or


[12/19/12 - 09:21 AM]
Disney Channel Earns Historic #1 Total Day Win in Kids 2-11 in 2012; Magical Year Two for Disney Junior Block
Disney Channel spins the numbers for the year to date.

[via press release from Disney Channel]

Disney Channel Ratings Highlights for 2012

Disney Channel Wins Historic #1 Among Kids 2-11 for 2012; #1 for Second Year in Kids 6-11 and Fourth in Tweens #1 TV Movie "Let It Shine," #1 TV Series "Good Luck Charlie," #1 Animated TV Series "Phineas and Ferb," #1 Cable TV Telecast "Wizards of Waverly Place"

Magical Year Two for Disney Junior Preschooler Block #1 Cable TV Series for First Time Ever, "Doc McStuffins," #1 Cable TV Telecast Ever, "Sofia the First: Once Upon a Princess," Home to Top 3 Cable TV Series Overall with "Doc McStuffins," "Jake and the Never Land Pirates" and "Mickey Mouse Clubhouse"

Disney Channel -- 2012

For 2012, Disney Channel was #1 among Kids 2-11, toppling Nickelodeon's 17-year record in Total Day among the largest advertiser-targeted segment. Disney Channel, which accepts select sponsorships, was also the #1 TV network in Total Day among Kids 6-11 for the 2nd consecutive year, and was #1 for the 4th year among Tweens 9-14 with a dynamic lineup of hit live action and animated programs. They include the #1 TV series ("Good Luck Charlie"), the #1 animated TV series ("Phineas and Ferb") and the #1 TV movie ("Let It Shine"). In Primetime, Disney Channel was at #1 for the 12th consecutive year in Tweens 9-14 and for the 10th straight year in Kids 6-11, and placed among the Top 2 cable networks in Total Viewers for the 7th year in a row.

Gary Marsh, President and Chief Creative Officer, Disney Channels Worldwide, said: "This has been a remarkable year, not just because of our ratings success, but because of what that success represents: a deep and consistent connection that kids and their families have with the various characters and stories that make up our programming portfolio."

· TV's #1 network in Total Day for the first time ever in Kids 2-11 (950,000/2.3 rating), for the 2nd consecutive year in Kids 6-11 (632,000/2.6 rating) and for the 4th year in a row in Tweens 9-14 (529,000/2.2 rating). In Total Viewers, Disney Channel paced a mere 1% shy of tying Nickelodeon as cable TV's #1 network (1.686 million vs. 1.704 million), a stark reversal to Nickelodeon's 21% advantage in 2011 (2.143 million vs. 1.764 million).

· #1 TV network in Prime for the 10th consecutive year in Kids 6-11 (1.1 million/4.5 rating; 2003-2012) and 12th in Tweens (893,000/3.7 rating; 2001-2012); ranked among Cable' TVs Top 2 networks in Prime for the 7th consecutive year in Total Viewers (2.4 million, 2006-- 2012).

· TV's gold standard for inclusiveness and diversity, Disney Channel Original Movie "Let It Shine" (6/15/12) was TV's #1 movie in Kids 2-11 (3.7 million/9.0 rating), Kids 6-11 (3.2 million/13.2 rating) and Tweens 9-14 (2.9 million/12.2 rating), and cable TV's #2 movie in Total Viewers (7.0 million). This marked the 11th consecutive year Disney Channel has delivered the #1 original movie telecast among Tweens 9-14.

· "Good Luck Charlie" swept as TV's #1 series across Kids 2-11(2.7 million/6.7 rating), Kids 6-11 (2.2 million/9.2 rating) and Tweens 9-14 (2.1 million/8.6 rating). Notably, this marked Disney Channel's 7th consecutive year with the #1 cable TV series in Kids 6-11 and Tweens.

· Finale of "Wizards of Waverly Place" (1/6/12) ranked as cable TV's #1 telecast in Kids 2-11 (5.9 million/14.3 rating), Kids 6-11 (5.0 million/20.2 rating) and Tweens 9-14 (4.3 million/18.0 rating) -- #1 scripted telecast across all TV, behind only the "Super Bowl" -- and impressively surpassed the series' finale of TNT's "The Closer" in Total Viewers (11.3 million vs. 11.2 million).

· Emmy-Award-winning "Phineas and Ferb" was TV's #1 animated series across Kids 2-11 (2.1 million/5.1 rating), Kids 6-11 (1.6 million/6.8 rating) and Tweens 9-14 (1.3 million/5.3 rating). 2012 was Disney Channel's 5th consecutive year delivering the #1 animated TV series in Tweens 9-14, and the 5th straight year with the #1 animated TV series in Prime in Kids 6-11.

· Overall, delivered the Top 6 TV series in Kids 6-11, and Top 3 in Kids 2-11 and Tweens:

Disney Junior -- 2012

In its second year, Disney Junior, the daily programming block for kids age 2-7 on Disney Channel, posted the network's biggest yearly audience in the daypart in Total Viewers (1.4 million), Kids 2-5 (516,000/3.1 rating), Girls 2-5 (252,000/3.1 rating) and Women 18-49 (299,000/0.5 rating).

