[01/28/13 - 08:16 AM]
"2013 NFL Pro Bowl" Wins Sunday's Preliminary Results in All Key Categories
NBC spins the numbers for Sunday, January 27.

[via press release from NBC]

Sunday Results:

* Currently available fast-affiliate ratings are not time zone-adjusted and typically understate live NFL telecasts.

* In time zone-adjusted metered-market results, NBC Sports' coverage of the "2013 NFL Pro Bowl" delivered a nightlong win, and averaged a 7.7 rating, 12 share from 7:30-10:30 p.m. ET. The game was #1 in its time period in metered-market household ratings. The year-ago game did a 7.9/12 on Sunday, Jan. 29, 2012 and nationally earned a 4.3/11 in 18-49 and 12.5 million viewers overall.

* Though fast-affiliate ratings are subject to significant upward adjustment for the "2013 NFL Pro Bowl," they currently show NBC winning Sunday night among ABC, CBS, NBC and Fox in all key categories: adults, men and women 18-34, 18-49 and 25-54 plus total viewers.

NOTE: All national ratings are "live plus same day" from Nielsen Media Research unless otherwise indicated.

  [january 2013]  

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