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[03/05/13 - 10:29 AM]
CBS Wins the Week in Viewers and Adults 25-54
CBS spins the numbers for the week of February 25-March 3.
[via press release from CBS]

CBS WINS THE WEEK IN VIEWERS AND ADULTS 25-54

CBS Has Six of the Top 10 Programs, Led by "NCIS" and "NCIS: Los Angeles," the Week's Top Two Shows

"Golden Boy" Premieres in the Top 10 Among Viewers

Network Also Has Five of the Top 10 in Adults 18-49, More Than Any Other Network

CBS Maintains Season-to-Date Leadership in Adults 18-49 As Well as Adults 25-54 and Viewers

CBS won the week in viewers and adults 25-54 with six of the top 10 programs, according to Nielsen live plus same day ratings for the week ending March 3, Week 23 of the 2012-2013 television season.

Among viewers, CBS had three of the top five programs, six of the top 10 and 14 of the top 20 - more than the other networks combined in all three measures. Among adults 18-49, CBS five of the top 10 programs - more than any other network. Among adults 25-54, CBS had eight of the top 10 programs - more than the other networks combined.

NCIS was the week's #1 program in viewers and adults 25-54 and the #1 drama in adults 18-49. NCIS: LOS ANGELES was the week's #2 program in viewers and the #2 drama in both adults 25-54 and adults 18-49. NCIS and NCIS: LOS ANGELES beat their broadcast network competitors combined in viewers on Tuesday. CBS's new drama GOLDEN BOY premiered at #8 among all primetime programs.

Season-to-date, CBS remains first in adults 18-49 (3.1/09, +0.5 rating points ahead of second-place NBC), adults 25-54 (4.0/10, +1.0 rating points ahead of second-place NBC) and viewers (12.45m, +4.54 million ahead of second-place ABC).

For the week in viewers: CBS (9.11m), FOX (6.61m), ABC (6.06m) and NBC (4.12m). Season-to-date in viewers: CBS (12.45m), ABC (7.91m), NBC (7.50m) and FOX (7.06m).

For the week in key demographics, CBS was tied for first in adults 25-54 (2.6/07, with FOX) and was second in adults 18-49 (1.9/05). Season-to-date, CBS is first in adults 25-54 (4.0/10) and adults 18-49 (3.1/09).

For the week in households: CBS (5.9/10), FOX (4.0/06), ABC (3.9/06) and NBC (2.7/04). Season-to-date in households: CBS (7.7/12), ABC (5.1/08), NBC (4.7/08) and FOX (4.2/07).

CBS Weekly Highlights:

HOW I MET YOUR MOTHER (5.5/08, 5.89m) was first in adults 25-54 (3.9/10), adults 18-49 (3.3/10) and adults 18-34 (2.8/09), and was second in households. HOW I MET YOUR MOTHER was the night's #1 program in adults 18-34 and matched 2 BROKE GIRLS for top delivery in adults 18-49.

RULES OF ENGAGEMENT (4.9/07, 7.89m) was first in adults 25-54 (3.6/08) and was second in adults 18-49 (2.7/07).

2 BROKE GIRLS was first in households (6.6/10), viewers (10.41m), adults 25-54 (4.5/10) and adults 18-49 (3.3/08). 2 BROKE GIRLS posted the night's top adults 25-54 ratings and matched HOW I MET YOUR MOTHER for top delivery in adults 18-49.

MIKE & MOLLY was first in in viewers (9.79m) and adults 25-54 (3.9/09), tied for first in households (6.3/09, with ABC) and tied for second in adults 18-49 (2.7/07, with FOX).

-- On Tuesday, CBS was first in households (10.2/16), viewers (16.09m), adults 25-54 (4.0/10) and adults 18-49 (2.7/08). CBS was first in every half-hour in households, viewers, adults 25-54 and adults 18-49 for the second straight Tuesday.

NCIS was first in households (13.0/20), viewers (20.69m), adults 25-54 (5.2/13) and adults 18-49 (3.4/10). NCIS beat NBC, ABC, FOX and CW combined by +4.50m viewers (vs. 16.25m, +28%). NCIS was the night's #1 program in households, viewers, adults 25-54 and adults 18-49.

NCIS: LOS ANGELES was first in households (10.7/16), viewers (17.02m), adults 25-54 (4.2/10) and adults 18-49 (2.9/08). NCIS: LOS ANGELES beat NBC, ABC, FOX and CW combined by +5.42m viewers (vs. 11.60m, +47%). Compared to last week, NCIS: LOS ANGELES was up +5% in households (from 10.2/15), +2% in adults 25-54 (from 4.1/09), +7% in adults 18-49 (from 2.7/07) and added +750,000 viewers (from 16.27m, +5%).

