or


[03/04/13 - 08:40 AM]
"Red Widow" Draws ABC's Biggest Series Audience to its Slot in 5 Months
ABC spins the numbers for Sunday, March 3.

[via press release from ABC]

"Red Widow" Draws ABC's Biggest Series Audience to its Slot in 5 Months

With AFHV, Once Upon a Time and the debut of Red Widow, ABC earned its biggest Sunday audience with regular programming since December - since 12/2/12.

At 7pm, ABC's America's Funniest Home Videos ran neck-and-neck for the lead in the hour (pacing within 1-tenth and tied in share) and was up 7% in Adults 18-49 over its most recent telecast two weeks ago.

Returning after a preemption for The Oscars the prior week, ABC's Once Upon a Time built on its lead-in (+31%) to rank #2 in the 8 o'clock hour with viewers and young adults, while leading the slot to finish as Sunday's top-rated broadcast series with key Women (W18-34/W18-49).

Head to head from 9-11pm, ABC's series debut of Red Widow drew 35% more viewers than NBC's Celebrity Apprentice premiere. Red Widow pulled in ABC's largest series audience in the 2-hour slot since season-premiere Sunday 5 months ago - since 9/30/12.

Quick Take for Sunday, March 3, 2013 (Fast Affiliate Live + Same Day Ratings)

ABC Earns its Biggest Sunday Audience with Regular Programming Since December

"America's Funniest Home Videos" is Up 7% in Adults 18-49 Over its Last Telecast

ABC's "Once Upon a Time" Returns as Sunday's No. 1 Broadcast with Key Women

ABC's "Red Widow" Debut Outdraws NBC's "Celebrity Apprentice" Premiere by 35% And Generates the Network's Largest Series Audience in the Time Period in 5 Months

Sunday Night (7:00-11:00 p.m.)

With "AFHV," "Once Upon a Time" and the debut of "Red Widow," ABC (6.9 million) earned its biggest Sunday audience with regular programming since December - since 12/2/12.

"America's Funniest Home Videos" (7:00-8:00 p.m.)

At 7:00 p.m., ABC's "America's Funniest Home Videos" ran neck-and-neck for the lead in the hour (pacing within 1-tenth of a rating point and tied in audience share - 1.6/5 vs. 1.7/5 for "60 Minutes") and was up 7% in Adults 18-49 over its most recent telecast two weeks ago.

"Once Upon a Time" (8:00-9:00 p.m.)

Returning after a preemption for "The Oscars" the prior week, ABC's "Once Upon a Time" built on its lead-in (+31%) to rank No. 2 in the 8 o'clock hour with viewers (7.2 million) and young adults (2.1/6), while leading the slot to finish as Sunday's top-rated broadcast series with key Women (W18-34/W18-49).

"Red Widow" (9:00-11:00 p.m.)

Head to head from 9:00-11:00 p.m., ABC's series debut of "Red Widow" drew 35% more viewers than NBC's "Celebrity Apprentice" premiere (6.9 million vs. 5.1 million). Holding steady throughout its broadcast, "Red Widow" pulled in ABC's largest series audience in the 2-hour slot since season-premiere Sunday 5 months ago - since 9/30/12.

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 47% currently, from 43% at the same point in 2011. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: The Nielsen Company, Fast Affiliate Live + Same Day Ratings, 03/03/13.





  [march 2013]  
S
M
T
W
T
F
S
     


· AMERICA'S FUNNIEST HOME VIDEOS (ABC)
· APPRENTICE, THE (NBC)
· ONCE UPON A TIME (ABC)
· RED WIDOW (ABC)





most recent ratings | view all posts
[11/11/19 - 08:17 AM]
Sunday's Broadcast Ratings: "Sunday Night Football" Dominates for NBC
The Peacock's NFL franchise easily wins the night in all categories.

[11/10/19 - 09:14 AM]
Saturday's Broadcast Ratings: FOX Gets Boost from College Football
The network's primetime coverage leads the evening in both total viewers and adults 18-49.

[11/09/19 - 08:26 AM]
Friday's Broadcast Ratings: FOX, "SmackDown" Remain on Top in Demos
The network continues its reign among adults 18-49.

[11/08/19 - 08:12 AM]
Thursday's Broadcast Ratings: No Stopping "Thursday Night Football"
FOX once again takes home top honors in total viewers and adults 18-49.

[11/08/19 - 06:47 AM]
FOX Sports Delivers Powerful Digital October with Most Video Views and Consumption Minutes in Its History
FOX Sports further spins the numbers for the month of October.

[11/07/19 - 08:12 AM]
Wednesday's Broadcast Ratings: "The Masked Singer" Continues Its Demo Reign
FOX's reality entry once again leads the night among adults 18-49.

[11/06/19 - 08:12 AM]
Tuesday's Broadcast Ratings: ABC Tops Demos with "The Little Mermaid Live"
Said telecast dominates the evening among adults 18-49.

[11/05/19 - 08:25 AM]
Monday's Broadcast Ratings: FOX, NBC Share Demo Crown
Said duo and ABC all finish in a tight race among adults 18-49.

[11/04/19 - 08:10 AM]
Sunday's Broadcast Ratings: "Sunday Night Football" Continues Its Reign
NBC once again takes home top honors in total viewers and adults 18-49.

[11/03/19 - 10:17 AM]
Saturday's Broadcast Ratings: ABC, College Football Lead Demo Race
The Alphabet tops the charts among adults 18-49 while CBS is the most-watched network overall.

[11/02/19 - 08:31 AM]
Friday's Broadcast Ratings: "WWE SmackDown" Returns on Top in Demos
FOX's weekly telecast claims the adults 18-49 crown while CBS is the most-watched network.

[11/01/19 - 08:14 AM]
Thursday's Broadcast Ratings: FOX, "Thursday Night Football" Top Halloween
The network's NFL coverage cruises to victory in total viewers and adults 18-49.

[10/31/19 - 08:12 AM]
Wednesday's Broadcast Ratings: More Than 21 Million Tune in for World Series Finale
FOX's coverage of Game 7 eclipses the evening in all categories.

[10/30/19 - 08:12 AM]
Tuesday's Broadcast Ratings: FOX Rises to Top with World Series
Coverage of Game 6 eclipses the evening in both total viewers and adults 18-49.

[10/29/19 - 08:34 AM]
Monday's Broadcast Ratings: FOX, NBC Once Again Share Demo Crown
"9-1-1" and "The Voice" are the top draws among adults 18-49 last night.