CBS BY THE NUMBERS AT MID-SEASON
At the mid-season mark, CBS is on its way to remaining America's most-watched network for the tenth time in 11 seasons, holding a commanding +3 million viewer lead over second-place NBC. The Network is also first in adults 25-54 and is now in its closest competitive position of the season in adults 18-49 (-0.2).
CBS is closing the first half of the season strong, winning three of the last five weeks in viewers and key demographics, including two consecutive Monday victories and continued significant growth on Thursday.
CBS BY THE NUMBERS
#1 Network in viewers 11.83m, +3m over second-place NBC
#1 Network among A25-54 3.8/9
#1 Overall program in viewers NCIS
#1 Entertainment show in A18-49 The Big Bang Theory
#1 Drama NCIS
#1 Comedy in viewers The Big Bang Theory
#1 Comedy in A18-49 The Big Bang Theory
#1 New series Elementary
#1 News program 60 Minutes
#1 Network in L+7 DVR lift Viewers, A18-49 and A25-54
#1 Fastest-growing network primetime program Person of Interest
#1 Fastest-growing daytime program The Talk
2% Year-to-year time period growth in A25-54 Elementary
3% Year-to-year time period growth in A18-49 Elementary
4 Of the Top 5 comedies in viewers The Big Bang Theory, Two and a Half Men, 2 Broke Girls, Mike & Molly
4 Of the Top 5 comedies in A18-49 The Big Bang Theory, Two and a Half Men, 2 Broke Girls, How I Met Your Mother
6 Of the Top 10 programs in viewers NCIS, The Big Bang Theory, NCIS: Los Angeles, Person of Interest, Two and a Half Men, Criminal Minds
8
Of the Top 8 dramas in viewers NCIS, NCIS: Los Angeles, Person of Interest, Criminal Minds, Elementary, Vegas, Blue Bloods, CSI: Crime Scene Investigation
8 Of the Top 20 shows in A18-49 More than any other network
11% Year-to-year growth in viewers CBS Thursday
14% Year-to-year growth in A18-49 CBS Thursday
18% Year-to-year growth in A18-49 The Big Bang Theory
19% Year-to-year growth in A18-49 Person of Interest
20% Year-to-year growth in viewers The Big Bang Theory
24 Years as the #1 daytime program The Young and the Restless
25% Year-to-year growth viewers Person of Interest
26 Years as #1 in daytime CBS
30% Year-to-year time period improvement in A25-54 Two and a Half Men
35% Year-to-year time period improvement in A18-49 Two and a Half Men
40% Year-to-year time period improvement in viewers Two and a Half Men
Source: The Nielsen Company, 9/24/12-12/16/12, 9/19/11-12/18/11, most current
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