"Doc McStuffins" ranked as cable TV's #1 series of 2012 across Kids 2-5, Girls 2-5 and Boys 2-5 - a network first. The animated TV movie "Sofia the First: Once Upon a Princess" was the #1 TV telecast of 2012 across preschoolers and the #1 preschool telecast in Total Viewers and Women 18-49 - also seminal accomplishments. In fact, "Sofia the First" became the #1 telecast in cable TV history in Kids 2-5 and Girls 2-5, and #1 preschool cable TV telecast ever in Total Viewers and Women 18-49.

"Jake and the Never Land Pirates" and "Mickey Mouse Clubhouse" were Top 3 contenders in Kids 2-5 and Boys 2-5, giving Disney Channel the Top 3 cable TV series in the demos for the first time in the network's history.

· Launching as the #1 preschool series in cable TV history in Adults 18-49, "Doc McStuffins" was the year's #1 cable TV series in Kids 2-5 (713,000/4.3 rating), Girls 2-5 (366,000/4.6 rating) and Boys 2-5 (347,000/4.1 rating - tied "Jake and the Never Land Pirates"), and the #1 preschool cable TV series in Total Viewers (1.9 million) and Women 18-49 (382,000/0.6 rating). This represented the first time on record Disney Channel has delivered the #1 cable TV series of the year in Kids 2-5 and Girls 2-5, and second straight year in Boys 2-5.

· Animated TV movie "Sofia the First: Once Upon a Princess" (11/18/12, 7:00 - 7:50 p.m.), debuted as the #1 cable TV telecast ever in Kids 2-5 (2.9 million/18.2 rating) and Girls 2-5 (2.1 million/27.2 rating), and #1 preschool cable TV telecast of all time in Total Viewers (8.2 million) and Women 18-49 (1.7 million/2.6 rating), ranking as TV's #1 telecast of 2012 in the target preschool demographics. Note, in 2011 a "Mickey Mouse Clubhouse" was the #1 preschool cable TV telecast in Kids 2-5, but not #1 across all TV.

· Overall, the block secured the Top 3 TV telecasts in Kids 2-5 with "Sofia the First: Once Upon a Princess" (2.9 million/18.2 rating, 11/18/12, 7:00 - 7:50 p.m.), "Jake and the Never Land Pirates: Peter Pan Returns!" (1.8 million/11.1 rating, 2/13/12, 7:00 - 8:00 p.m.) and "Doc McStuffins" (1.4 million/8.4 rating, 4/13/12, 10:00 - 10:25 a.m.).

· In a first of firsts, Disney Junior owned the year's Top 3 cable TV series in Kids 2-5 and Boys 2-5, #1 cable TV series in Girls 2-5 and the Top 3 preschool cable TV series in Women 18-49:

About Disney Channel:

Disney Channel is a 24-hour kid-driven, family inclusive television network that taps into the world of kids and families through original series and movies. Currently available on basic cable in nearly 99 million U.S. homes and to millions of other viewers on Disney Channels around the world, Disney Channel is part of the Disney/ABC Television Group.

About Disney Junior:

Disney Junior reflects the emotional connection generations of consumers have to Disney storytelling and Disney characters, both classic and contemporary. It invites mom and dad to join their child in the Disney experience of magical, musical and heartfelt stories and characters, while incorporating specific learning and development themes designed for kids age 2-7. Disney Junior's series blend Disney's unparalleled storytelling and characters kids love deeply with learning, including early math, language skills, healthy eating and lifestyles, and social skills. Disney Junior launched in February 2011 with a daily programming block on Disney Channel. In its first year, Disney Junior posted the network's biggest yearly audience in the daypart in Total Viewers, Kids 2-5, Boys 2-5 and Women 18-49, increasing by double-digit margins among preschooler demographics over year-ago levels. On March 23, 2012 Disney Junior added a cable and satellite channel in the U.S. Disney Junior channels in Japan, India and Disney Junior Portugal launched in fall 2012, bringing the total number of channels to 33 worldwide.

Source: Nielsen Media Research, U.S. ratings. 2012: 12/26/11-12/16/12, most current; 2011: 12/27/10-12/25/11, Live + 7; Program ranks based on trackage data with minimum 10 telecasts for K2-11, K6-11 and TW9-14; Program data with minimum 20 telecasts for K2-5, G2-5, B2-5 and W18-49.





  [december 2012]  
S
M
T
W
T
F
S
      


· CLOSER, THE (TNT)
· GOOD LUCK CHARLIE (DISNEY)
· PHINEAS & FERB (DISNEY)
· WIZARDS OF WAVERLY PLACE (DISNEY)





most recent ratings | view all posts
[12/19/24 - 12:00 PM]
Great American Family's Christmas Franchise Fuels Channel's Growth Placing It Among the Top 25 Just Three Years After Launch
The company's burgeoning holiday movie franchise, Great American Christmas, launched October 11, further establishing Great American's position as a leader in the original holiday movie space.

