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[06/12/14 - 08:46 AM]
"Dateline NBC" Ranks as the #1 Show of the Night in Adults 18-49 as Well as Total Viewers and Adults 25-54
NBC spins the numbers for Wednesday, June 11.

[via press release from NBC]

Wednesday Primetime Results:

NBC tied for the nightlong win Wednesday in adults 18-49 among the Big 4 networks and won the night outright among ABC, CBS, NBC and Fox in total viewers with the #1 show of the night on those nets in both measures, "Dateline NBC."

· "Dateline NBC" (1.4/5 in adults 18-49, 6.2 million viewers overall from 10:01-11 p.m. ET) ranked as the #1 show of the night on the Big 4 networks in adults 18-49, as well as total viewers (6.2 million) and adults 25-54 (1.9 rating).

· "Dateline" tied for #1 for its first hour from 9-10 p.m. among the Big 4 networks and won its second hour from 10-11 p.m. among ABC, CBS and NBC in every key measure (adults, men and women 18-34, 18-49 and 25-54, plus total viewers), with an 18-49 margin of +78% (earning a 1.6 rating from 10-11 vs. a 0.9 for CBS's "CSI" encore).

· The "Dateline" telecast, featuring the report "The People vs. O.J. Simpson: What the Jury Never Heard," grew from its first half-hour to its fourth by +33% in 18-49 (to a 1.6 from a 1.2), by +31% in 25-54 (2.1 vs. 1.6) and by +30% or 1.6 million persons in total viewers (6.9 million vs. 5.3 million). In the 10:30 lead-in to local news, "Dateline" delivered a +50% margin of victory in the key news demo of adults 25-54 (with a 2.1 rating vs. a 1.4 for CBS's second-place "CSI" encore).

· "Growing Up Fisher" (0.9/4 in 18-49, 4.1 million viewers overall from 8-8:30; 0.9/3 in 18-49, 3.6 million viewers overall from 8:30-9 p.m.) maintained 100% of its 18-49 rating from half-hour to half-hour and grew by a tenth of a rating point or +20% in men 18-34 (to a 0.6 from a 0.5).

In Late-Night Metered Markets Wednesday Night:

· In Nielsen's 56 metered markets, household results were: "The Tonight Show Starring Jimmy Fallon," 3.1/8,; CBS's "Late Show with David Letterman," 2.2/6; and ABC's "Jimmy Kimmel Live," 1.6/4 with an encore.

· In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show Starring Jimmy Fallon," 1.1/5,; "Late Show," 0.4/2; and "Jimmy Kimmel Live," 0.5/2 with an encore.

· From 12:35-1:05 a.m. ET, ABC's "Nightline," delayed by an NBA overrun, averaged a 1.2/4 in metered-market households and a 0.4/2 in 18-49 in the Local People Meters.

· From 12:35-1:35 a.m. ET, "Late Night with Seth Meyers" (1.4/5 in metered-market households) beat CBS's "Late Late Show with Craig Ferguson" (1.0/4). In the 25 markets with Local People Meters, "Late Night" (0.6/4 in 18-49) topped "Late Late Show" (0.2/1).

· At 1:35 a.m., "Last Call with Carson Daly," averaged a 0.8/3 in metered-market households with an encore and a 0.4/3 in adults 18-49 in the 25 markets with local people meters.

NOTE: All ratings are "live plus same day" from Nielsen Media Research unless otherwise indicated.

NBC'S DATELINE IS THE NO.1 PRIMETIME PROGRAM OF THE NIGHT

Primetime Special, The People vs. O.J. Simpson: What The Jury Never Heard is the Highest Rated Show on Wednesday, June 11

Dateline Is the No. 1 Program Among Broadcast Networks in Total Viewers and All Key Demo Ratings

JUNE 12, 2014 - On Wednesday, June 11, 2014, NBC's Dateline was the No.1 primetime program across television for the entire night in total viewers and in rating W25-54, according to Nielsen Media Research data. The two-hour special, The People vs. O.J. Simpson: What The Jury Never Heard, averaged 6.3 million total viewers with a 1.4 A18-49 rating and a 1.9 A25-54 rating. During the 9-11pm time slot, Dateline was #1 among the broadcast networks in total viewers, rating M/A18-49, and all 25-54 demo ratings.

Highlights:

· Dateline's "The People vs. O.J. Simpson: What The Jury Never Heard" special averaged 6.278 million total viewers, a 1.4 A18-49 rating and a 1.9 A25-54 rating

· Dateline was the #1 primetime program across television the entire night in total viewers and rating W25-54

· During the 9-11pm time slot, Dateline was #1 among the broadcast nets in total viewers, rating M/A18-49, and all 25-54 demo ratings

· Compared to its lead-in (Growing Up Fisher), Dateline posted significant gains in total viewers (+59%, or +2,114,000), rating W/M/A18-49 (+50%/+57%/+44%), and rating W/M/A25-54 (+50%/+18%/+42%)

· Dateline posted double-digit audience growth hour-to-hour, increasing in total viewers (+21%, or +1,169,000), rating W/M/A18-49 (+33%/+9%/+23%), and rating W/M/A25-54 (+19%/+15%/+18%)

· From its first half-hour to its fourth, Dateline saw across-the-board double-digit growth in total viewers (+28%, or +1,534,000), rating A18-49 (+33%, or +4 tenths), and rating A25-54 (+31%, or +5 tenths)

· Versus the same night last year (Game #1 of the Stanley Cup Final), Dateline's 10p hour was up +5% in total viewers and +19% (+4 tenths) in rating W25-54.

· During the 10:30p half-hour leading into local news, Dateline outdistanced #2 CBS by +24% in total viewers and by +62% (+8 tenths) in the key news demo A25-54.





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· CSI: CRIME SCENE INVESTIGATION (CBS)
· DATELINE NBC (NBC)
· GROWING UP FISHER (NBC)





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