of TV Monday Night
Discovery spins the numbers for Monday, August 25.

[08/26/14 - 11:24 AM]
Disney Channel Sweeps Total Day in Total Viewers and Major Youth Demos
Disney Channel spins the numbers for the week of August 18-24.

[08/26/14 - 10:54 AM]
NBC's "Emmy" Telecast Delivers the Event's Second-Biggest Overall Audience In Eight Years
NBC further spins the numbers for Monday, August 25.

[08/26/14 - 08:37 AM]
Monday's Broadcast Ratings: Emmys Put NBC on Top
Early results see nearly 14 million viewers tune into the 66th annual event.

[08/26/14 - 08:35 AM]
"Bachelor in Paradise" Holds Steady Week to Week Opposite "Emmys" on NBC, While Posting Gains in Women 18-34
ABC spins the numbers for Monday, August 25.

[08/26/14 - 07:49 AM]
"The 66th Primetime Emmy(R) Awards" Posts NBC's Highest-Rated Monday in Metered-Market Households, Excluding Olympics, In Seven Years
NBC spins the numbers for Monday, August 25.

[08/25/14 - 12:30 PM]
New Era of "Doctor Who" Begins with Highest Rated Season Premiere Ever on BBC America
BBC America spins the numbers for Saturday, August 23.

[08/25/14 - 09:42 AM]
Last Night's "Big Brother" Is the Biggest Brother of the Summer
CBS spins the numbers for Sunday, August 24.

[08/25/14 - 09:02 AM]
Sunday's Broadcast Ratings: NFL Preseason Keeps NBC on Top
"Big Brother 16" on CBS however is the night's biggest draw among adults 18-49.

[08/25/14 - 08:34 AM]
NBC Sports Coverage of Last Night's Cincinnati Bengals-Arizona Cardinals Preseason Game Finishes the Night #1 in the 56 Local Markets
NBC spins the numbers for Sunday, August 24.

[08/25/14 - 08:25 AM]
ABC's "Rising Star" Finale is Up for the 2nd Straight Week in Adults 18-49
ABC spins the numbers for Sunday, August 24.

[08/24/14 - 08:34 AM]
Saturday's Broadcast Ratings: NASCAR Edges NFL Preseason for Top Spot
ABC leads the night among total viewers and adults 18-49 over CBS.