or


[09/30/14 - 09:16 AM]
Saints-Cowboys on NBC "Sunday Night Football" Tops All "Premiere Week" Primetime Programming in Rating, Viewership & Demos
NBC further spins the numbers for Sunday, September 28.
[via press release from NBC]

SAINTS-COWBOYS ON NBC "SUNDAY NIGHT FOOTBALL" TOPS ALL "PREMIERE WEEK" PRIMETIME PROGRAMMING IN RATING, VIEWERSHIP & DEMOS

Since SNF on NBC Debut in 2006, NBC NFL Games Account for 26 of 45 September Primetime Shows on All Networks to Average 20+ Million Viewers

NBC NFL Telecasts Averaging 23.0 Million Viewers This Season

STAMFORD, Conn. - September 30, 2014 - The Dallas Cowboys' 21-point victory over the New Orleans Saints on Sunday Night Football was the most-watched primetime program in "Premiere Week," drawing an average of 22.7 million viewers on NBC, according to official national data released today by The Nielsen Company.

Since NBC's Sunday Night Football debut in 2006, NBC's NFL games have accounted for the majority of big audience, "appointment viewing" primetime telecasts in the month of September. Of the 45 regularly-scheduled primetime telecasts in September since 2006 to average 20+ million viewers - 26 (or 58%) are NBC NFL telecasts.

In addition to ranking #1 in viewership for the week, the 38-17 Cowboys win on Sunday Night Football (8:31-11:01 PM ET) posted Premiere Week's highest primetime rating (13.3/22), and was primetime's top show in overall Adults, Men, and Women 18-49 and 18-34 demographics. The 22.7 million viewers (live + same day) for the game topped primetime's #2 show by 25% (Big Bang Theory, 18.2 million viewers).

Dallas' win, highlighted by Tony Romo's three scoring passes and DeMarco Murray's 149 rushing yards with two touchdowns, drew 11% more viewers than last year's Week 4 SNF game (20.5 million for Patriots-Falcons).

Through five NFL telecasts, NBC is averaging 23.0 million viewers - up 2% from last year (22.6 million) and marking the fifth consecutive year with a 22.5+ million average at this point in the season. This season's viewership increase has come despite each game having a score differential of at least 12 points heading into the fourth quarter - the first time that has happened in the season's opening five games in NBC's SNF history.

TOP METERED MARKETS FOR SAINTS-COWBOYS:
1. New Orleans 48.9/62
2. Dallas 35.5/51
3. San Antonio 25.9/38
4. Austin 21.9/38
5. Albuquerque 19.6/30
6. Richmond 19.1/28
7. Memphis 18.8/26
8. Houston 18.3/28
9. Las Vegas 18.0/29
10. Norfolk 17.6/26

Follow "Sunday Night Football" on Twitter @SNFonNBC

Follow NBC Sports on Twitter @NBCSports

Become a fan of "Sunday Night Football" on Facebook at: facebook.com/snfonnbc





  [september 2014]  
S
M
T
W
T
F
S
 


· SUNDAY NIGHT FOOTBALL (NBC)




most recent ratings | view all posts
[11/11/26 - 09:30 AM]
The 2026 NASCAR O'Reilly Auto Parts Series on The CW Network Delivers Strongest Viewership in Five Years
Coverage averaged 1,044,000 total viewers for all 33 races, per Nielsen Panel + Big Data.
[11/11/26 - 08:27 AM]
"Saturday Night Live" Reaches Two-Year High with Host Druski and Musical Guest The Strokes
The 5.6 million topped the previous week's telecast of 5.2 million viewers, which at that point was the best of the season.
[11/10/26 - 03:19 PM]
Madrid Finale Culminates NFL Network's Most-Watched International Series Slate
Sunday's Cincinnati Bengals-Atlanta Falcons game from Bernabéu Stadium averaged 6.2 million viewers on NFL Network and NFL+.
[11/10/26 - 03:10 PM]
"College GameDay Built by The Home Depot" Records Fifth-Most-Watched Episode of All Time
ESPN networks delivered three of the weekend's top five games, including the top game of the week for the eighth time this season.
[11/10/26 - 03:01 PM]
"America's Game of the Week" Delivers 25.7 Million Viewers for Packers' Dominant Win Over Patriots
Said coverage was the most-watched telecast of the week on any network.
[11/10/26 - 02:51 PM]
Notre Dame Victory Over No. 1 Miami Is Third Most-Watched Primetime Game in 35 Years of Fighting Irish Football on NBC
The audience for the Fighting Irish's 31-24 victory over No. 1 Miami peaked at 12 million viewers in the fourth quarter (11 p.m.-11:10 p.m. ET) as Notre Dame held off the Hurricanes' last-minute touchdown attempt to seal the win.
[11/10/26 - 12:01 PM]
Netflix Top 10: Week of November 2 - "A Dog's Perfect Christmas" Unwraps the No. 1 Spot in This Week's Top 10
"Taken: Natalee Holloway" premiered in the No. 1 spot of the English TV list, gathering 12.9 million views.
[11/09/26 - 10:58 AM]
76ers-Pistons November 4 Matchup Delivered 2M Viewers on ESPN, Up 47 Percent from Last Year
The audience peaked with 2.6M viewers during the 9:45 p.m. ET quarter hour.
[11/06/26 - 11:40 AM]
Romantic Epic "The Remarried Empress" Becomes The Most Viewed Local Original Premiere of All Time on Disney+ Globally
It currently ranks as the number one Korean title premiere in over 50 global markets including the US, the UK, France, Spain, Germany, Mexico, Chile, ANZ and Canada.
[11/06/26 - 10:56 AM]
ABC News Wins Across Sunday Morning, Friday Night and Late-Night
"20/20: Justice for Faith" ranked as Friday's No. 1 newsmagazine in Adults 25-54 (437,000) and Adults 18-49 (341,000) on October 30.
[11/05/26 - 09:30 AM]
"Yaga" Is the #1 Exclusive Series Launch in the History of AMC+
The series also charted as the #1 social drama across all U.S. TV and streaming on its premiere day.
[11/04/26 - 03:37 PM]
Bears-Seahawks Draws 16.4M Viewers, Becomes Most-Watched ESPN-Only "Monday Night Football" Game Since 2019
Bears-Seahawks is also "Monday Night Football's" third most-watched Week 8 game of the ESPN era (2006-present).
[11/04/26 - 12:31 PM]
"Saturday Night Live" Hits Season High with Host Inde Navarrette and Musical Guest Gracie Abrams
It was also the top Peacock performance of the season and best since March 14, 2026, with host and musical guest Harry Styles.
[11/04/26 - 11:01 AM]
Top 10 Most-Watched Prime Original Films & Series for the Week of October 26
"The Terminal List," "Carrie," "Reacher," "Neagley," and "Helluva Boss" led all original series worldwide.
[11/03/26 - 03:01 PM]
USA Sports Delivers Most-Watched WNBA Playoff Game Ever; 3.3 Million Viewers Watch Valkyries Win Title in First-Ever Game 7
Viewership was up 128% vs. the 2025 WNBA Finals deciding game (LV-PHX Game 4).