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[12/11/12 - 08:41 AM]
ABC's "Home Edition" Surges/"Castle" Tops Year-Ago Repeat by Wide Margins
ABC spins the numbers for Monday, December 10.

[via press release from ABC]

ABC's "Home Edition" Surges/"Castle" Tops Year-Ago Repeat by Wide Margins

Info on ABC's Monday, ahead of the regular press release.

With back-to-back episodes of Extreme Makeover: Home Edition leading into a repeat Castle, ABC's Monday schedule topped Fox's broadcast of the American Country Awards 2012 by 10% in Total Viewers and matched the awards show in Adults 18-49.

· The Net's Monday night delivery grew week to week by 17% in Adults 18-49.

Please Note: ABC's line up was preempted in Boston for local coverage of the Monday Night Football game.

During the 8 o'clock hour, the first episode of ABC's Extreme Makeover: Home Edition was up over the prior week by 1.0 million viewers and by 44% in Adults 18-49.

Building over its lead-in at 9pm with viewers (+10%) and young adults (+15%), the second installment of Home Edition attracted a bigger audience than the second hour of Fox's American Country Awards.

· Spiking 50% week to week in Adults 18-49, Home Edition posted the series' highest rating in its 6 telecasts on the night this season.

Increasing over its lead-in during the 10 o'clock hour, ABC's repeat Castle drew a larger audience than NBC's Michael Buble: Home for the Holidays special.

· ABC's Castle rose sharply over its encore telecast on the same night last year in Total Viewers (+44%) and Adults 18-49 (+44%).

Quick Take for Monday, December 10, 2012 (Fast Affiliate Live+ Same Day Program Ratings)

ABC's Monday Lineup Tops Fox's "American Country Awards 2012" in Total Viewers

At 9pm, ABC's "Extreme Makeover: Home Edition" Hits Season High in Adults 18-49

ABC's Repeat "Castle" Outdraws NBC's "Michael Bubl�" Holiday Special in Viewers

Monday Night (8:00-11:00 p.m.) With back-to-back episodes of "Extreme Makeover: Home Edition" leading into a repeat "Castle," ABC's Monday schedule topped Fox's broadcast of the "American Country Awards 2012" by 10% in Total Viewers (5.6 million vs. 5.1 million) and matched the awards show in Adults 18-49 (1.4/4).

· The Net's Monday night delivery grew week to week by 17% in Adults 18-49 (1.4/4 vs. 1.2/3).

Note: ABC's lineup was preempted in Boston for local coverage of the Monday Night Football game.

"Extreme Makeover: Home Edition" (8:00-9:00 p.m.)

During the 8 o'clock hour, the first episode of "Extreme Makeover: Home Edition" was up over the prior week by 1.0 million viewers (5.2 vs. 4.2 million) and by 44% in Adults 18-49 (1.3/3 vs. 0.9/3).

"Extreme Makeover: Home Edition" (9:00-10:00 p.m.)

Building over its lead-in at 9:00 p.m. with viewers (+10%) and young adults (+15%), the second installment of "Home Edition" attracted a bigger audience than the second hour of Fox's "American Country Awards" (5.7 million vs. 5.4 million).

· Spiking 50% week to week in Adults 18-49 (1.5/4 vs. 1.0/3), "Home Edition" posted the series' highest rating in its 6 telecasts on the night this season.

"Castle" (10:00-11:00 p.m.)

Increasing over its lead-in during the 10 o'clock hour, ABC's repeat "Castle" drew a larger audience than NBC's "Michael Bubl�: Home for the Holidays" special (5.9 million vs. 5.8 million).

· ABC's "Castle" rose sharply over its encore telecast on the same night last year (12/12/11) in Total Viewers (+44% - 5.9 million vs. 4.1 million) and Adults 18-49 (+44% - 1.3/3 vs. 0.9/2).

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 46% currently, from 43% at the same point in 2011. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: The Nielsen Company (Fast Affiliate Live + Same Day Ratings), 12/10/12.





  [december 2012]  
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· CASTLE (ABC)
· EXTREME MAKEOVER: HOME EDITION (ABC)
· MONDAY NIGHT FOOTBALL (ESPN)









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