or


[08/14/16 - 08:02 AM]
Saturday's Primetime Rio Olympics Coverage Posted a Total Audience Delivery of 26.8 Million Viewers - Up 14% from Opening Saturday
NBC spins the numbers for Saturday, August 13.

[via press release from NBC]

Here are ratings notes from NBC Sports for Saturday night based on metered-market results:

NBC Olympics' Saturday Overnight Notes

NBC's Sat. night Olympic coverage, featuring Michael Phelps' last swim, posted a 16.4/30 overnight -- up +21% versus the prior Saturday night (13.5)

NBC's Saturday coverage peaked at 20.4/36 overnight for Phelps' final race (4x100m medley relay) from 10-10:15 p.m. ET

NBCSN Saturday primetime coverage, featuring Brazil-Colombia men's soccer, averaged a 0.73 overnight

NBC Olympics coverage has topped 2 BILLION total streaming minutes via NBCOlympics.com & NBC Sports app

NBC's Saturday primetime metered-market household rating from 8:30-11 p.m. ET (16.6) is more than 5 times the combined total of ABC, CBS and Fox (3.2)

NBC's Sat. primetime 8.2 rating among Adults 18-49 in the local people meters is nearly 12 times the combined rating of the other Big 4 nets (0.7)

Third round action for Men's Olympic golf on @GolfChannel Sat. afternoon, up +255% vs. 2012 opposite London Games (0.78, 12-3:30 p.m. ET)

Sat. early coverage of men's Olympic golf on @GolfChannel posts the year's best metered-market household rating in time period (0.40, 6:30 a.m.-noon ET). +700% vs. 2012

Top local markets for NBC Olympics Sat. night: Norfolk 18.4/31; Indy 18.1/31; Denver 18.0/40; Ft Myers 18.0/30; Columbus 17.7/31

Locals for NBC Olympics Sat. night (#6-10): West Palm 17.7/30; Salt Lake 17.6/37; Austin 17.3/34; Wash DC 17.1/34; Greensboro 17.1/29

Here are ratings notes from NBC Sports for Saturday night based on fast-official results:

NBC OLYMPICS FAST NATIONAL RATINGS NOTES - SATURDAY, AUGUST 13

Saturday's primetime Rio Olympics coverage posted a Total Audience Delivery of 26.8 million viewers -- up +14% from the Total Audience Delivery on the opening Saturday of Rio Olympics (23.5 million) -- with a 15.0 household rating (chart below)

After 9 days, the NBC-only average primetime viewership (27.9 million viewers) and household rating (15.5) have respective +272% and +216% advantages over ABC, CBS and Fox combined - the second-largest Games advantage on record (behind only the London Olympics), according to fast national data from Nielsen Media Research.

Among adults 18-49, NBC's nine-night 8.0 primetime rating in the demographic is 5 times the combined rating of the other Big 4 networks (1.6 on ABC, CBS and Fox) - the largest advantage in the first 9 days of any Olympics (on record).

Last night's NBC-only Rio Olympics coverage (8:30-11:08 p.m. ET/PT) averaged 25.5 million viewers with a 14.2/27 share.

Viewership on NBC on Saturday night peaked at 32.7 million for Michael Phelps' final race - a gold-medal win in the 4x100m medley relay - from 10-10:15pm ET/PT

NBCSN averaged 967,000 viewers on Saturday in primetime for coverage featuring the Brazil-Colombia men's soccer game.

Golf Channel's afternoon Olympic men's golf coverage was up +336% among average viewers vs. the same Saturday in 2012 opposite London Olympics (967,000 average viewers, Noon-3:27pm ET). This is Golf Channel's second best performance in this time period on a Saturday this year. The time period posted a 0.66 U.S. household ratings, up +267% vs. same time period in 2012. Additionally, early coverage throughout the morning (6:30 am-Noon ET), was Golf Channel's best performance in that time period this year with 449,000 average viewers, +995% vs. 2012 (.32 U.S. HH Rtg, +967% vs. 2012).

NBC Olympics through Friday has topped 2 BILLION streaming minutes via NBCOlympics.com & NBC Sports app (and is at 1.67 billion live streaming minutes)

OLYMPICS TOTAL AUDIENCE DELIVERY

Day Rio 2016 London 2012* Rio 2016 London 2012*

1st Sat. 23.5 million 28.7 million 13.0 rating 15.8 rating

1st Sun. 31.8 million 36.0 million 17.3 rating 19.8 rating

1st Mon. 31.5 million 31.6 million 18.1 rating 18.0 rating

1st Tues 36.1 million 38.7 million 20.5 rating 21.8 rating

1st Wed 28.6 million 30.8 million 16.5 rating 17.9 rating

1st Thurs 33.0 million 36.8 million 18.9 rating 21.1 rating

1st Friday 26.0 million 28.5 million 15.0 rating 16.2 rating

Mid. Sat. 26.8 million 28.0 million 15.0 rating 15.9 rating

*NOTE: The 2012 London Olympics had no simultaneous live streaming and no competing primetime Olympic cable coverage.





