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[02/25/16 - 10:48 AM]
"The Tonight Show" Easily Outperforms CBS, ABC Timeslot Competition, Winning in All Key Measures for Week of Feb. 15-19
NBC spins the late-night numbers for the week of February 15-19.

[via press release from NBC]

"THE TONIGHT SHOW" EASILY OUTPERFORMS CBS, ABC TIMESLOT COMPETITION, WINNING IN ALL KEY MEASURES FOR WEEK OF FEB. 15-19

"Late Night" Once Again Delivers Double-Digit Advantages in 18-49 Over "Late Late Show" and "Nightline" in Head-to-Head Competition

NEW YORK - Feb. 25, 2016 - "The Tonight Show Starring Jimmy Fallon" has scored decisive victories for the late-night ratings week of Feb. 15-19, prevailing in every key measure - adults, men and women 18-34, 18-49 and 25-54, plus total viewers - versus CBS's "The Late Show with Stephen Colbert" and ABC's "Jimmy Kimmel Live."

For the week, Fallon beat Colbert in adult 18-49 rating by a +68% advantage (0.96 rating vs. a 0.57) and topped Kimmel by an +81% margin (with a 0.96 vs. 0.53). Note that Friday's Kimmel telecast was an encore and Monday's show was excluded due to the Presidents Day holiday

Fallon delivered four-week highs with a week of "Tonight Show" telecasts from Los Angeles, generating his top 18-49 and total-viewer numbers since Jan. 18-22 (1.03 rating in 18-49, 3.705 million viewers overall for the week of high-rated Friday telecasts during winter storm Jonas). Week to week, Fallon was up +7% in 18-49 (0.96 vs. 0.90 for Feb. 8-12) and +3% in total viewers (3.509 million vs. 3.411 million).

At 12:35 a.m. ET for the week, "Late Night with Seth Meyers" generated a +26% margin in 18-49 over CBS's "Late Late Show with James Corden" (0.44 vs. 0.35) and a +39% advantage over ABC's "Nightline" (0.50 vs. 0.36 in their 12:30-1 a.m. head-to-head half-hour).

Season to date, Fallon and Meyers have outdelivered their ABC and CBS time-period competition for 22 of 22 weeks in both adults 18-49 and total viewers.

WEEKLY AVERAGES

(According to in-home viewing figures from Nielsen Media Research for the week of Feb. 15-19. Ratings reflect "live plus same day" data from Nielsen Media Research unless otherwise noted. Season-to-date figures are averages of "live plus seven day" data except for the two most recent weeks, which are "live plus same day.")

ADULTS 18-49
11:35 p.m.-12:35 a.m. ET
NBC "Tonight" 0.96 rating, 5 share
CBS "Late Show," 0.57/3
ABC "Kimmel," 0.53/3 *
12:35-1:05 a.m. ET
ABC "Nightline," 0.36/2 *
12:35-1:35 a.m. ET
NBC "Late Night," 0.44/3 *
CBS "The Late Late Show," 0.35/3 *
1:35-2:05 a.m. ET
NBC "Last Call," 0.26/2 *

TOTAL VIEWERS
11:35 p.m.-12:35 a.m. ET
NBC "Tonight," 3.509 million viewers
CBS "Late Show," 2.744 million viewers
ABC "Kimmel," 2.252 million viewers *
12:35-1:05 a.m. ET
ABC "Nightline," 1.494 million viewers *
12:35-1:35 a.m. ET
NBC "Late Night," 1.504 million viewers *
CBS "The Late Late Show," 1.405 million viewers *
1:35-2:05 a.m. ET
NBC "Last Call," 0.840 million viewers *

* Friday's "Kimmel," "Late Night," "Late Late Show" and "Last Call" were encores. Monday's "Nightline" and "Kimmel" are excluded due to the Presidents Day holiday.

SEASON AVERAGES

ADULTS 18-49
11:35 p.m.-12:35 a.m. ET
NBC "Tonight," 1.08 rating, 5 share
CBS "Late Show," 0.70/4
ABC "Kimmel," 0.57/3
12:35-1:05 a.m. ET
ABC "Nightline," 0.38/2
12:35-1:35 a.m. ET
NBC "Late Night," 0.50/3
CBS "Late Late Show," 0.34/2
1:35-2:05 a.m. ET
NBC "Last Call," 0.29/2

TOTAL VIEWERS
11:35 p.m.-12:35 a.m. ET
NBC "Tonight," 3.848 million viewers
CBS "Late Show," 2.986 million viewers
ABC "Kimmel," 2.440 million viewers
12:35-1:05 a.m. ET
ABC "Nightline," 1.573 million viewers
12:35-1:35 a.m. ET
NBC "Late Night," 1.638 million viewers
CBS "Late Late Show," 1.271 million viewers
1:35-2:05 a.m. ET
NBC "Last Call," 0.911 million viewers

SELECTED CABLE RESULTS, WEEK FEB. 15-19

NATIONAL ADULT 18-49 RATING
Comedy Central, 11-11:30 p.m. ET, "The Daily Show," 0.18 (R)
Comedy Central, 11:30 p.m.-midnight ET, "The Nightly Show," 0.12 (R)
TBS, 11 p.m.-midnight, "Conan," 0.27 (R)
Adult Swim, 11:30 p.m.-12:30 a.m. ET, 0.74
Adult Swim, 12:30-1:30 a.m. ET, 0.58

Each adult 18-49 rating point equals 1.27 million viewers.

TOTAL VIEWERS
Comedy Central, 11-11:30 p.m., "The Daily Show," 0.445 (R)
Comedy Central, 11:30 p.m.-midnight ET, "The Nightly Show," 0.306 (R)
TBS, 11 p.m.-midnight, "Conan," 0.603 million (R)
Adult Swim, 11:30 p.m.-12:30 a.m. ET, 1.514 million viewers
Adult Swim, 12:30-1:30 a.m. ET, 1.151 million viewers





  [february 2016]  
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