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[03/14/13 - 08:50 AM]
Encore Telecast of "Law & Order: SVU" Grows Versus Last Week, Second Highest Rated This Season
NBC spins the numbers for Wednesday, March 13.

[via press release from NBC]

Wednesday Primetime Results:

* From 8-8:30 p.m. ET, "Whitney" (1.2/4 in 18-49, 3.4 million viewers overall) finished within a tenth of a point of last week's 1.3, the show's top rating since Jan. 30, despite this week's start of Daylight Saving Time. In total viewers, it's the second biggest overall audience for "Whitney" in four weeks. From 8:30-9 p.m. ET, an encore "Whitney" averaged a 0.8/3 in 18-49 and 2.5 million viewers overall.

* At 9 p.m. ET, an encore telecast of "Law & Order: Special Victims Unit" (1.2/3 in adults 18-49, 4.6 million viewers overall) grew versus last week's 18-49 rating by a tenth of a point or 9 percent, making this the second highest rated encore of "SVU" among five aired so far this season. In total viewers, "SVU" is up week to week by 8 percent (4.611 million vs. 4.273 million), which also makes this the #2 "SVU" encore among five telecast so far this season. Last night's "SVU" built on its lead-in by 50 percent in 18-49 rating and 82 percent in total viewers.

* Versus its result with an encore on the same night last year, "Law & Order: SVU" is up 71 percent in 18-49 rating (to a 1.2 from a 0.7) and up 83 percent in total viewers (4.611 million vs. 2.522 million).

* From its first half-hour to its second, the "Law & Order: SVU" encore grew in every key ratings category, including gains of 30 percent in 18-49 rating (to a 1.3 from a 1.0) and 18 percent in total viewers (5.0 million vs. 4.2 million).

* At 10 p.m. ET, a rebroadcast of "Chicago Fire" (1.1/3 in adults 18-49, 3.8 million viewers overall) is up week to week by a tenth of a point or 10 percent in 18-49 rating, to match the highest rating among five encore "Chicago Fires" so far this season. In the time period, "Chicago Fire" ranks #2 among repeat dramas on ABC, CBS and NBC in virtually all key ratings categories.

In Late-Night Metered Markets Wednesday night:

* In Nielsen's 56 metered markets, household results were: "The Tonight Show with Jay Leno," 2.7/7; CBS's "Late Show with David Letterman," 2.7/7; and ABC's "Jimmy Kimmel Live," 1.5/4 with an encore.

* In the 25 markets with Local People Meters, adult 18-49 Wednesday results were: "The Tonight Show with Jay Leno," 0.8/4; "Late Show," 0.7/3; and "Jimmy Kimmel Live," 0.6/3 with an encore.

* From 12:35-1:05 a.m. ET Wednesday night, ABC's "Nightline" averaged a 1.0/3 in metered-market households and a 0.3/2 in 18-49 in the Local People Meters.

* From 12:35-1:35 a.m. ET, "Late Night with Jimmy Fallon" (1.5/5 in metered-market households) beat CBS's "Late Late Show with Craig Ferguson" (1.2/4). In the 25 markets with Local People Meters, "Late Night" (0.6/4 in 18-49) topped "Late Late Show" (0.3/2).

* At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.9/4 in metered-market households with an encore and a 0.3/3 in adults 18-49 in the 25 markets with local people meters.

NOTE: All ratings are "live plus same day" from Nielsen Media Research unless otherwise indicated.





  [march 2013]  
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· CHICAGO FIRE (NBC)
· LAW & ORDER: SPECIAL VICTIMS UNIT (NBC)
· WHITNEY (NBC)









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