or


[10/04/13 - 08:22 AM]
"Scandal" Opens Season 3 at Series Highs, up +71% Year to Year and +13% Ahead of Its Previous Best
ABC spins the numbers for Thursday, October 3.

[via press release from ABC]

"Scandal" Opens Season 3 at Series Highs, up +71% Year to Year and +13% Ahead of Its Previous Best

Scandal Season 3 Premiere (10-11pm - 10.5 million and 3.6/10 in AD18-49): Building on its Grey's lead-in by best-ever margins in viewers (+12%) and young adults (+20%), ABC's Scandal opened its 3rd season at series highs in Total Viewers and Adults 18-49. In Adults 18-49, Scandal was up 71% over its year-ago season premiere (2.1/6 on 9/27/12) and surpassed its previous series highs by 13% (3.2/9 set on its final two telecasts last season). Scandal was the #2 TV show of the night in Adults 18-49, behind only CBS' The Big Bang Theory.

Scandal Premieres in Total Viewers and Adults 18-49:

Season 1 (4/5/12) = 7.3 million and 2.0/6

Season 2 (9/27/12) = 6.7 million and 2.1/6

Social Activity: The Scandal premiere delivered 712,877 tweets, which is the show's highest social delivery to date and stood as the #1 most social series on Thursday night. The premiere is up +22% from May's season finale (583,111 tweets) and up +714% from last fall's premiere (87,525 tweets).

ABC's Thursday is Up Year to Year/Grey's Marks its Most Watched Telecast in 1 Year/Scandal Opens at Series Highs

ABC Thursday Prime (8-11pm - 8.5 million and 2.8/8 in AD18-49): Featuring a Scandal recap special, Grey's Anatomy and the 3rd season premiere of Scandal (opened at series highs), ABC ran neck-and-neck with CBS' all-original lineup for #1 Adults 18-49 (2.8/8 vs. 2.9/9), while defeating originals on Fox by 56% (1.8/5) and on NBC by 75% (1.6/5). The Net was up 8% over the year-ago night in Adults 18-49 (2.6/7 on 10/4/12), delivering its strongest non-sports Thursday since the beginning of November - since 11/01/12.

Scandal: The Secret is Out special (8-9pm - 5.7 million and 1.6/5 in AD18-49): Starting off the night at 8pm, ABC's Scandal: The Secret is Out series recap special beat out NBC's comedies by strong margins (Parks and Recreation/Welcome to the Family series debut = 3.4 million and 1.3/4) in Total Viewers (+68%) and Adults 18-49 (+23%).

Grey's Anatomy (9-10pm - 9.4 million and 3.0/8 in AD18-49): At 9pm, ABC's Grey's Anatomy nearly doubled its Adult 18-49 lead-in (+88%) to lead its hour by 11% over CBS' comedies (The Crazy Ones/Two and a Half Men = 2.7/7), by 76% over NBC's comedies (Sean Saves the World debut/The Michael J Fox Show = 1.7/5) and by 88% over Fox's Glee (1.6/5). Grey's was up over its week-earlier season premiere in Total Viewers to deliver the series' most-watched telecast in almost 1 year - since 10/18/12.

Scandal Season 3 Premiere (10-11pm - 10.5 million and 3.6/10 in AD18-49): Building on its Grey's lead-in by best-ever margins in viewers (+12%) and young adults (+20%), ABC's Scandal opened its 3rd season at series highs in Total Viewers and Adults 18-49. In Adults 18-49, Scandal was up 71% over its year-ago season premiere (2.1/6 on 9/27/12) and surpassed its previous series highs by 13% (3.2/9 set on its final two telecasts last season). Scandal was the #2 TV show of the night in Adults 18-49, behind only CBS' The Big Bang Theory. Scandal generated ABC's best numbers for a Thursday 10pm series telecast since January 2010 in viewers and since November 2010 in young adults - since 1/14/10 and 11/4/10, respectively.

Scandal Social Activity: The Scandal premiere delivered 712,877 tweets, which was the show's highest social delivery to date and stood as the #1 most social series on Thursday night. The premiere was up 22% from May's season finale (583,111 tweets) and up 714% from last fall's premiere (87,525 tweets).

Quick Take for Thursday, October 3, 2013 (Fast Affiliate Live + Same Day Ratings)

ABC is Up over the Year-Ago Night with its Top Non-Sports Thursday Since Last Fall

ABC's "Scandal" Recap Special Beats NBC's Original Comedies From 8-9pm

"Grey's Anatomy" Posts the Series' Most-Watched Telecast in Nearly 1 Year

"Scandal" Opens its 3rd Season at Series Highs with a 71% Increase Year to Year

ABC Thursday Prime (8:00-11:00 p.m. - 8.5 million and 2.8/8 in AD18-49):

Featuring a "Scandal" recap special, "Grey's Anatomy" and the 3rd season premiere of "Scandal" (opened at series highs), ABC ran neck-and-neck with CBS' all-original lineup for No. 1 Adults 18-49 (2.8/8 vs. 2.9/9), while defeating originals on Fox by 56% (1.8/5) and on NBC by 75% (1.6/5).

· The Net was up 8% over the year-ago night in Adults 18-49 (2.6/7 on 10/4/12), delivering its strongest non-sports Thursday since the beginning of November - since 11/01/12.

"Scandal: The Secret is Out" (8:00-9:00 p.m. - 5.7 million and 1.6/5 in AD18-49)

Starting off the night at 8:00 p.m., ABC's "Scandal: The Secret is Out" series recap special beat out NBC's comedies in the hour by strong margins ("Parks and Recreation"/"Welcome to the Family" series debut = 3.4 million and 1.3/4) in Total Viewers (+68%) and Adults 18-49 (+23%).

