or


[06/12/13 - 02:42 PM]
ABC Family's "Pretty Little Liars" Season 4 Launch is the #1 "Most-Tweeted" Series Premiere in TV History
ABC Family spins the numbers for Tuesday, June 11.

[via press release from ABC Family]

Ratings Highlights for Tuesday, June 12, 2013 - National Ratings

Season 4 Premiere of "Pretty Little Liars", "A Is for A-L-I-V-E," is the #1 'Most Tweeted' Season Premiere in TV History with Nearly 1.3 Million Tweets

~ #1 TV Telecast in Females 12-34 and #1 Scripted Cable TV Telecast in Total Viewers ~Cable TV's #1 Telecast Across Target 18-34s, 18-49s and Viewers 12-34

~ Posts Double-Digit Percent Gains Over Summer 2012's Debut in Key Demos

Launch of "Twisted" Becomes ABC Family's Most-Watched Drama Premiere in Two Years Across Target 18-34 and 12-34 Demos

~ Cable's #1 Show at 9PM in Millennials; #1 Scripted Original Cable Show in Key 18-34s

~ Towers Over Network's Summer 2012 Time Period Average Across the Board

"Pretty Little Liars" (8:00-9:00 p.m.)

Against the "NBA Playoffs" on ABC and the live semi-finals for NBC's "The Voice," the Season 4 premiere of ABC Family's award-winning, social media powerhouse, "Pretty Little Liars" - "A Is for A-L-I-V-E" -- became the #1 "most tweeted" season premiere in TV history, amassing nearly 1.3 million tweets by more than 482,000 unique contributors, surpassing the recent season premiere of AMC's "The Walking Dead" (2/10/13) by 29%, or by more than 286,000 tweets. Impressively, "Pretty Little Liars" now accounts for the Top 4 most-tweeted TV series episodes of all time with its Summer 2012 and Spring 2013 finales and the Winter 2013 premiere.

Jenn Deering Davis, Co-Founder of Union Metrics said: "With Pretty Little Liars, ABC Family has demonstrated why they are leading the social TV revolution. They have created a digital strategy that seamlessly integrates social media with the TV viewing experience. As a result, they have been able to harness fans' enthusiasm for the show and create a thriving online community that wants to interact in real-time with each other and official show accounts. This type of sustained interaction over time has translated into social engagement that continues to grow season over season."

· "Pretty Little Liars" ranked as Tuesday's #1 TV telecast in Females 12-34 (1.85 million/4.1 rating) and Female Teens (774,000/6.6 rating), cable TV's #1 telecast in Adults 18-34 (1.28 million/1.9 rating), Women 18-34 (1.08 million/3.2 rating), Adults 18-49 (1.62 million/1.3 rating), Women 18-49 (1.35 million/2.1 rating) and Viewers 12-34 (2.11 million/2.3 rating), and cable TV's #1 scripted telecast in Total Viewers (2.97 million).

· At 8 o'clock, "Pretty Little Liars" was TV's #1 telecast in Women 18-34, Viewers 12-34 and Females 12-34, and the #1 scripted TV telecast in Adults 18-34, Adults 18-49 and Women 18-49.

· The Season 4 premiere surpassed the series' Summer 2012 Season 3 launch (6/05/12) by solid margins across all target demos including by 31% in Adults 18-34 (1.28 million vs. 980,000), by 15% in Adults 18-49 (1.62 million vs. 1.41 million) and by 11% in Viewers 12-34 (2.11 million vs. 1.91 million). In fact, this was the series' best summer premiere on record in Adults 18-34 and Women 18-34.

"Twisted" (9:00-10:00 p.m.)

Facing stiff competition that included the "NBA Finals" on ABC and "America's Got Talent" on NBC, the series' launch of "Twisted" ranked as ABC Family's most-watched drama series launch in two years - since "The Nine Lives of Chloe King" - in Adults 18-34 (510,000/0.8 rating), Women 18-34 (435,000/1.3 rating), Viewers 12-34 (996,000/1.1 rating) and Females 12-34 (901,000/2.0 rating), ranking as cable TV's #1 telecast in the hour in key Millennials. Moreover, it ranked as the #1 original scripted cable TV telecast in Adults 18-34, Women 18-34 and Women 18-49.

Editor's note: This was the second airing of the pilot episode, which was originally previewed out of the Spring finale of "Pretty Little Liars."

