or


[01/09/13 - 03:41 PM]
ABC Family's "Pretty Little Liars" Returns as TV's #1 Show in Key Demos; Accounts for Over 52% of All Tuesday TV Twitter Posts
ABC Family spins the numbers for Tuesday, January 8.

[via press release from ABC Family]

Ratings Highlights for Tuesday, January 8, 2013 Final National Ratings

Critically-"A"cclaimed "Pretty Little Liars'" Winter Launch is Tuesday's #1 TV Show in Women 18-34 and Key Millennials; Cable's #1 Show in Women 18-49

~ Breaks Own Record, Becoming the Series' Most-Tweeted Telecast of All Time with 767,000 Tweets at Peak Rate of 39,000 per Minute; 1.9 Million All-Day Tweet Total Accounts for Over 52% of All Tuesday's TV Twitter Activity

"The Lying Game" Returns to Season-Opening Highs in Adults 18-34, Women 18-34 and Women 18-49; Cable TV's #1 Telecast at 9PM in Key Female Demos

"Pretty Little Liars" (8:00-9:00 p.m.)

Nominated for the 2nd consecutive year for Teen Choice's "Favorite Cable TV Drama" award, ABC Family's critically-"A"cclaimed and social-media favorite "Pretty Little Liars" was handily Tuesday's #1 TV telecast in Women 18-34 (1.2 million/3.5 rating), Viewers 12-34 (2.3 million/2.5 rating) and Females 12-34 (2.0 million/4.4 rating), the #1 cable TV telecast for the day in Women 18-49 (1.5 million/2.3 rating) and the #1 prime cable TV telecast Adults 18-34 (1.4 million/2.1 rating). Also impressive, among Adults 18-49 "Pretty Little Liars" beat FX's standout hit, "Justified," by a tenth of a rating point (1.4 rating vs. 1.3 rating).

The winter premiere became the series' #2 telecast on record in Adults 18-34 and its #3 telecast of all time in Adults 18-49 (1.8 million/1.4 rating), Women 18-49 and Women 18-34 (1.2 million/3.5 rating). In fact, it was its best season premiere ever in Adults 18-34 and 2nd-best opener in Adults 18-49, Women 18-34 and Women 18-49, behind only its January 2011 season debut.

In another impressive feat, "Pretty Little Liars" blew up social media sites across America, breaking the show's own previous records by generating more than 767,000 tweets, peaking at nearly 39,000 tweets per minute and accounting for over 52% of all Twitter activity on Tuesday. Jenn Deering Davis, Founder of TweetReach, said: "These kinds of volumes are normally seen in finales, after the season has time to build a larger fan base, not in the first episode of a brand new season. This is just one more indicator of how passionate and engaged in social media 'Pretty Little Liars' viewers are. And based on what we've seen over the past two years, their enthusiasm seems to be increasing season to season."

Moreover, according to SocialGuide, "Pretty Little Liars" holds the record for the Top 2 "most social" TV series episodes on record.

"The Lying Game" (9:00 - 10:00 p.m.)

In its Season 2 launch, "The Lying Game" delivered the series' biggest season opener to date in Adults 18-34 (649,000/1.0 rating), Women 18-34 (536,000/1.6 rating) and Women 18-49 (673,000/1.1 rating), standing as cable TV's #1 telecast in the hour in Women 18-34, as well as Females 12-34 (957,000/2.1 rating).

· Versus the series' Winter 2012 average, "The Lying Game" was up across the board, including by 7% in Total Viewers (1.6 million vs. 1.5 million), by 13% in Adults 18-34 (649,000 vs. 572,000), by 11% in Women 18-34 (536,000 vs. 482,000) and by 10% in Viewers 12-34 (1.1 million vs. 1.0 million.

Source: NTI, 1/08/13, U.S. ratings, Live + Same Day; Social Media Sources: TweetReach, SocialGuide.





  [january 2013]  
S
M
T
W
T
F
S
  


· LYING GAME, THE (ABC FAMILY)
· PRETTY LITTLE LIARS (ABC FAMILY)









most recent ratings | view all posts
[07/02/15 - 09:12 AM]
"Nightline" Wins 2Q15 in Total Viewers For Second Year in a Row, Leading in Four of the Last Five Quarters
ABC spins the late-night numbers for the second quarter of 2015.

[07/02/15 - 08:42 AM]
NBC Encores Tie for the Wednesday Win Among the Big 4 in 18-49
NBC spins the numbers for Wednesday, July 1.

[07/02/15 - 08:40 AM]
Wednesday's Broadcast Ratings: CBS, FOX & NBC All Share Demo Crown
The Eye's "Big Brother" is the night's top program among adults 18-49.

[07/01/15 - 04:47 PM]
OWN's "The Haves and the Have Nots" Sets New Record as Most-Watched Season Premiere in Network History with 3.3 Million Viewers
OWN spins the numbers for Tuesday, June 30.

[07/01/15 - 01:44 PM]
FOX-Record 8.4 Million Watch USA Defeat Germany and Advance to FIFA Women's World Cup 2015 Final
FOX Sports spins the numbers for Tuesday, June 30.

[07/01/15 - 11:02 AM]
Teen Beach Craze Swells as 7.5 Million Viewers Tune in for the Premiere of "Teen Beach 2" on Disney Channel
Disney Channel further spins the numbers for Friday, June 26.

[07/01/15 - 10:09 AM]
E! and Esquire Network Deliver Significant Ratings Growth in Second Quarter
E! and Esquire Network spin the numbers for the second quarter of 2015.

[07/01/15 - 09:52 AM]
"Zoo" Premieres as the Summer's Most-Watched New Scripted Series
CBS spins the numbers for Tuesday, June 30.

[07/01/15 - 08:52 AM]
"I Can Do That" Is Up for a Second Straight Week to Its High Since June 9
NBC spins the numbers for Tuesday, June 30.

[07/01/15 - 08:41 AM]
Tuesday's Broadcast Ratings: Women's World Cup Sparks Demo Victory for FOX
The network edges out NBC for the top spot among adults 18-49.

[07/01/15 - 06:00 AM]
MTV2 Completes Eight Consecutive Quarters of Year-Over-Year Growth with Best Q2 Ever
MTV2 spins the numbers for the month of June.

[06/30/15 - 02:23 PM]
WE tv's Original Series Fuel Second Quarter Growth
WE tv spins the numbers for the second quarter of 2015 to date.

[06/30/15 - 01:33 PM]
HGTV Wins June as #1 Rated Cable Network Among Women 25-54
HGTV spins the numbers for the month of June and the second quarter of 2015 to date.

[06/30/15 - 12:47 PM]
Original Movie "Teen Beach 2" Powers Disney Channel to Total Day Sweep in 2Q15
Disney Channel spins the numbers for the second quarter of 2015 to date.

[06/30/15 - 11:45 AM]
"48 Hours: Dangerous Beauty" Is Saturday's #1 Broadcast with Adults 25-54 and Is the Night's #1 Program with Viewers
CBS spins the numbers for Saturday, June 27.