or


[04/02/13 - 11:55 AM]
Disney XD Sets 1Q Highs in Prime and Total Day in Total Viewers and Target Demos, Posting its 17th Straight Quarter of Gains in Kids 6-14, 6-11 and Tweens
Disney XD spins the numbers for the week of March 25-31 and the quarter to date.

[via press release from Disney XD]

Ratings Highlights for 1Q 2013 -- Final National Ratings

Disney XD Sets 1Q Highs in Prime and Total Day in Total Viewers and Target Demos, Posting its 17th Straight Quarter of Gains in Kids 6-14, 6-11 and Tweens

~More than Doubles Nicktoons in Target Kid Demographics

Season 2 Premiere of "Lab Rats" is the Series' #3 Telecast Ever in Total Viewers and Target Kid and Boys 6-14, 6-11 and 9-14

1Q 2013 - Prime and Total Day

During 1Q 2013, Disney XD recorded its most-watched 1Q in the network's history in Prime (includes its 10 years as Toon Disney) in Total Viewers (404,000) and target demos Kids 6-14 (245,000), Boys 6-14 (148,000), Kids 6-11 (186,000), Tweens 9-14 (172,000) and Boys 9-14 (103,000), generating year-to-year increases for the 17th consecutive quarter in the demos.

1Q records were also achieved in Total Day across target demos, including Total Viewers (335,000), Kids 2-11 (177,000), Kids 6-14 (185,000), Kids 6-11 (138,000) and Tweens 9-14 (130,000).

· Impressively, Disney XD has grown its key demo audiences year to year in both Prime and Total Day for 17 consecutive quarters in target kids, including Kids 6-14, Kids 6-11 and Tweens 9-14

· Disney XD more than doubled Nicktoons in Prime in Kids 2-11 (+102% - 230,000 vs. 114,000), Kids 6-14 (+129% - 245,000 vs. 107,000), Kids 6-11 (+127% - 186,000 vs. 82,000), Tweens 9-14 (+149% - 172,000 vs. 69,000) and Boys 9-14 (+102% - 103,000 vs. 51,000), and surpassed the key competitor by double-digit percentages in Total Viewers (78% - 404,000 vs. 227,000), Boys 2-11 (+58% - 134,000 vs. 85,000), Boys 6-14 (+80% - 148,000 vs. 82,000) and Boys 6-11 (+69% - 110,000 vs. 65,000).

Programming Highlights:

· The "Lab Rats" Season 2 premiere (2/25/13) ranked as the series' #3 telecast of all time in Total Viewers (1.17 million), Kids 6-14 (790,000/2.2 rating), Boys 6-14 (439,000/2.4 rating), Kids 6-11 (608,000/2.6 rating), Boys 6-11 (324,000/2.7 rating), Tweens 9-14 (526,000/2.2 rating) and Boys 9-14 (304,000/2.5 rating).

Disney XD is a basic cable channel and multi-platform brand showcasing a compelling mix of live-action and animated programming for Kids age 6-14, hyper-targeting boys and their quest for discovery, accomplishment, sports, adventure and humor. Disney XD branded content spans television, online, mobile and VOD platforms. The programming includes series, movies and short-form, as well as sports-themed programming developed with ESPN. In the U.S., Disney XD is seen on a 24-hour, advertiser supported network that reaches over 80 million households via its basic cable and satellite affiliates.

Source: NTI, U.S. ratings, most current, 1Q 2013: 12/31/12-3/31/13; 1Q 2012:12/26/11-3/25/12.





  [april 2013]  
S
M
T
W
T
F
S
 


· LAB RATS (DISNEY XD)









most recent ratings | view all posts
[03/31/15 - 09:26 AM]
"Live" Nearly Ties "Dr. Phil" as the Week's No. 1 Syndicated Talker in Households
Disney/ABC Domestic Television spins the numbers for the week of March 16-20.

[03/31/15 - 09:00 AM]
"60 Minutes" Makes the Top 10 for the Fifth Straight Time and the Sixth in Seven Weeks
CBS spins the numbers for Sunday, March 29.

[03/31/15 - 08:44 AM]
NBC Wins Monday with "The Voice" #1 Among Big 4 Programs in 18-49 by a 52% Margin
NBC spins the numbers for Monday, March 30.

[03/31/15 - 08:34 AM]
Monday's Broadcast Ratings: "The Voice" Tops Demos for Sixth Consecutive Week
Plus: ABC is the most-watched network for the past three weeks.

[03/30/15 - 01:29 PM]
ABC Family's "The Fosters" and "Chasing Life" Rise to Season Highs in Finales
ABC Family further spins the numbers for Monday, March 23.

[03/30/15 - 12:00 PM]
National Geographic Channel's "Killing Jesus" Nabs 3.7 Million Viewers, Scoring Highest Total Viewership in Network History
National Geographic Channel spins the numbers for Sunday, March 29.

[03/30/15 - 11:46 AM]
"The Walking Dead" Season Five Finale Is Highest-Rated Finale in Series History, Delivering 15.8 Million Viewers and 10.4 Million Adults 18-49
AMC spins the numbers for Sunday, March 29.

[03/30/15 - 11:27 AM]
Live + 7 Day Ratings: ABC's "Secrets and Lies" and "Fresh Off the Boat" Post Their Biggest Playback Gains Yet
ABC further spins the numbers for the week of March 9-15.

[03/30/15 - 09:37 AM]
Live + 3 Day Ratings: "Fresh Off the Boat" Emerges as Tuesday's #1 Comedy in Adults 18-49
ABC further spins the numbers for Tuesday, March 24.

[03/30/15 - 08:45 AM]
The "iHeart Radio Music Awards" Grows 21% Versus NBC's Average in Its Time Period Last Season Excluding Sports in Adults 18-49
NBC spins the numbers for Sunday, March 29.

[03/30/15 - 08:37 AM]
ABC's "Once Upon a Time" Is Sunday's Top Scripted Broadcast Series
ABC spins the numbers for Sunday, March 29.

[03/30/15 - 08:34 AM]
Sunday's Broadcast Ratings: CBS Holds Onto Top Spots in Viewers, Demos
NCAA overrun helps power the Eye to the front of the broadcast pack last night.

[03/30/15 - 08:34 AM]
2015 NCAA Tournament Delivers Record-Setting Numbers Through Elite Eight
CBS spins the numbers for Sunday, March 29.

[03/29/15 - 09:41 AM]
Saturday's Broadcast Ratings: CBS Tops Viewers, Shares Demo Crown with ABC
"48 Hours" was the night's most-watched program among the broadcast networks.

[03/29/15 - 09:35 AM]
"Saturday Night Live," With Host Dwayne Johnson, Is the #1 Telecast of the Night on the Big 4 Networks in Metered-Market Households and Adults 18-49
NBC spins the numbers for Saturday, March 28.