· "Twisted" experienced solid gains versus its special preview out of the Season 3 finale of "Pretty Little Liars" (3/19/13) in key demos, including by 35% in Total Viewers (1.61 million vs. 1.19 million), by 11% in Adults 18-34 (510,000 vs. 460,000), by 13% in Adults 18-49 (662,000 vs. 584,000) and by 24% in Viewers 12-34 (996,000 vs. 804,000).

· Against ABC Family's Summer 2012 time period average, "Twisted" spiked by 57% in Total Viewers (1.61 million vs. 1.02 million), by 39% in Adults 18-34 (510,000 vs. 368,000), by 26% in Adults 18-49 (662,000 vs. 524,000) and by 56% in Viewers 12-34 (996,000 vs. 638,000)

Source: NTI Live + Same Day, 6/12/13; Social Media Sources: SocialGuide. Summer 2012: 5/28/12-8/26/12.





  [june 2013]  
S
M
T
W
T
F
S
      


· PRETTY LITTLE LIARS (FREEFORM)
· TWISTED (ABC FAMILY)





most recent ratings | view all posts
[02/16/18 - 01:48 PM]
NBC Olympics' PyeongChang Coverage Delivered Most Dominant Winter Games Thursday Night Since Sarah Hughes Won Gold & Bode Miller Took Silver in 2002
NBC further spins the numbers for Thursday, February 15.

[02/16/18 - 09:02 AM]
Thursday's Broadcast Ratings: NBC Rides Winter Olympics to Top Spot
The Peacock leads the night in both total viewers and adults 18-49.

[02/15/18 - 02:51 PM]
Hallmark Channel's Annual "Countdown to Valentine's Day" Programming Event Boosts Network to Lead Cable in Weekend Prime
The Hallmark Channel further spins the numbers for the weeks of January 29 - February 11.

[02/15/18 - 01:58 PM]
NBC Olympics' PyeongChang Coverage Delivered Most Dominant Winter Games Wednesday Night Since Nancy & Tonya in 1994
NBC further spins the numbers for Wednesday, February 14.

[02/15/18 - 09:03 AM]
Wednesday's Broadcast Ratings: NBC Tops Valentine's Day with Winter Olympics
The Peacock once again holds off the competition in all categories.

[02/14/18 - 02:34 PM]
NBC Olympics' PyeongChang Coverage Delivered Most Dominant Winter Games Tuesday Night Ever, With TAD of 22.6 Million Viewers
NBC further spins the numbers for Tuesday, February 13.

[02/14/18 - 01:14 PM]
"The BET Social Awards" Owned Social - Rising as the #1 Most Social Cable Special of February 2018
BET further spins the numbers for Sunday, February 11.

[02/14/18 - 09:26 AM]
Tuesday's Broadcast Ratings: Another Night, Another Olympics Win for NBC
The Peacock continues to eclipse the night in total viewers and adults 18-49.

[02/13/18 - 01:56 PM]
Half of All U.S. Television Households Have Watched the PyeongChang Olympics on the Networks of NBCUniversal, With 110 Million TV Viewers Tuning In
NBC further spins the numbers for Monday, February 12.

[02/13/18 - 01:22 PM]
2018 Bounce Trumpet Awards Increases Viewership for the Second Consecutive Year, Seen by 2.4 Million Viewers Sunday Night
Bounce TV spins the numbers for Sunday, February 11.

[02/13/18 - 10:40 AM]
Monday's Broadcast Ratings: Winter Olympics Continue Win Streak for NBC
The Peacock dominates the competition once again in total viewers and adults 18-49.

[02/12/18 - 02:14 PM]
Opening Sunday in PyeongChang Delivered Most Dominant Winter Games Sunday Night Ever for NBC Olympics, With TAD of 26 Million Viewers
NBC further spins the numbers for Sunday, February 11.

[02/12/18 - 11:51 AM]
CNN's "The Radical Story of Patty Hearst" Premiere Ranks #1 in Cable News Among Adults 25-54 and 18-34
CNN spins the numbers for Sunday, February 11.

[02/12/18 - 08:30 AM]
Sunday's Broadcast Ratings: Winter Olympics Serve Up Another NBC Win
The Peacock takes home top honors in total viewers and adults 18-49 last night.

[02/12/18 - 08:21 AM]
ABC Draws Highest-Rated "NBA Sunday Showcase" Broadcast Since 2015 for Cleveland Cavaliers-Boston Celtics Showdown
ESPN spins the numbers for Sunday, February 11.