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[04/23/15 - 08:45 AM]
"The Mysteries of Laura" Grows 11% in 18-49 vs. Its Prior Original Three Weeks Ago
NBC spins the numbers for Wednesday, April 22.

[via press release from NBC]

'THE MYSTERIES OF LAURA' GROWS +11% IN 18-49 VS. ITS PRIOR ORIGINAL THREE WEEKS AGO

EXCLUDING THE FEB. 25 'LAURA' WITH GUEST STAR ERIC MCCORMACK, LAST NIGHT'S 6.6 MILLION IS CURRENTLY THE SHOW'S BIGGEST AUDIENCE SINCE JAN. 7

'SVU' AND 'CHICAGO P.D.' ENCORES GROW +13% EACH VS. LAST WEEK'S REBROADCASTS

Wednesday Primetime Results (Note that NBC carried baseball in the San Francisco market):

· "The Mysteries of Laura" (1.0/4 in 18-49, 6.6 million viewers overall from 8-9 p.m. ET) is currently up by +11% or 0.1 of a point in adults 18-49 (1.0 vs. 0.9) and +7% in total viewers (6.620 million vs. 6.189 million) versus its prior first-run telecast on April 1, pending updates.

· With its first original in three weeks, "The Mysteries of Laura" is currently delivering its biggest overall audience since Feb. 25 (7.630 million), pending updates, and excluding that telecast (which featured former "Will & Grace" star Eric McCormack), last night's 6.620 million is currently "Laura's" high since Jan. 7 (6.812 million).

· "The Mysteries of Laura" will increase significantly via time-shifted viewing - the prior original of "Laura" grew by +32% going from L+SD to L+3 in 18-49 rating (0.94 to 1.24) and in total viewers by 1.2 million persons (6.2 million to 7.4 million).

· An encore telecast of "Law & Order: Special Victims Unit" (0.9/3 in 18-49, 4.3 million viewers overall from 9-10 p.m. ET) is currently up +13% versus last week's rebroadcast in 18-49 (0.9 vs. 0.8) and +7% in total viewers (4.256 million vs. 3.982 million). "SVU" is currently equaling its season high for an encore in 18-49.

· The "Law & Order: SVU" rebroadcast grew by +13% from half-hour to half-hour in adults 18-49 (0.8 to 0.9), +30% in adults 25-54 (1.0 to 1.3) and +21% in women 25-54 (1.4 to 1.7).

· A rebroadcast of "Chicago P.D." (0.9/3 in 18-49, 4.2 million viewers overall from 10-11 p.m. ET) increased by +13% versus last week's encore in 18-49 (0.9 vs. 0.8).

In Late-Night Metered Markets Wednesday Night:

· In Nielsen's 56 metered markets, household results were: "The Tonight Show Starring Jimmy Fallon," 2.5/6; CBS's "Late Show with David Letterman," 2.5/6; and ABC's "Jimmy Kimmel Live," 2.0/5.

· In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show Starring Jimmy Fallon," 0.9/5; "Late Show," 0.5/2; and "Jimmy Kimmel Live," 0.7/3.

· From 12:35-1:05 a.m. ET, ABC's "Nightline" averaged a 1.3/4 in metered-market households and a 0.4/3 in 18-49 in the Local People Meters.

· From 12:35-1:35 a.m. ET, "Late Night with Seth Meyers" (1.2/4 in metered-market households) beat CBS's "Late Late Show with James Corden" (1.1/4). In the 25 markets with Local People Meters, "Late Night" (0.4/3 in 18-49) topped "Late Late Show" (0.2/2).

· At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.7/3 in metered-market households and a 0.2/2 in adults 18-49 in the 25 markets with local people meters.

NOTE: Primetime results are based on "fast affiliate time period" data from Nielsen Media Research. All ratings are "live plus same day" unless otherwise indicated.





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· CHICAGO PD (NBC)
· LAW & ORDER: SPECIAL VICTIMS UNIT (NBC)
· MYSTERIES OF LAURA, THE (NBC)





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