or


[12/26/13 - 09:14 AM]
ESPN's "Monday Night Football": Cable's Most-Watched Series for Eighth Straight Year
ESPN spins the numbers for Monday, December 23 plus the season to date.

[via press release from ESPN]

ESPN's "Monday Night Football": Cable's Most-Watched Series for Eighth Straight Year

Six of Cable's 10 Biggest Audiences of 2013; MNF Helps ESPN Win the Night on Eight Mondays This Fall

For the eighth straight year, ESPN's Monday Night Football ranks as the most-watched series on cable television, drawing six of cable's 10 biggest audiences for the calendar year among viewers (seven of 10 among households). ESPN's 17 Monday Night Football telecasts in 2013 averaged an 8.6 US rating, representing an average of 9,993,000 households (13,679,000 viewers - P2+) according to Nielsen. Additionally, ESPN ranked as the No. 1 network all 16 weeks for men 18-49, and 15 of 16 Monday nights this season among coveted key male demographics (men 18-34 and 25-54) and adults 18-34, while winning the night among households and viewers on eight Mondays this fall.

The 2013 season ranks as the third highest-rated and most-viewed season in ESPN's eight years of presenting Monday Night Football (see chart below). Since 2006, Monday Night Football has registered five of the top 10 all-time biggest household audiences in cable history. (Only Bowl Championship Series college football games since 2011 - which also aired on ESPN - rank higher.) This also marks the 27th consecutive year that ESPN's prime-time NFL series is cable's most-watched series.

MNF Season-Finale: Falcons-49ers

MNF ended the 44th season of MNF this week with a 49ers' 34-24 victory over the Atlanta Falcons in the final regular-season game at San Francisco's Candlestick Park. The telecast delivered an 8.0 US rating, representing an average of 9,254,000 households (13,227,000 viewers - P2+), based on Nielsen ratings. MNF led all the night's programs (broadcast or cable) among households, viewers and all key male and adult demos, making ESPN the top network for the night in all categories.

MNF on TV

Highlights for the 2013 NFL season:

· ESPN's MNF games rank as six of the 10 biggest cable audiences among total viewers (seven among households) in 2013;

· ESPN led all networks on Mondays - cable or broadcast - in delivery of men 18-49 all 16 weeks; men 18-34, men 25-54 and adults 18-34 on 15 of 16 Monday nights; and adults 18-49 on 14 Mondays in prime time this season;

· Eight times, ESPN won the night as the most-watched network among households and total viewers - cable or broadcast - in prime time on Monday;

· ESPN's highest-rated MNF game of 2013 was the Dallas Cowboys at Chicago Bears (Dec. 9: 10.2 US rating, 11,815,000 households and 16,192,000 viewers). The most-viewed MNF game was the Philadelphia Eagles at Washington Redskins season-opener (Sept. 9) with 16,524,000 viewers and 11,741,000 households based on a 10.1 US rating.

· Top-10 metered markets for the MNF season: New Orleans (16.8), Sacramento (14.6), Las Vegas (14.3), San Diego (13.7), Richmond, Va. (13.3), Seattle-Tacoma (13.1), Norfolk-Portsmouth, Va. (12.4), Washington D.C. (12.2), Charlotte (11.8) and Baltimore (11.8).

ESPN Monday Night Football Season Averages (2006-13)
Year US Rating Households (000s) Viewers (000s)
2013 8.6 9.993 13.679
2012 8.2 9.325 12.826
2011 8.4 9.589 13.252
2010 9.1 10.495 14.657
2009 9.0 10.315 14.382
2008 7.6 8.679 11.962
2007 7.3 8.277 11.230
2006 8.2 9.109 12.325

Source: Nielsen

The Most-Watched MNF season on ESPN Deportes

Monday Night Football on ESPN Deportes averaged 45,000 Hispanic households and 68,000 Hispanic viewers (P2+) for the 17-game schedule in 2013, with a 0.3 Hispanic Household US rating. It was the most-watched MNF season on record for ESPN Deportes among Hispanic viewers, surpassing 2009 (62,000 Hispanic viewers), and the Hispanic household mark equals the season-best from 2009. In all, Hispanic households and viewers increased 32 percent and 26 percent, respectively, versus 2012 (34,000 households and 54,000 viewers).

On two occasions in 2013, ESPN Deportes registered the most-watched NFL game ever on nationally broadcast Spanish-language television. First, MNF's Patriots-Panthers telecast (Nov. 18) averaged a 0.6 Hispanic Household rating and 90,000 Hispanic households and 157,000 Hispanic viewers (P2+). Three weeks later, ESPN Deportes' Cowboys-Bears telecast (Dec. 9) set a new record, averaging a 0.7 US Hispanic Household rating and 105,000 Hispanic households and 174,000 Hispanic viewers (P2+).