"Grey's Anatomy" (9:00-10:00 p.m. - 9.4 million and 3.0/8 in AD18-49)

At 9:00 p.m., ABC's "Grey's Anatomy" nearly doubled its Adult 18-49 lead-in (+88%) to lead its hour by 11% over CBS' comedies ("The Crazy Ones"/"Two and a Half Men" = 2.7/7), by 76% over NBC's comedies ("Sean Saves the World" debut/"The Michael J Fox Show" = 1.7/5) and by 88% over Fox's "Glee" (1.6/5).

· "Grey's" was up over its week-earlier season premiere in Total Viewers to deliver the series' most-watched telecast in almost 1 year - since 10/18/12.

"Scandal" (10:00-11:00 p.m. - 10.5 million and 3.6/10 in AD18-49):

Building on its "Grey's" lead-in by best-ever margins in viewers (+12%) and young adults (+20%), ABC's "Scandal" opened its 3rd season at series highs in Total Viewers and Adults 18-49. In Adults 18-49, "Scandal" spiked 71% over its year-ago season premiere (2.1/6 on 9/27/12) and surpassed its previous series highs by 13% (3.2/9 set on its final two telecasts last season). "Scandal" was the No. 2 TV show of the night in Adults 18-49, behind only CBS' "The Big Bang Theory."

· "Scandal" generated ABC's best numbers for a Thursday 10:00 p.m. series telecast since January 2010 in viewers and since November 2010 in young adults - since 1/14/10 and 11/4/10, respectively.

"Scandal" Social Activity: The "Scandal" premiere delivered 712,877 tweets, which was the show's highest social delivery to date and stood as the No. 1 most social series on Thursday night. In fact, it delivered the highest number of tweets for any broadcast series telecast this season. The premiere was up 22% from May's season finale (583,111 tweets) and up 714% from last fall's premiere (87,525 tweets).

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 48% currently, from 45% at the same point in 2012. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next-day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: The Nielsen Company, Fast Affiliate Live + Same Day Ratings, 10/03/13.





  [october 2013]  
S
M
T
W
T
F
S
  


· CRAZY ONES, THE (CBS)
· GLEE (FOX)
· GREY'S ANATOMY (ABC)
· MICHAEL J FOX SHOW, THE (NBC)
· PARKS & RECREATION (NBC)
· SCANDAL (ABC)
· SEAN SAVES THE WORLD (NBC)
· TWO AND A HALF MEN (CBS)
· WELCOME TO THE FAMILY (NBC)





most recent ratings | view all posts
[03/24/17 - 01:20 PM]
"Into the Badlands" Is 2017's #1 Returning Cable Series
AMC further spins the numbers for Sunday, March 19.

[03/24/17 - 08:41 AM]
Thursday's Broadcast Ratings: CBS Pulls in Front with NCAA Coverage
The Eye wins the night among total viewers and adults 18-49.

[03/23/17 - 09:25 AM]
Wednesday's Broadcast Ratings: "Empire" Returns on Top for FOX
The network leads the night among adults 18-49.

[03/22/17 - 09:19 AM]
Tuesday's Broadcast Ratings: NBC, "The Voice" Stay on Top
ABC, CBS, FOX and The CW split the silver among adults 18-49.

[03/21/17 - 08:23 AM]
Monday's Broadcast Ratings: "The Voice" Holds Off "DWTS" Return in 18-49
ABC's reality franchise however wins the night among total viewers.

[03/20/17 - 04:01 PM]
OWN Drama Series Deliver Strong Ratings with Season Finale of "The Haves and the Have Nots" and Season Two Premiere of "Greenleaf"
OWN further spins the numbers for Tuesday, March 14 and Wednesday, March 15.

[03/20/17 - 01:59 PM]
Travel Channel's Hit Series "Expedition Unknown" Scores Highest-Rated Episode Ever
Travel Channel further spins the numbers for Wednesday, March 15.

[03/20/17 - 12:50 PM]
2017 NCAA Tournament Is Most-Watched in 24 Years Across Television Through First Sunday, Plus Record-Setting Digital Consumption
CBS and Turner spin the numbers for their NCAA coverage to date.

[03/20/17 - 12:49 PM]
2017 People's Choice Award Winner for "Favorite Cable TV Comedy," Freeform's "Baby Daddy," Hits 9-Month Highs for Its Season 6 Premiere
Freeform further spins the numbers for Monday, March 13.

[03/20/17 - 08:35 AM]
Sunday's Broadcast Ratings: NCAA Men's Basketball Gives CBS Another Boost
The Eye once again leads the night in total viewers and adults 18-49.

[03/19/17 - 08:43 AM]
Saturday's Broadcast Ratings: CBS, NCAA Hold Off ABC, NBA
The Eye wins the night in both total viewers and adults 18-49.

[03/18/17 - 08:35 AM]
Friday's Broadcast Ratings: CBS Tops Demos with NCAA Coverage
The Eye wins the night among adults 18-49 while ABC is the most-watched network.

[03/17/17 - 09:15 AM]
Thursday's Broadcast Ratings: ABC Dramas Hold Off NCAA Coverage on CBS
The Alphabet wins the night in both total viewers and adults 18-49.

[03/16/17 - 07:43 PM]
Wednesday's Broadcast Ratings: ABC Wins Tight Demo Race
The Alphabet's "Modern Family" leads the night among adults 18-49.

[03/16/17 - 03:33 PM]
Tuesday's Broadcast Ratings: "This Is Us" Wraps Season on Top
NBC takes home top honors among adults 18-49 last night.