or


[01/09/13 - 10:09 AM]
ABC Family's "Switched at Birth" Returns as Monday's #1 Scripted Cable TV Telecast in Females 12-34
ABC Family spins the numbers for Monday, January 7.

[via press release from ABC Family]

Ratings Highlights for Monday, January 7, 2013 Final National Ratings

"Switched at Birth" is Monday's #1 Scripted Cable Telecast in Females 12-34 And the #1 Scripted Cable Telecast at 8PM in Adults 18-49 and Women 18-49, Outperforming Recent Season Averages in Target Demographics

"Bunheads" Ranks as Cable TV's #1 Scripted Telecast at 9PM in Females 12-34

"Switched at Birth" (8:00 - 9:00 p.m.)

In its Season 2 winter premiere against an extremely heightened competitive environment, "Switched at Birth" ranked as Monday's #1 scripted cable TV telecast in Females 12-34 (773,000/1.7 rating), the #1 scripted TV telecast for the entire day in Female Teens (332,000/2.8 rating), and was the #1 scripted cable TV telecast at 8 o'clock in Adults 18-34 (517,000/0.8 rating), Women 18-34 (441,000/1.3 rating), Adults 18-49 (882,000/0.7 rating) and Women 18-49 (738,000/1.2 rating).

· Despite the ultra-competitive landscape, "Switched at Birth" registered gains over its prior season in target demos, including by 6% in Total Viewers (1.7 million vs. 1.6 million), by 3% in Women 18-34 (441,000 vs. 429,000), by 6% in Women 18-49 (738,000 vs. 696,000), by 3% in Viewers 12-34 (866,000 vs. 837,000) and by 10% in Females 12-34 (773,000 vs. 704,000).

"Bunheads" (9:00 - 10:00 p.m.)

In its winter return, "Bunheads" qualified as the #1 scripted cable TV telecast at 9 p.m. in Females 12-34 (470,000), and was the #2 scripted cable TV telecast in Women 18-34 (305,000) and Women 18-49 (507,000), retaining nearly 100% of its summer season audience in the key demos (91% - 96%).

Source: NTI, 1/7/13, U.S. ratings, Live + Same Day. "SAB" prior season: 9/3/12-10/22/12; "BH" summer season: 6/22/12-8/20/12.





  [january 2013]  
S
M
T
W
T
F
S
  


· BUNHEADS (ABC FAMILY)
· SWITCHED AT BIRTH (ABC FAMILY)









most recent ratings | view all posts
[05/02/15 - 09:23 AM]
"Dateline NBC" Delivers Its Most-Watched Friday in Four Weeks
NBC spins the numbers for Friday, May 1.

[05/02/15 - 09:07 AM]
Friday's Broadcast Ratings: "Shark Tank," "Beyond the Tank" Top Demos for ABC
The Alphabet is the network to beat among adults 18-49 last night.

[05/02/15 - 08:36 AM]
ABC Is #1 for 4th Straight Friday in Adults 18-49 - "Beyond the Tank" Opens Strong
ABC spins the numbers for Friday, May 1.

[05/01/15 - 01:19 PM]
Investigation Discovery Clinches Spot as Top 10 Network for Women in Prime in April
Investigation Discovery spins the numbers for the month of April.

[05/01/15 - 01:12 PM]
Discovery Channel Delivers Best April Ever in Men
Discovery spins the numbers for the month of April.

[05/01/15 - 12:21 PM]
ESPN's NFL Draft: Round 1 Scores Seven Million Viewers
ESPN spins the numbers for Thursday, April 30.

[05/01/15 - 08:51 AM]
Thursday's Broadcast Ratings: Expanded "Grey's" Pushes ABC in Front
The Alphabet leads the night among adults 18-49, edging CBS by a tenth of a ratings point.

[05/01/15 - 08:35 AM]
ABC Leads the Pack for the 2nd-Straight Thursday in Adults 18-49, Surging 25% Over the Year-Ago May Sweep Night
ABC spins the numbers for Thursday, April 30.

[05/01/15 - 08:14 AM]
NBC's Thursday Overall Improves by 17% Since the "Blacklist" Move in 18-49 and 2.9 Million Viewers Overall
NBC spins the numbers for Thursday, April 30.

[05/01/15 - 08:00 AM]
ABC's "Jimmy Kimmel Live" Builds to a 6-Week High Among Adults 18-49
ABC spins the late-night numbers for the week of April 20-24.

[04/30/15 - 01:26 PM]
"When Calls the Heart" Is Off to a Strong Start with a 2.1 HH Rating and 2.3 Million Total Viewers, Based on L+3 Data
The Hallmark Channel further spins the numbers for Saturday, April 25.

[04/30/15 - 12:18 PM]
2015 Major League Baseball Very, Very Good to FOX Sports
FOX Sports spins the numbers for its MLB coverage to date this season.

[04/30/15 - 09:58 AM]
ABC Wins the First Wednesday of the May Sweep and Spikes 19% Year to Year
ABC spins the numbers for Wednesday, April 29.

[04/30/15 - 09:33 AM]
"Law & Order: SVU" Delivers Its Highest Rated and Most Watched Episode Since November 12, 2014
NBC spins the numbers for Wednesday, April 29.

[04/30/15 - 09:29 AM]
Wednesday's Broadcast Ratings: ABC Tops Demo Race with "Modern Family"
Plus: NBC gets a boost from its crossover episodes of "Chicago PD" and "Law & Order: SVU."