[12/18/24 - 01:30 PM]
"Landman" Explodes Becoming the #1 Paramount+ Original of All Time Garnering 14.9M Global Households
New episodes are available to stream every Sunday exclusively on Paramount+.

[12/18/24 - 10:21 AM]
"Live with Kelly and Mark" Hits Season Highs in Total Viewers, Households and Women 25-54 with Best Numbers Since April
In addition, "Live" posted week-to-week gains of +12% in Women 25-54 (0.47 rating vs. 0.42 rating), hitting a season high and posting the show's second week of growth in the demographic with its best delivery in three months.

[12/17/24 - 03:31 PM]
ABC News' "Nightline" Ranks No. 1 in All Key Demos for the Week of Dec. 9 Versus CBS' "After Midnight" and NBC's "Late Night With Seth Meyers"
"Nightline" posted double-digit gains week to week across the board: Total Viewers (+16% - 840,000 vs. 725,000), Adults 25-54 (+76% - 215,000 vs. 122,000) and Adults 18-49 (+90% - 129,000 vs. 68,000).

[12/17/24 - 12:00 PM]
Netflix Top 10 Week of Dec. 15: "Carry-On" Lifts Off and "Black Doves" Fly High in Netflix's Top 10 This Week
Jamie Foxx's stand-up special "What Had Happened Was..." hit No. 2 (8.2 million views), and "Dead to Me" creator Liz Feldman's new murder mystery "No Good Deed" landed at No. 3 (6 million views).

[12/17/24 - 11:12 AM]
"Abbott Elementary" Holiday Special Delivers Glad Tidings - Rising +129% in Total Viewers and +410% in Adults 18-49 over Initial Live+Same Day Audience
After seven days of viewing on ABC, Hulu, Hulu on Disney+ and digital platforms, the "Abbott Elementary" holiday special "Winter Show" delivered holiday cheer, jumping to 6.66 million Total Viewers and 2.14 rating in Adults 18-49.

[12/17/24 - 05:16 AM]
"Yellowstone" Finale Is Biggest Episode in Series History with 11.4 Million Viewers
Overall, Season B outperformed Season 5A by +4% (10.3M) in viewership.

[12/16/24 - 02:45 PM]
"Blue Bloods" Series Finale Hits Largest Overnight Audience of the Season
The finale's seven-day multiplatform audience (across CBS and Paramount+) could surpass 11.4 million viewers, according to VideoAmp and CBS Research estimates.

[12/12/24 - 10:00 AM]
"Tracker" Exceeding 18 Million Viewers and "Matlock" Nearing 17 Million Viewers in Live Plus 35-Day Multiplatform Viewing
Since the new season premiered in September, CBS primetime series are averaging 10 million viewers, up +3% compared to last season, in live plus 35-day viewing across CBS, Paramount+ and the CBS app.

[12/12/24 - 09:02 AM]
"Tamron Hall" Hits Season Ratings High Growing by 17%
During the week of November 18, "Tamron Hall" grew in all key measures week to week, +9% among total viewers, +6% in household rating, +16% and +17% respectively with the highly coveted women 18-49 and 25-54 demographics.

[12/11/24 - 12:01 PM]
"Dancing with the Stars" Season 33 Earns Largest Total Viewer Finale Audience in Five Years - Largest Adults 18-49 Audience in Seven Years
The finale represented the show's highest delivery in multiplatform viewing for any "Dancing with the Stars" telecast in both Total Viewers and Adults 18-49 in three years.

[12/10/24 - 12:00 PM]
Netflix Top 10 Week of Dec. 8: "Black Doves" Soars; "Our Little Secret" Is Most-Watched Title This Week
"Senna," the limited series based on the life and career of the titular Formula 1 icon, raced to No. 1 (5.8 million views) on the Non-English TV list, with "The Madness" rising to No. 1 in English TV, making the top 10 in 90 countries, with 13.3 million views.

[12/10/24 - 10:56 AM]
Formula 1 Telecasts on ESPN Platforms Reach Nearly 30 Million Fans in 2024
Just over 1 million viewers watched the telecast of Sunday's season-ending Abu Dhabi Grand Prix on ESPN.

[12/09/24 - 09:44 AM]
Tubi Original Movie "Sidelined: The QB & Me" Scores No. 1 Spot on Tubi in the US & Canada
In its first seven days, the movie was viewed by 17.9% of total viewers in the US and 19.9% of total viewers in Canada.

[12/05/24 - 05:53 PM]
Hallmark Channel's "Holiday Touchdown: A Chiefs Love Story" Wins Most-Watched Cable Movie of the Year!
The Merry Thanksgiving Weekend premieres were the #1 most-watched entertainment cable programs on Thursday, Friday, and Saturday, as the programming stunt reached 8.4 million unduplicated total viewers.