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[09/11/16 - 08:48 AM]
Saturday's Broadcast Ratings: ABC Rides College Football to Victory
By The Futon Critic Staff (TFC)

Primetime Preliminary Fast National Nielsen Data
(includes all DVR playback through 3:00 am)

Here are the highlights of the eight ad-sustained programs that aired in primetime on the broadcast networks last night (9/10/16):

ABC (6.034 million viewers, #1; adults 18-49: 2.0, #1) held onto the top spot on Saturday with its coverage of "Saturday Night College Football" (6.034 million viewers, #1; adults 18-49: 2.0, #1).

CBS (3.379 million viewers, #2; adults 18-49: 0.5, #T2) then snagged the silver with its mix of "NCIS" (3.200 million viewers, #3; adults 18-49: 0.3, #T6), "Criminal Minds" (2.963 million viewers, #4; adults 18-49: 0.4, #T4) and "48 Hours" (3.972 million viewers, #2; adults 18-49: 0.7, #2).

Next up was FOX (1.599 million viewers, #3; adults 18-49: 0.5, #T2) with the return of "CFB on FOX" (1.599 million viewers, #6; adults 18-49: 0.5, #3).

And finally, a repeat "America's Got Talent" (2.056 million viewers, #5; adults 18-49: 0.4, #T4), a new "Aquarius" (1.321 million viewers, #7; adults 18-49: 0.3, #T6) and the season finale of "Aquarius" (1.217 million viewers, #8; adults 18-49: 0.2, #8) closed out the night on NBC (1.531 million viewers, #4; adults 18-49: 0.3, #4).

In late-night metered market ratings (via NBC's press release):

· An encore telecast of "Saturday Night Live," with host Ryan Gosling and musical guest Leon Bridges, averaged a 2.1 rating, 5 share in household results from the 56 markets metered by Nielsen Media Research and a 0.8/4 in adults 18-49 in the 25 markets with local people meters.

· "Saturday Night Live" was the night's top-rated non-sports telecast on the Big 4 networks in 18-49 in the local people meters, topping all primetime entertainment programs on those nets in that key demo

· Note that "SNL" adds significant viewership via time-shifting, with originals this past season growing by +49% going from L+SD to L+7 in adults 18-49 (1.83 to 2.72) and +2.090 million persons in total viewers (6.051 million to 8.141 million).


Here are the highlights of the eight ad-sustained programs that aired in primetime on the broadcast networks one year ago (9/12/15):

ABC (6.930 million viewers, #1; adults 18-49: 2.2, #1) was the network to beat on Saturday with its weekly "Saturday Night College Football" (6.930 million viewers, #1; adults 18-49: 2.2, #1) franchise.

The silver then went to CBS (4.194 million viewers, #2; adults 18-49: 0.6, #T2) with repeats of "NCIS" (4.066 million viewers, #3; adults 18-49: 0.5, #T4), "NCIS: Los Angeles" (4.061 million viewers, #4; adults 18-49: 0.5, #T4) and "48 Hours" (4.455 million viewers, #2; adults 18-49: 0.7, #T2).

Next up was NBC (1.817 million viewers, #3; adults 18-49: 0.6, #T2) and encores of "Running Wild with Bear Grylls" (1.475 million viewers, #6; adults 18-49: 0.4, #T6) and "American Ninja Warrior" (1.988 million viewers, #5; adults 18-49: 0.7, #T2).

And finally, repeats of "Bullseye" (1.387 million viewers, #7; adults 18-49: 0.4, #T6) and "Home Free" (1.080 million viewers, #8; adults 18-49: 0.2, #8) on FOX (1.233 million viewers, #4; adults 18-49: 0.3, #4) closed out the evening.

In late-night metered market ratings (via NBC's press release):

· An encore "Saturday Night Live," with host James Franco and musical guest Nicki Minaj, averaged a 2.4 rating, 6 share in household results in Nielsen's 56 metered markets and a 0.9/5 in adults 18-49 in the 25 markets with Local People Meters, equaling the show's metered-market household and Local People Meter 18-49 ratings for the same night last year.

· The "SNL" encore was the night's #1 non-sports telecast in 18-49 in the Local People Meters, outscoring all primetime entertainment programs on the Big 4 networks.

· Note that "SNL" adds significant viewership via time-shifting, with originals this season growing by an average of +44% going from "live plus same day ratings" to "live plus seven day" in adults 18-49 (from a 1.84 rating to a 2.65).

Source: Nielsen Media Research





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