[01/27/14 - 08:12 AM]
NBC Sports' Coverage of Last Night's "2014 NFL Pro Bowl" Is the #2 Program Among the Big 4 Networks Throughout Its Telecast, Behind Only CBS's Grammy Coverage
NBC spins the numbers for Sunday, January 26.

[via press release from NBC]

Sunday Results:

Note that the fast-national Nielsens that came in at 11 a.m. ET / 8 a.m. PT are not time zone-adjusted and typically understate live NFL telecasts such as last night's Pro Bowl game. Despite that, NBC is currently #2 for the night among ABC, CBS, NBC and Fox in adults 18-49, adults 18-34, adults 25-54 and total viewers, behind only CBS and its coverage of the Grammy Awards.

· In metered-market results, which are time zone-adjusted, NBC Sports' coverage of last night's "2014 NFL Pro Bowl" averaged a 6.7 rating, 10 share in metered-market households from 7:30 p.m.-10:45 p.m. ET, making it consistently the #2 program among the Big 4 networks throughout its telecast, behind only CBS's Grammy coverage.

NOTE: All national ratings are "live plus same day" from Nielsen Media Research unless otherwise indicated.

  [january 2014]  

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