[04/21/14 - 12:32 PM]
BBC America's "Orphan Black" Season Two Premiere Doubles A18-49 Ratings Season One Average
BBC America spins the numbers for Saturday, April 19.

[via press release from BBC America]


#1 television show on Twitter and Tumblr for the day

#1 basic cable drama on Twitter for the week

New York - April 21, 2014 - BBC AMERICA's award-winning thriller, Orphan Black, returned Saturday night with its highest ever A18-49 rating. The series saw a 97% increase in A18-49, doubling the season one average, and is now second only to the channel's highest rated series Doctor Who in A18-49. In addition, Orphan Black was the #1 television show on Twitter and Tumblr for the day and is the #1 basic cable drama on Twitter for the week.

Orphan Black recorded a total of 785,000 in P2+ Live+SD Cume.* In its 9:00pm premiere it delivered 620,000 in P2+ and 391,000 in A18-49.

On Saturday, the series reached a new high on Twitter, reaching 1.2 million unique users with over 43,000 tweets about the show. This is up +185% from the previous best (season one finale) and nearly six times greater than the series premiere. The premiere episode alone generated nearly 36,000 tweets, beating several high profile premieres this season including: Fargo, Homeland, True Detective, Vikings, The Americans, Turn and Arrow. On Tumblr, in the month leading up to the premiere there were 1.8 million notes on posts about Orphan Black, including 277,000 on Saturday.

From co-creators Graeme Manson and John Fawcett, Orphan Black hit the ground running with Sarah (Golden Globe(R) nominee Tatiana Maslany) in a desperate race to find her missing daughter Kira (Skyler Wexler) - a wild pursuit that brings her head-to-head with ruthless pro-clone, Rachel (Maslany). This season also rejoins Sarah's clone sisters Alison (Maslany) and Cosima (Maslany) as they struggle to keep their clone world a secret while dealing with the harsh reality that no one around them can be trusted. In the upcoming episode, Alison struggles with Aynsley's death and Cosima grapples with the worsening symptoms of her mysterious sickness, Sarah enlists Art's (Kevin Hanchard) help to find Kira and is shocked when she learns where the trail leads. (Watch trailer here). The series also stars Jordan Gavaris, Dylan Bruce, Maria Doyle Kennedy, Evelyne Brochu and Matt Frewer.

The Peabody Award winning series is produced by Temple Street Productions in association with BBC AMERICA and Bell Media. Orphan Black's first season premiered on BBC AMERICA on Saturday, March 30, 2013 following the season premiere of Doctor Who.

Ratings source: Nielsen Media Research

Social source: Nielsen SocialGuide and Union Metrics

* Cume of 9:00pm premiere and two replays (12:00am and 3:00am)

BBC AMERICA delivers U.S. audiences high-quality, innovative and intelligent programming. Established in 1998, it has been the launch pad for talent embraced by American mainstream pop culture, including Ricky Gervais, Gordon Ramsay, Graham Norton, and successful programming formats including ground-breaking non-scripted television like Top Gear and top-rated science-fiction like Doctor Who. Owned by BBC Worldwide, the commercial arm of the BBC, BBC AMERICA has attracted both critical acclaim and major awards including two Emmy(R) Awards, five Golden Globes(R) and eleven Peabody Awards. The channel attracts one of cable's most affluent and educated audiences and is available on cable and satellite TV in 80 million homes. It broadcasts in both standard and high-definition, with content available On Demand across all major digital platforms. Online,www.bbcamerica.com is the place to go to dig deeper into pop culture with a British twist.

  [april 2014]  


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