In addition to the success on ESPN Deportes, the MNF Hispanic audience on ESPN averaged 720,000 Hispanic households and 1,018,000 Hispanic viewers in 2013, increases of 11 percent and 10 percent, respectively, versus 2012 (649,000 households and 929,000 viewers).

NFL on ESPN Digital Platforms

ESPN Digital Media's NFL content across all platforms - ESPN.com, mobile Web, apps and WatchESPN - during all 17 Monday Night Football games over 16 Mondays this season generated an average minute audience of 610,000, an increase of 31 percent compared to 2012. Monday's Falcons-49ers game on WatchESPN logged 8.3 million live minutes, 131,000 unique viewers, and an average minute audience of 42,000, up 188 percent, 225 percent and 212 percent, respectively, compared to last season. Also on Monday, the ESPN SportsCenter app generated an average minute audience of nearly 138,000, up 55 percent over last year, and the ESPN Fantasy Football app logged an average minute audience of more than 153,000, up 92 percent.

MNF's Tirico and Gruden to Call 2014 Outback Bowl on New Year's Day

ESPN's Monday Night Football team of Mike Tirico and Jon Gruden will return to the booth, along with reporter Lisa Salters, to call the 2014 Outback Bowl (Iowa vs. No. 16 LSU) at Raymond James Stadium in Tampa on Wednesday, January 1, 2014, on ESPN and WatchESPN at 1 p.m. ET.





  [december 2013]  
S
M
T
W
T
F
S


· MONDAY NIGHT FOOTBALL (ESPN)









most recent ratings | view all posts
[04/23/14 - 02:59 PM]
Discovery Channel's Season Premiere of "Deadliest Catch" Is Highest Rated Premiere in Three Seasons
Discovery spins the numbers for Tuesday, April 22.

[04/23/14 - 02:51 PM]
Tuesday's Cable Ratings & Broadcast Finals: "The Voice" Keeps NBC on Top in Demos
Plus: numbers for MTV's "Faking It," Investigation Discovery's "Bad Teachers" and Discovery's "Deadliest Catch."

[04/23/14 - 01:21 PM]
Lifetime's New Docu-Series "True Tori" Captivates 1.2 Million Viewers in Series Premiere
Lifetime spins the numbers for Tuesday, April 22.

[04/23/14 - 01:20 PM]
ABC Airs 7 of the Season's Top 20 Entertainment Series - Most for Any Net
ABC spins the numbers for the season to date.

[04/23/14 - 10:52 AM]
Cartoon Network's "Adventure Time" Seals Monday Night Wins
Cartoon Network spins the numbers for Monday, April 21.

[04/23/14 - 08:47 AM]
NBC Finishes #1 or Tied for #1 Tuesday Night Among the Big 4 Networks for a Record 21st Time This Season in 18-49
NBC spins the numbers for Tuesday, April 22.

[04/23/14 - 08:36 AM]
"Supernatural" Rises, "The Originals" Holds Steady
The CW spins the numbers for Tuesday, April 22.

[04/23/14 - 08:30 AM]
ABC's "Marvel's Agents of S.H.I.E.L.D." Is Up from Its Last Original 8pm Telecast in Viewers and Adults 18-49
ABC spins the numbers for Tuesday, April 22.

[04/23/14 - 08:29 AM]
Tuesday's Broadcast Ratings: NBC Keeps Demo Crown with "The Voice"
Plus: CBS, despite an all-repeat lineup, takes home the silver in adults 18-49 and remains the most-watched network.

[04/23/14 - 06:05 AM]
"The Boondocks'" Season Premiere Makes Big Splash on Adult Swim
Adult Swim spins the numbers for Monday, April 21.

[04/22/14 - 02:48 PM]
Bravo Media's "Southern Charm" Earns Highest-Rated Episode of the Series with 1.2 Million Total Viewers
Bravo spins the numbers for Monday, April 21.

[04/22/14 - 02:45 PM]
Monday's Cable Ratings & Broadcast Finals: "The Voice," "DWTS" Lead Demos, Total Viewers
Plus: numbers for Food Network's "Rewrapped," Adult Swim's "The Boondocks" and FX's "Archer."

[04/22/14 - 12:30 PM]
Season Premiere of "Signed, Sealed, Delivered, Hallmark Channel's Newest Original Series, Posts 1.6 Household Rating
The Hallmark Channel spins the numbers for Sunday, April 20.

[04/22/14 - 11:56 AM]
Across the Third Week of April, Adult Swim Once Again Ranks #1 in Prime Time Among Adults 18-34
Turner spins the numbers for the week of April 14-20.

[04/22/14 - 11:19 AM]
2014 Stanley Cup Playoffs Up 63% on Cable Through First 5 Days
NBC spins the numbers for its coverage of the NHL playoffs to date this season.