GOLDEN BOY (P) was first in households (6.9/12), viewers (10.56m), adults 25-54 (2.7/07) and adults 18-49 (1.8/05). GOLDEN BOY beat the competition combined in viewers by +1.15m viewers (vs. 9.41m, +12%). Compared to last week's VEGAS episode, GOLDEN BOY was up +13% in both households (from 6.1/10) and adults 25-54 (from 2.4/06), +20% in adults 18-49 (from 1.5/04) and added +1.04m viewers (from 9.52m, +11%).

SURVIVOR: CARAMOAN was second in households (5.7/09), viewers (9.17m), adults 25-54 (3.6/09) and adults 18-49 (2.6/08). Compared to last week, SURVIVOR: CARAMOAN was up +6% in adults 25-54 (from 3.4/09) and +8% in adults 18-49 (from 2.4/07).

THE BIG BANG THEORY (R) was first in households (6.9/11) and was second in viewers (10.69m), adults 25-54 (3.9/11) and adults 18-49 (2.8/09).

60 MINUTES was first in households (7.8/13), viewers (12.02m), adults 25-54 (2.7/07) and second in adults 18-49 (1.6/05, -0.1 behind ABC).

THE AMAZING RACE was first in households (5.5/08), viewers (9.24m), adults 25-54 (3.3/08) and adults 18-49 (2.5/06). Compared to last week, THE AMAZING RACE was up +34% in households (from 4.1/06), +22% in adults 25-54 (from 2.7/06), +32% in adults 18-49 (from 1.9/04) and added +2.29m viewers (from 6.95m, +33%).

THE GOOD WIFE was first in households (5.9/09), viewers (8.99m), adults 25-54 (2.3/05) and tied for second in adults 18-49 (1.6/04, with NBC). Compared to the last first run episode on February 17. 2013, THE GOOD WIFE was up +7% in households (from 5.5/08), +15% in adults 25-54 (from 2.0/04), +23% in adults 18-49 (from 1.3/03) and added +640,000 viewers (from 8.35m, +8%).

CBS top programs of the week: #1 NCIS (an average of 20.69m viewers), #2 NCIS: LOS ANGELES (17.02m), #5 60 MINUTES (12.02m), #7 THE BIG BANG THEORY (R) (10.69m), #8 GOLDEN BOY (P) (10.56m), #10 2 BROKE GIRLS (10.41m), #11 CRIMINAL MINDS (10.34m), #12 MIKE & MOLLY (9.79m), #13 PERSON OF INTEREST (9.52m), #14 CSI: CRIME SCENE INVESTIGATION (9.44m), #15 THE AMAZING RACE 22 (9.243m), #16 THE MENTALIST (9.241m), #18 SURVIVOR: CARAMOAN (9.17m), #19 THE GOOD WIFE (8.99m), #21 HOW I MET YOUR MOTHER (8.59m), #23 TWO AND A HALF MEN (8.26m), #25 RULES OF ENGAGEMENT (7.89m), #26 ELEMENTARY (R) (7.80m) and #29 BLUE BLOODS (R) (7.07m).

Prime averages are based on the following hours of rated broadcasts in Week #23

CBS: 22 hours

NBC: 22 hours

ABC: 22 hours

FOX: 15 hours





  [march 2013]  
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M
T
W
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· 2 BROKE GIRLS (CBS)
· 48 HOURS (CBS)
· 60 MINUTES (CBS)
· AMAZING RACE, THE (CBS)
· BIG BANG THEORY, THE (CBS)
· BLUE BLOODS (CBS)
· CRIMINAL MINDS (CBS)
· CSI: CRIME SCENE INVESTIGATION (CBS)
· ELEMENTARY (CBS)
· GOLDEN BOY (CBS)
· GOOD WIFE, THE (CBS)
· HAWAII FIVE-0 (CBS)
· HOW I MET YOUR MOTHER (CBS)
· MENTALIST, THE (CBS)
· MIKE & MOLLY (CBS)
· NCIS (CBS)
· NCIS: LOS ANGELES (CBS)
· PERSON OF INTEREST (CBS)
· RULES OF ENGAGEMENT (CBS)
· SURVIVOR (CBS)
· TWO AND A HALF MEN (CBS)
· UNDERCOVER BOSS (CBS)




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