[02/25/13 - 01:54 PM]
ABC's Eighth Annual "Jimmy Kimmel Live: After the Oscars" Marks Its Most-Watched Post-Oscar Special and 2nd-Biggest Audience for Any Telecast
ABC spins the late-night numbers for Sunday, February 24.

[via press release from ABC]

Sunday February 24, 2013: ABC's "Jimmy Kimmel Live" Based on Nielsen's True Fast National Ratings

ABC's Eighth Annual "Jimmy Kimmel Live: After the Oscars" Marks its Most-Watched Post-Oscar Special and 2nd-Biggest Audience for Any Telecast

"JKL's" Post-Oscar Telecast Draws a Larger Audience than CBS' Post-Super Bowl "Ferguson" and NBC's Post-Summer Olympics Opener "Leno"

"After the Oscars" Sees Gains Over the Prior Year in Each of the Top 3 Markets

A Special Rebroadcast of "Jimmy Kimmel Live: After the Oscars" Will Air THURSDAY, FEBRUARY 28 (10:00-11:00 p.m. ET) on ABC

"Jimmy Kimmel Live - After The Oscars" (12:43-1:32 a.m.)

The 8th annual post-Oscar(R) telecast of ABC's "Jimmy Kimmel Live: After the Oscars" was up over the prior year for the 2nd year in a row, growing by 15% in Total Viewers (5.786 million vs. 5.035 million) and by 9% in Adults 18-49 (2.031 million vs. 1.864 million), marking "JKL's" most-watched post-Oscar telecast ever. Host Jimmy Kimmel welcomed Academy Award(R) Winner Jamie Foxx and Channing Tatum. Kimmel also debuted the trailer to "Movie: The Movie Twovie," the highly anticipated sequel to "Movie: The Movie," starring among others Bradley Cooper, Jessica Chastain, Jude Law, Salma Hayek, John Krasinski and Samuel L. Jackson.

· Among all "Jimmy Kimmel Live" broadcasts, Sunday's post-Oscar show attracted the ABC late-night program's 2nd-largest audience ever (behind only its post-Super Bowl airing on 2/5/06).

· The post-Oscar telecast of ABC's "JKL" (5.786 million) outdrew the post-Super Bowl telecast of CBS' "The Late Late Show with Craig Ferguson" by more than 1.5 million viewers (4.255 million on 2/3/13) and topped the post-Opening Ceremony of the 2012 Summer Olympics telecast of NBC's "The Tonight Show with Jay Leno" by 3% in Total Viewers (5.351 million on 7/27/12).

· This year's "After the Oscars" telecast posted gains over the prior year's special in both Households and Adults 18-49 in each of the Top 3 U.S. Metered Markets: New York (+11%/+32%), Los Angeles (+106%/+210%) and Chicago (+5%/+50%).

Source: Nielsen Media Research, (Live + Same Day, Fast National Program Ratings, 2/24/13), or as dated.

  [february 2013]  

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