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[09/13/14 - 08:40 AM]
Friday's Broadcast Ratings: "Dateline" Puts NBC in the Top Spot
By The Futon Critic Staff (TFC)

Primetime Preliminary Fast National Nielsen Data
(includes all DVR playback through 3:00 am)

Here are the highlights of the 14 ad-sustained programs that aired in primetime on the broadcast networks last night (9/12/14):

NBC (5.153 million viewers, #1; adults 18-49: 1.1, #1) was the top draw on Friday with its duo of "Running Wild with Bear Grylls" (2.987 million viewers, #9; adults 18-49: 0.7, #T6) and "Dateline NBC" (6.237 million viewers, #1; adults 18-49: 1.3, #1).

ABC (4.081 million viewers, #3; adults 18-49: 0.9, #2) then claimed the silver with its lineup of "Last Man Standing" (4.513 million viewers, #4; adults 18-49: 0.9, #T3), another "Last Man Standing" (4.370 million viewers, #5; adults 18-49: 0.8, #5), "Shark Tank" (4.049 million viewers, #7; adults 18-49: 1.0, #2) and "20/20" (3.751 million viewers, #8; adults 18-49: 0.9, #T3).

Next up was FOX (1.888 million viewers, #4; adults 18-49: 0.7, #3) with the Friday premiere of "Utopia" (1.981 million viewers, #10; adults 18-49: 0.7, #T6) followed by the series finale of "Kitchen Nightmares" (1.795 million viewers, #11; adults 18-49: 0.6, #T8).

Meanwhile, CBS (5.079 million viewers, #2; adults 18-49: 0.6, #4) served up a special "48 Hours" (4.333 million viewers, #6; adults 18-49: 0.6, #T8) alongside repeats of "Hawaii Five-0" (4.868 million viewers, #3; adults 18-49: 0.5, #11) and "Blue Bloods" (6.038 million viewers, #2; adults 18-49: 0.6, #T8).

And finally, a new "Masters of Illusion" (1.467 million viewers, #12; adults 18-49: 0.4, #12) and repeats of "Whose Line Is It Anyway?" (1.104 million viewers, #13; adults 18-49: 0.3, #T13) and "America's Next Top Model" (0.799 million viewers, #14; adults 18-49: 0.3, #T13) closed out the evening on The CW (1.042 million viewers, #5; adults 18-49: 0.3, #5). In the netlet's target demo (women 18-34), said trio posted a 0.4, 0.3 and 0.2 rating, respectively.

In late-night metered market ratings (via NBC's press release):

· In Nielsen's 56 metered markets, household results were: "The Tonight Show Starring Jimmy Fallon," 3.0/8; CBS's "Late Show with David Letterman," 1.9/5; and ABC's "Jimmy Kimmel Live," 1.9/5 with an encore.

· In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show Starring Jimmy Fallon," 1.2/6; "Late Show," 0.4/2; and "Jimmy Kimmel Live," 0.5/2 with an encore.

· From 12:35-1:05 a.m. ET, ABC's "Nightline" averaged a 1.2/4 in metered-market households and a 0.3/2 in 18-49 in the Local People Meters.

· From 12:35-1:35 a.m. ET, "Late Night with Seth Meyers" (1.5/5 in metered-market households with an encore) beat CBS's "Late Late Show with Craig Ferguson" (0.9/3). In the 25 markets with Local People Meters, "Late Night" (0.7/4 in 18-49 with an encore) topped "Late Late Show" (0.2/1).

· At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.9/4 in metered-market households with an encore and a 0.4/3 in adults 18-49 in the 25 markets with local people meters.


Here are the highlights of the 13 ad-sustained programs that aired in primetime on the broadcast networks one year ago (9/13/13):

NBC (5.787 million viewers, #1; adults 18-49: 1.2, #1) was once again the network to beat on Friday with its mix of "Million Second Quiz" (4.028 million viewers, #8; adults 18-49: 0.8, #5) and "Dateline NBC" (6.667 million viewers, #1; adults 18-49: 1.4, #1).

The silver medal then went to ABC (4.155 million viewers, #3; adults 18-49: 0.9, #2) and its lineup of "Last Man Standing" (4.173 million viewers, #6; adults 18-49: 0.7, #6), "The Neighbors" (3.097 million viewers, #9; adults 18-49: 0.5, #T9), "Shark Tank" (4.129 million viewers, #7; adults 18-49: 1.0, #3) and "20/20" (4.702 million viewers, #4; adults 18-49: 1.1, #2).

Next up was CBS (4.810 million viewers, #2; adults 18-49: 0.7, #3) and its repeat combination of "Undercover Boss" (4.764 million viewers, #3; adults 18-49: 0.9, #4), "Hawaii Five-0" (4.558 million viewers, #5; adults 18-49: 0.6, #T7) and "Blue Bloods" (5.109 million viewers, #2; adults 18-49: 0.6, #T7).

Meanwhile, FOX (1.725 million viewers, #4; adults 18-49: 0.5, #4) served up a rebroadcast of the "So You Think You Can Dance" (1.725 million viewers, #10; adults 18-49: 0.5, #T9) finale.

And finally, The CW (0.995 million viewers, #5; adults 18-49: 0.4, #5) closed out the evening with a new "Perfect Score" (0.883 million viewers, #12; adults 18-49: 0.3, #T12), a repeat "Perfect Score" (0.790 million viewers, #13; adults 18-49: 0.3, #T12) and a new "America's Next Top Model" (1.153 million viewers, #11; adults 18-49: 0.4, #11). In the netlet's target demo (women 18-34), "Score" delivered a 0.3 and a 0.3 rating at 8:00/7:00c and "Top Model" a 0.5 rating at 9:00/8:00c.

Week-to-week changes (adults 18-49):
+50.00% - Perfect Score
+16.67% - Dateline NBC
0.00% - 20/20
0.00% - America's Next Top Model

Year-to-year changes (adults 18-49):
+75.00% - Dateline NBC (vs. Grimm (Repeat)/Dateline NBC)
+33.33% - America's Next Top Model (vs. Nikita (Repeat))
-20.00% - Million Second Quiz (vs. Guys With Kids (Repeat)/Go On (Repeat))
-38.89% - 20/20
-57.14% - Perfect Score (vs. America's Next Top Model)

In late-night metered market ratings (via NBC's press release):

TBA

Source: Nielsen Media Research





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