  [august 2016]  
S
M
T
W
T
F
S
 


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)





most recent ratings | view all posts
[11/28/25 - 04:32 PM]
NBC's Macy's Thanksgiving Day Parade Sets All-Time Viewership Record
The 99th Macy's Thanksgiving Day Parade delivered 34.3 million viewers across NBC and Peacock, its biggest combined audience on record, outperforming last year's parade by +8% (2.5 million viewers).

[11/28/25 - 01:59 PM]
Thanksgiving Day Hoops Scores FOX's Most-Watched CBB Game in History
Michigan State's Thanksgiving Day win over UNC in the Fort Myers Tip-Off scored 5,488,000 viewers on FOX - the most-watched college basketball game ever on the network.

[11/26/25 - 02:31 PM]
"20/20" Is the Most-Watched in Adults 25-54 and Adults 18-49 in Time Period vs. CBS and NBC
"20/20" posted substantial increases week to week across the board.

[11/26/25 - 02:30 PM]
With Largest Viewership in 7 Weeks, ABC News' "Nightline" Ranks No. 1 in All Key Demos
"Nightline" improved on the previous week in Total Viewers, Adults 25-54, and Adults 18-49.

[11/26/25 - 02:21 PM]
"Everybody Loves Raymond: 30th Anniversary" Is the Season's Most-Watched Primetime Entertainment Special
The telecast delivered 6.32 million viewers and was the most-watched entertainment program Monday night.

[11/26/25 - 02:15 PM]
"Dancing with the Stars" Caps Spectacular Season 34 with 9.24 Million Total Viewers - Drawing Largest Finale Audience in 9 Years
Among Adults 18-49, the show nearly doubled last season's finale episode (+89% - 2.15 rating vs. 1.14 rating), hitting its strongest finale result in 10 years.

[11/25/25 - 03:45 PM]
"Center Stage: Countdown to the CMA Awards - Special Edition of 20/20" Rises Over Last Year's Performance in All Key Measures
"Center Stage" (434,000 and 326,000, respectively) ranked No. 1 in its hour in Adults 25-54 and Adults 18-49.

[11/25/25 - 03:05 PM]
ESPN Wins Week 13 with Stellar Showings for "College GameDay Built by The Home Depot," "SEC on ABC" and Friday College Football on ESPN
Texas Longhorns defeating the Arkansas Razorbacks 52-37 delivered 5.6 million viewers on November 22.

[11/25/25 - 02:57 PM]
"America's Game of the Week" on FOX Scores 27,816,000 Viewers in Week 12
The Dallas Cowboys win over the Philadelphia Eagles peaked with 28.4 million viewers from 7:30 PM - 7:45 PM ET.

[11/25/25 - 02:03 PM]
CBS Sports' Coverage of the 2025 NWSL Championship Is the First NWSL Match Ever to Surpass 1 Million Viewers!
The Gotham FC victory over Washington Spirit set a NWSL viewership record.

[11/25/25 - 02:00 PM]
Record Audience Watches Formula 1 Las Vegas Grand Prix on ESPN
ESPN's live telecast on Saturday night, November 22, averaged 1.5 million viewers, the largest audience to watch the event in its three-year history,

[11/25/25 - 12:01 PM]
Netflix Top 10: Week of November 17 - 3 Cheers for "Champagne Problems" at No. 1 in This Week's Top 10
Claire Danes and Matthew Rhys continued to keep audiences guessing in their psychological thriller "The Beast in Me," which took the No. 1 spot on the English TV list for a second week with 14.1 million views.

[11/21/25 - 12:00 PM]
CBS Series Top L+7 Multiplatform Competitive Charts
Seven weeks into the 2025/26 broadcast season, "Tracker" is the #1 series, averaging 14.2 million viewers across broadcast and streaming.

[11/20/25 - 04:55 PM]
"Dancing with the Stars" Jumps to Season Highs with Epic "Prince Night"
The show rose dramatically over its year-ago penultimate episode in Total Viewers, with its best semifinals performance in seven years.

[11/20/25 - 11:31 AM]
"Landman" Season 2 Premiere Delivers Record Breaking 9.2 Million Global Streaming Views in Its First Two Days on Paramount+
Views increased by +262% from the first season premiere, making it the most watched premiere for any original series for Paramount+.