or


[03/12/13 - 11:19 AM]
Disney Channel Sweeps #1 Total Day Ranking in Key Demos; Disney Junior's "Sofia the First" is #1 Cable TV Series for 6th Straight Week
Disney Channel spins the numbers for the week of March 4-10.

[via press release from Disney Channel]

Ratings Highlights March 4 - 10, 2013 - Final National Ratings

Disney Channel Records Clean Sweep in Total Day - Cable TV's #1 Network in Total Viewers and TV's #1 Network Across Kids 2-11, Kids 6-11 and Tweens; Will Be TV's #1 Network for 7th Straight Quarter in Kids 6-11/16th in Tweens in 1Q13

Disney Junior Block's "Sofia the First" is Cable TV's #1 Series for 6th Consecutive Week Among Kids 2-5; All-New "Mickey Mouse Clubhouse" is Series' #1 Original Telecast in Over 17 Months in Target Preschooler Demo

Disney Channel: Total Day and Prime Highlights

For the week of March 4, 2013, Disney Channel delivered a clean sweep in Total Day, ranking as cable TV's #1 network in Total Viewers (1.714 million) and TV's #1 network in Kids 2-11 (944,000/2.4 rating), Kids 6-11 (570,000/2.4 rating) and Tweens 9-14 (506,000/2.1 rating), marking its 91st consecutive week at #1 in the latter two demos. Moreover, Disney Channel outshined Nickelodeon by double digits for the 70th (+34% - vs. 425,000) and 72nd consecutive weeks (+76% - vs. 287,000).

With 3 weeks remaining in 1Q 13, Disney Channel will finish as the #1 TV network in Total Day for the 7th consecutive quarter in Kids 6-11 (627,000/2.7 rating - dates back to 2Q11), 16th straight quarter in Tweens (550,000/2.3 rating - dates back to 2Q09), and is poised to rank #1 for the 4th time in the previous 5 quarters in Kids 2-11 (986,000/2.5 rating). Further, Disney Channel is currently home to the Top 3 TV series in Kids 2-11 (#1 "Austin & Ally," 2.32 million/5.9 rating), and Top 4 TV series in both Kids 6-11 (#1 "Shake It Up," 1.94 million/8.2 rating) and Tweens 9-14 (#1 "Shake It Up," 1.96 million/8.3 rating).

In Prime, Disney Channel extended its weekly streak as the #1 cable TV network to 410 consecutive weeks in Kids 6-11 (1.032 million/4.4 rating - nearly 8 years) and to 146 consecutive weeks in Tweens 9-14 (903,000/3.8 rating - nearly 3 years). As of 1Q13, Disney Channel will have dominated TV's landscape for the 35th straight quarter in Kids 6-11 and for the 58th in Tweens.

· Friday's all-new "Jessie" (Fri., 8:30 - 9:00 p.m.) ranked as the week's #1 TV telecast in Kids 6-11 (1.66 million/7.0 rating) and Tweens 9-14 (1.43 million/6.0 rating), and was the #1 live-action TV telecast in Kids 2-11 (2.12 million/5.3 rating). Overall, Disney Channel held the week's Top 24 TV telecasts in Tweens 9-14 (Top 5 below) and Top 4 in Kids 6-11.

Disney Junior Preschooler Block

For the week, Disney Junior's "Sofia the First" on Disney Channel's preschooler block for kids age 2-7 was cable TV's #1 series for the 6th consecutive week in Kids 2-5 (719,000/4.5 rating) and Girls 2-5 (428,000/5.5 rating), marking the series' 11th straight week as the #1 preschool cable TV series with preschoolers. In Boys 2-5, powered by Friday's all new episode, "Mickey Mouse Clubhouse" ranked as the #1 cable TV series in Boys 2-5 (306,000/3.7 rating).

Friday's all-new "Mickey Mouse Clubhouse " ('Quest for the Crystal Mickey,' 9:00 - 9:30 a.m.) was the week's #1 cable TV telecast in Kids 2-5 (935,000/5.8 rating) and Girls 2-5 (558,000/7.1 rating) and the #2 preschool cable TV telecast in Total Viewers (2.30 million), behind only its encore airing Saturday morning (2.36 million, 8:00 - 8:30 a.m.). In addition, it became the series' most-watched original telecast in more than 17 months in Kids 2-5 and in 8 months in Girls 2-5/Total Viewers - since 11/7/11 and 7/13/12, respectively.

