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[01/14/13 - 11:20 AM]
ABC's "Jimmy Kimmel Live" Ranks #1 with Adults 18-49 in its First Week at 11:35pm
ABC spins the late-night numbers for the week of January 8-11.

[via press release from ABC]

Week of January 8, 2013: ABC's "Jimmy Kimmel Live" Based on Nielsen's True Fast National Ratings

ABC's "Jimmy Kimmel Live" Attracts its Largest Audience in its 10-Year History

"JKL" Ties NBC's "Tonight Show" as Late-Night's No. 1 Talk Show in Adults 18-49

"Jimmy Kimmel Live"

During its first week in its new 11:35 p.m. time slot (Tuesday-Friday), ABC's "Jimmy Kimmel Live" attracted its biggest audience in its history (3.009 million), surpassing the show's previous high by 26% (2.388 million on w/o 11/21/11). In addition, "JKL" delivered its best performance with Adults 18-49 (0.84 rating) in over 9 years (since the week of 11/24/03).

· "Jimmy Kimmel Live" ranked as the week's No. 1 talk-show in late-night in Adults 18-49 (0.84), tying NBC's "The Tonight Show with Jay Leno."

· "JKL" beat CBS' "The Late Show with David Letterman" during the week by 27% in Adults 18-49 (0.84 vs. 0.66), marking "JKL's" first-ever in-season win and its largest margin of victory ever during any week over "The Late Show."

· "JKL" grew over its 2012-13 season averages in its previous 12:00 a.m. time slot by 55% in Total Viewers (3.009 million vs. 1.942 million) and by 58% in Adults 18-49 (0.84 vs. 0.53).

· In the 25 markets with Local People Meters, "JKL" beat both "The Tonight Show" and "The Late Show" during the week in Adults 18-49 in 12 markets, including the No. 1 U.S. market, New York, Chicago, Philadelphia, Dallas, San Francisco, Atlanta, Houston, Seattle, Miami, Orlando, Sacramento and Pittsburgh.

PROGRAM AVERAGES TOTAL VIEWERS A18-49 Rtg

Tues-Fri Average

ABC "JKL" 3,009,000 0.84

NBC "Tonight Show" 3,525,000 0.84

CBS "Late Show" 3,137,000 0.66

Source: Nielsen Media Research, (Live + Same Day, Fast National Program Ratings, 1/8-1/11/13).





  [january 2013]  
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