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[04/02/13 - 08:48 AM]
ABC's "Castle" Hits Season Highs on Its 100th Episode in Viewers and Adults 25-54
ABC spins the numbers for Monday, April 1.

[via press release from ABC]

ABC's "Castle" Hits Season Highs on Its 100th Episode in Viewers and Adults 25-54

With Dancing and the 100th episode of Castle, ABC was Monday's most-watched network (6th time in 7 weeks), topping runner-up NBC with The Voice and Revolution by 2.2 million viewers. The Net ran a competitive #2 on the night in Adults 18-49, beating Fox's 8-10pm drama lineup (+5% over Bones/The Following). For the 3rd straight Monday, ABC's DWTS was the most-watched TV show and Castle was the night's most-watched scripted program.

Building from its first hour to its second hour in viewers and young adults, ABC's Dancing with the Stars once again ranked as the most-watched show in its 2-hour slot, outdrawing The Voice for the 2nd week in a row in head-to-head competition.

On its 100th episode, ABC's Castle was the most-watched TV show in 10 o'clock hour (6th straight telecast) and led with Adults 25-54, beating NBC's Revolution a best-ever 5.1 million viewers, while leading for the first time in Adults 25-54 (with a +14% advantage). In addition, the ABC drama ran in a virtual tie with Revolution in Adults 18-49 for its closest finish yet, pacing within 1-tenth of a rating point and tied in audience share. Up week to week in Viewers (+11%) and key Adults (AD25-54 +10%/AD18-49 +5%), Castle posted new season highs in Total Viewers and Adults 25-54. Growing year to year (+3%), Castle is delivering the series' most-watched season ever.

Quick Take for Monday, April 1, 2013 (Fast Affiliate Live+ Same Day Ratings)

ABC is Monday's Most-Watched Net for 6th Time in Last 7 Weeks

"Dancing with the Stars" is Monday's No. 1 Program, Outdrawing NBC's "The Voice" for the 2nd Week in a Row

ABC's "Castle" is Mondays' Top Scripted Program, Beating NBC's "Revolution" By a Best-Ever 5.1 Million Viewers, While Leading for the First Time in Adults 25-54

"Castle" Hits Season-Highs in Total Viewers and Adults 25-54

Monday Night (8:00-11:00 p.m.)

With "Dancing" and the 100th episode of "Castle," ABC was Monday's most-watched network (6th time in 7 weeks), topping runner-up NBC with "The Voice" and "Revolution" by 2.2 million viewers (13.1 million vs. 10.9 million). The Net (2.2/6) ran a competitive No. 2 on the night in Adults 18-49, beating Fox's 8:00 - 10:00 p.m. drama lineup (2.1/6, +5% over "Bones"/"The Following"). For the 3rd straight Monday, ABC's "DWTS" was the most-watched TV show and "Castle" was the night's most-watched scripted program.

"Dancing with the Stars" (8:00-10:00 p.m.)

Building from its first hour to its second hour in viewers and young adults, ABC's "Dancing with the Stars" once again ranked as the most-watched show in its 2-hour slot, outdrawing NBC's "The Voice" for the 2nd week in a row in head-to-head competition (13.8 million vs. 13.1 million).

"Castle" (10:00-11:00 p.m.)

On its 100th episode, ABC's "Castle" was the most-watched TV show in 10 o'clock hour (6th straight telecast) and won with Adults 25-54, beating NBC's Revolution by a best-ever 5.1 million viewers (11.8 million vs. 6.7 million) while leading for the first time in Adults 25-54 (with a +14% advantage - 3.2/8 vs. 2.8/7). In addition, the ABC drama ran in a virtual tie with "Revolution" in Adults 18-49 (2.2/6 vs. 2.3/6) for its closest finish yet, pacing within 1-tenth of a rating point and tied in audience share. Up week to week in Viewers (+11%) and key Adults (AD25-54 +10%/AD18-49 +5%), "Castle" posted new season highs in Total Viewers and Adults 25-54. Growing over the same point last season (+3%), Castle is delivering the series' most-watched season ever.

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 47% currently, from 43% at the same point in 2012. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: The Nielsen Company (Fast Affiliate Live + Same Day Ratings), 4/1/13.





  [april 2013]  
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· BONES (FOX)
· CASTLE (ABC)
· DANCING WITH THE STARS (ABC)
· FOLLOWING, THE (FOX)
· REVOLUTION (NBC)
· VOICE, THE (NBC)





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