With 3 weeks remaining in 1Q13, the block is currently home to the Top 4 cable TV series in Kids 2-5 with "Sofia the First," "Mickey Mouse Clubhouse," "Jake and the Never Land Pirates" and "Doc McStuffins." In fact, regal newcomer "Sofia" accounts for the Top 6 TV telecasts of 1Q13 to date in Kids 2-5 and the Top 5 in Girls 2-5.

· Overall, the block gave Disney Channel the week's Top 2 cable TV series in Kids 2-5, Top 4 cable TV series in Girls 2-5 and the Top 5 preschool cable TV series in Total Viewers:

[Source: NTI, U.S. ratings. Week of 3/04/13-3/10/13: Live + Same Day. 1Q13 series ranks based on trackage data with minimum 4 telecasts. Quarter rank streaks include ties.]





  [march 2013]  
S
M
T
W
T
F
S
     


· AUSTIN & ALLY (DISNEY)
· JESSIE (DISNEY)
· SHAKE IT UP (DISNEY)











most recent ratings | view all posts
[01/31/15 - 08:47 AM]
"Grimm" Retains 92% of Last Week's Rating in Adults 18-49, Which Matched Its Highest Result Since Its Season Debut
NBC spins the numbers for Friday, January 30.

[01/31/15 - 08:39 AM]
ABC Wins Friday with the Top 2 Shows - "20/20" Hits 10-Week Highs
ABC spins the numbers for Friday, January 30.

[01/31/15 - 08:35 AM]
Friday's Broadcast Ratings: ABC Takes Home Demo Crown with "Shark Tank"
The network's reality mainstay leads the night among adults 18-49.

[01/30/15 - 11:24 AM]
HGTV Delivers Highest Rated Wednesday Night in Its History with "Property Brothers" and "House Hunters"
HGTV spins the numbers for Wednesday, January 28.

[01/30/15 - 08:44 AM]
Series Finale of "Parenthood" Delivers Its Biggest Overall Audience Since December 11, 2012
NBC spins the numbers for Thursday, January 29.

[01/30/15 - 08:36 AM]
ABC Dominates the First Night of the February Sweep with the Return of TGIT, Scoring its Highest Adult 18-49 Rating Since Season-Premiere Thursday
ABC spins the numbers for Thursday, January 29.

[01/30/15 - 08:34 AM]
Thursday's Broadcast Ratings: ABC's Dramas Return with a Demo Victory
"Scandal" and "Grey's Anatomy" return up double-digits from their fall finales in adults 18-49.

[01/29/15 - 10:35 AM]
"The Tonight Show" and "Late Night" Dominate ABC, CBS Timeslot Competition for Week of Jan. 19-23
NBC spins the late-night numbers for the week of January 19-23.

[01/29/15 - 10:13 AM]
"Nightline" Is #1 for the Week - Ranks #1 in Total Viewers 13 of Last 14 Weeks
ABC spins the late-night numbers for the week of January 19-23.

[01/29/15 - 08:47 AM]
Wednesday's Broadcast Ratings: "Empire" Continues Its Reign for FOX
The network's newcomer equals last week's series high among adults 18-49.

[01/29/15 - 08:47 AM]
"Chicago P.D." Captures Its Biggest Overall Audience for a Rebroadcast Since April 16, Its Second-Biggest to Date
NBC spins the numbers for Wednesday, January 28.

[01/29/15 - 06:48 AM]
Original Programming on The Weather Channel Registers Double Digit Increases
Upcoming original primetime premieres include "Coast Guard Alaska" (February 23), "Weather of Biblical Proportions" (March 15), and "Brainstormers" (March 22).

[01/28/15 - 02:41 PM]
"Pretty Little Liars" Is Tuesday's #1 TV Telecast in Women 18-34 and Females 12-34
ABC Family spins the numbers for Tuesday, January 27.

[01/28/15 - 02:23 PM]
Disney XD's Special 1-Hour "Lab Rats" Delivers 6-Month Ratings Highs in Total Viewers and Across Target Kid and Boy Demographics
Disney XD spins the numbers for Monday, January 26.

[01/28/15 - 02:20 PM]
History's(R) "Sons of Liberty" Concludes with 3.3 Million Total Viewers
History spins the numbers for Tuesday, January 27.