or


[02/28/13 - 01:41 PM]
USA's "Psych" Premieres Seventh Season with Double-Digit Increases, Garnering Nearly 3 Million Viewers
USA spins the numbers for Wednesday, February 27.

[via press release from USA]

USA'S "PSYCH" PREMIERES SEVENTH SEASON WITH DOUBLE-DIGIT INCREASES, GARNERING NEARLY 3 MILLION VIEWERS, AND SOCIAL ACTIVITY UP +96%

Network's Longest Running Series On-Air Delivers Over +40% Growth in P18-34

PSYCH's Powerful Social Activations Drive Social Engagement Among Passionate and Young Fanbase

PSYCH was the #1 Scripted Show Socially Last Night

USA's PSYCH, the network's longest running series on-air, bowed its seventh season premiere with double-digit increases over its February 2012 premiere in all demos, most notably among P18-34, with nearly three quarters of a million viewers in this key demo. The quirky series about a faux psychic and his best friend who work for the Santa Barbara Police Department also delivered more P18-34 and more total viewers than any telecast of PSYCH in 2012.

To propel social engagement, pre-premiere, USA created the Premiere Night Prize-a-Thon on Twitter with 100 PSYCH prizes in the hour leading into the premiere where fans answered trivia questions and sent in photos, and by using #PsychIsBack which trended during the episode worldwide and nationally past the show's close. Throughout the night, USA created and live-tweeted gifs as part as it real-time response strategy. Compared to the premiere date last winter, social media activity for PSYCH was up +96%, and yesterday was the best day ever for social media mentions for a USA Network series premiere. PSYCH was also the #1 scripted cable show socially last night.

Excitement for the premiere was fueled by PSYCH's "social" slumber party last Friday, where nearly a million of the show's fans, affectionately called PSYCH-Os, stayed up all night to watch the show and tweet about it with the cast in a groundbreaking second screen experience. With 172K social media mentions, the party delivered the best day ever for USA in social media activity. As a result, last Friday's marathon experienced ratings that surpassed the prior four-week time period average by double-digits in all demos. Last night's premiere delivered:

P18-49: 1.3 million (1258, +22% vs. the February 2012 premiere and +10% vs. the Winter 2012 average)

P25-54: 1.2 million (1164, +17% / +1%)

P18-34: 723,000 (+41% / +38%)

Total Viewers: 2.9 million (2940, +20% / +12%)





  [february 2013]  
S
M
T
W
T
F
S
     


· PSYCH (USA)





most recent ratings | view all posts
[08/23/16 - 11:19 AM]
Starz Original Series "Power" and "Survivor's Remorse" Continue Record-Breaking Third Seasons in Week 6
Starz spins the numbers for the season to date.

[08/23/16 - 08:37 AM]
Monday's Broadcast Ratings: "Ninja Warrior," "Running Wild" Return on Top for NBC
The Peacock keeps its win streak alive post-Olympics among total viewers and adults 18-49.

[08/22/16 - 02:07 PM]
NBC's Rio Olympics Is the Most Successful Media Event in History
NBC further spins the numbers for its coverage to date.

[08/22/16 - 09:07 AM]
Sunday's Broadcast Ratings: NBC, Olympic Games Wrap on Top
The Peacock takes home yet another victory among total viewers and adults 18-49.

[08/22/16 - 08:44 AM]
"The Voice" Generates Strong Sampling, Delvering the Top "Voice" 18-49 Rating Since March
NBC spins the numbers for Sunday, August 21.

[08/22/16 - 08:22 AM]
ABC's Sunday Fun & Games Lineup Grows Against Olympics Closing Ceremony
ABC spins the numbers for Sunday, August 21.

[08/21/16 - 10:59 AM]
Saturday's Broadcast Ratings: NBC Rides Penultimate Night of Olympic Games to Victory
The Peacock continues its streak of victories in total viewers and adults 18-49.

[08/20/16 - 09:16 AM]
Friday's Broadcast Ratings: NBC Tops Charts with Olympic Games, "Superstore"
The Peacock leads the evening among total viewers and adults 18-49.

[08/20/16 - 08:42 AM]
"Superstore's" Post-Olympic Telecast Generates Strong Sampling
NBC spins the numbers for Friday, August 19.

[08/19/16 - 10:33 AM]
Hallmark Channel's Newest Original Primetime Series, "Chesapeake Shores" Premieres to a Strong Start
The Hallmark Channel spins the numbers for the week of August 8-14.

[08/19/16 - 08:40 AM]
Thursday's Broadcast Ratings: NBC Rides Olympic Games to Another Win
The Peacock dominates the evening in total viewers and adults 18-49.

[08/19/16 - 06:38 AM]
NBC Ranks #1 In Primetime for 115th Consecutive Night of Summer Olympics
NBC spins the numbers for Thursday, August 18.

[08/18/16 - 01:01 PM]
Travel Channel Scores Big with Rio-Based Premiere of "Andrew Zimmern's Driven by Food"
Travel Channel spins the numbers for Tuesday, August 16.

[08/18/16 - 08:49 AM]
Wednesday's Broadcast Ratings: Olympic Games Keep NBC on Top
The Peacock continues to lead among total viewers and adults 18-49.

[08/18/16 - 07:16 AM]
WE tv's Franchise Hit "Marriage Boot Camp: Reality Stars" Averages More Than 1 Million Viewers Per Episode in Strong Fifth Season
WE tv spins the numbers for the season to date.