BBC AMERICA'S "DOCTOR WHO: THE DAY OF THE DOCTOR" Fathom Event Earns $4.77 million at U.S. Box Office
Sets NCM Fathom Events Alternative Content Cinema Events Record
Centennial, Colorado - November 26, 2013 - On Monday, November 25, BBC AMERICA and NCM Fathom Events presented the Doctor Who 50th Anniversary celebration, Doctor Who: The Day of The Doctor in RealD(TM)3D in over 660 select movie theaters across the country. The record setting one-night unaudited theatrical event grosses are estimated to be approximately $4.77 million, according to Rentrak. More than 320,000 tickets were sold, making this Fathom's most successful one-night event ever.
Doctor Who: The Day of The Doctor had the highest per location average revenue Monday night with an estimated $7,155 per location. Overall Doctor Who: The Day of The Doctor was No. 2 at the box office on Monday night.
"It's incredible that Doctor Who has made history once again, setting record numbers across the board on BBC AMERICA, in social media, and now in theaters. It's a testament to the fans and their dedication for Doctor Who. We wanted to fulfill the fans desire to be part of the global celebration and they rewarded BBC AMERICA and NCM Fathom Events with their enthusiasm and support," said Soumya Sriraman, EVP Home Entertainment and Licensing, BBC Worldwide North America.
"Doctor Who fans have proven their loyalty and devotion to this series, making it the most successful sci-fi series ever and now the biggest Fathom, one-night event, ever," said Shelly Maxwell, executive vice president of Fathom Events. "In association with BBC AMERICA, we are thrilled to have given fans the opportunity to watch the Doctor in a whole new way - in 3D on the big screen."
Fathom Events experienced record-breaking numbers with the Doctor Who 50th Anniversary event including pre-sales of 175,000+ tickets and the biggest surge of web traffic in FathomEvents.com history.
About BBC AMERICA
BBC AMERICA delivers U.S. audiences high-quality, innovative and intelligent programming. Established in 1998, it has been the launch pad for talent embraced by American mainstream pop culture, including Ricky Gervais, Gordon Ramsay, Graham Norton, and successful programming formats including ground-breaking non-scripted television like Top Gear and top-rated science-fiction like Doctor Who. Owned by BBC Worldwide, the commercial arm of the BBC, BBC AMERICA has attracted both critical acclaim and major awards including two Emmy(R) Awards, five Golden Globes(R) and eleven Peabody Awards. The channel attracts one of cable's most affluent and educated audiences and is available on cable and satellite TV in 80 million homes. It broadcasts in both standard and high-definition, with content available On Demand across all major digital platforms. Online, www.bbcamerica.com is the place to go to dig deeper into pop culture with a British twist.
About National CineMedia (NCM)
National CineMedia (NCM) operates NCM Media Networks, a leading integrated media company reaching U.S. consumers in movie theaters, online and through mobile technology. The NCM Cinema Network and NCM Fathom Events present cinema advertising and events across the nation's largest digital in-theater network, comprised of theaters owned by AMC Entertainment Inc., Cinemark Holdings, Inc. (NYSE: CNK), Regal Entertainment Group (NYSE: RGC) and other leading regional theater circuits. NCM's theater advertising network covers 183 Designated Market Areas(R) (49 of the top 50) and includes approximately 19,700 screens (approximately 18,900 digital). During 2012, over 710 million patrons attended movies shown in theaters in which NCM currently has exclusive, cinema advertising agreements in place. The NCM Fathom Events live digital broadcast network ("DBN") is comprised of approximately 750 locations in 171 Designated Market Areas(R) (including all of the top 50). The NCM Interactive Network offers 360-degree integrated marketing opportunities in combination with cinema, encompassing 41 entertainment-related websites, online widgets and mobile applications. National CineMedia, Inc. (NASDAQ: NCMI) owns a 46% interest in and is the managing member of National CineMedia LLC. For more information, visit www.ncm.com or www.FathomEvents.com.