or


[02/12/17 - 09:30 AM]
"Dateline NBC" Is #1 Non-Sports Program, Equals Highest Adults 18-49 Rating Since April 2016
NBC spins the numbers for Saturday, February 11.

[via press release from NBC]

"SATURDAY NIGHT LIVE," WITH HOST ALEC BALDWIN AND MUSICAL GUEST ED SHEERAN, HITS A SIX-YEAR HIGH IN METERED-MARKET HOUSEHOLDS

IN I8-49 IN THE LOCAL PEOPLE METERS, "SNL" IS #1 SHOW OF THE WEEK TO DATE

In Late-Night Metered-Market Ratings for Saturday Night:

· "Saturday Night Live" has scored the show's highest metered-market household rating since January 2011.

· The Feb. 11 telecast, with host Alec Baldwin and musical guest Ed Sheeran, scored a 7.2 rating, 18 share in "live plus same day" household results from the 56 local markets metered by Nielsen Media Research and a 3.6/18 in adults 18-49 in the 25 markets with local people meters.

· The 7.2 in metered-market households is the highest for "Saturday Night Live" since Jan. 8, 2011, when the telecast hosed by Jim Carrey and featuring musical guest The Black Keys averaged a 7.8 on the night of an NFL overrun. The 3.6 in 18-49 is the strongest "SNL" rating in the local people meters since the Nov. 12, 2016 edition (with host Dave Chappelle and musical guest A Tribe Called Quest, 3.9).

· The 3.6 in 18-49 is also the #1 rating of the week to date in the local people meters, topping all primetime programs thus far this week.

· The last time "Saturday Night Live" scored a higher metered-market household rating than last night's 7.2 on a non-NFL night was May 8, 2010 (with host Betty White and musical guest Jay-Z, 8.8).

· Versus what "Saturday Night Live" averaged with originals for the month of February last year, last night's 7.2 rating in meter-market households is up +50% (7.2 vs. 4.8) and the 3.6 in 18-49 in the local people meters is up +57% (3.6 vs. 2.3 for the month of February 2016).

· This was Baldwin's record-breaking 17th time hosting "SNL." The program featured Baldwin appearing as President Donald Trump, Melissa McCarthy as White House Press Secretary Sean Spicer and Kate McKinnon as Counselor to the President Kellyanne Conway.

· Note that "SNL" adds significant viewership via time-shifting, with originals so far this season growing by +58% in 18-49 and +3.214 million persons or +44% in total viewers nationally going from "live plus same day" Nielsens to "live plus seven day" figures. In L+SD, "SNL" this season has averaged a 2.19 rating in 18-49 nationally and 7.386 million viewers overall, and in L+7, "SNL" grew to a 3.46 in 18-49 and 10.600 million viewers.

· Versus the same point last season, "SNL" originals are up +19% in 18-49 nationally (3.46 vs. 2.92) and +1.907 million persons or +22% in total viewers (10.600 million vs. 8.693 million).

· The average 10.600 million viewers in L+7 makes this the show's most-watched season at this point in 22 years (versus prior seasons' original telecasts through comparable dates), best since 94-95 (10.620 million for that season's first 11 originals).

· The 3.46 average in L+7 adults 18-49 rating nationally average is the show's best performances in the demo at this point since 2008 (4.26 for that season's first 13 originals).

· National ratings, including viewer totals, for last night's "Saturday Night Live" encore are due from Nielsen on Tuesday.

Saturday Primetime Ratings:

In primetime, NBC ranked #2 among the Big 4 networks in adults 18-49, total viewers, and most other key measures.

"Dateline Saturday Night Mystery" (0.7/3 in 18-49, 1.0 in 25-54, 4.5 million viewers overall from 8-10 p.m. ET):

· Equals the show's highest 18-49 rating since April 9, 2016 (0.8).

· Grows +17% week to week in 18-49 (0.7 vs. 0.6) and +8% in total viewers (4.458 million vs. 4.132 million).

· Ranks #2 (and #1 non-sports) among the Big 4 networks in the timeslot in adults 18-49, adults 25-54, total viewers and most other key measures.

· Grows by +60% from its first half-hour to its fourth in adults 18-49 (from a 0.5 rating to a 0.8), by +38% in adults 25-54 (0.8 to 1.1) and by +28% or +1.1 million persons in total viewers (3.9 million to 5.0 million).

"SNL Vintage" (0.8/3 in 18-49, 3.6 million viewers overall from 10-11 p.m. ET, with an encore of the Feb. 23, 1991 telecast of "Saturday Night Live" with host Alec Baldwin and musical guest Whitney Houston):

· Is the most-watched "SNL" encore in this time period since Feb. 21, 2015 (4.3 million with a December 1975 telecast hosted by Richard Pryor and featuring musical guest Gil Scott-Heron).

· Ranks #2 (and #1 non-sports) in the slot among ABC, CBS and NBC in adults 18-49, total viewers and all other key measures (including a tie in women 25-54).

· Grows +14% versus last week's encore in this slot in 18-49 (0.8 vs. 0.7) and +20% in total viewers (3.568 million vs. 2.970 million).

NOTE: All ratings are "live plus same day" from Nielsen Media Research unless otherwise indicated.

RATINGS: Dateline NBC is #1 Non-Sports Program, Equals Highest A18-49 Rating Since April 2016

Good afternoon - last night's "Dateline NBC" (8-10 p.m ET) was the #1 non-sports program in the time period among the Big 4 networks. The show averaged 4.5 million total viewers, a 1.0 in A25-54 and a .7/3 in A18-49.

The episode also equaled Dateline's highest Saturday rating in A18-49 since April 9, 2016 (0.8). The episode grew by +60% from its first half-hour to its fourth in A18-49 (from a 0.5 rating to a 0.8), by+38% in A25-54 (0.8 to 1.1) and by +28% or +1.1 million in total viewers (3.9 million to 5.0 million).

'"Dateline" aired an encore of "The Good Husband," a report by Andrea Canning about the investigation into Tom Kolman's death.





  [february 2017]  
S
M
T
W
T
F
S
   


· DATELINE NBC (NBC)
· SATURDAY NIGHT LIVE (NBC)





most recent ratings | view all posts
[03/15/24 - 09:30 AM]
ABC's "Will Trent" Grows to New Series High in Total Viewers
The series catapulted by +219% among Adults 18-49 (1.15 rating vs. 0.36 rating) after seven days of multiplatform viewing and increased by +4.19 million Total Viewers (9.02 million vs. 4.83 million) over its initial Live+Same Day average.

[03/14/24 - 12:02 PM]
"Tamron Hall" Grows Week to Week by Double Digits in Women 25-54 and 18-49
"Tamron Hall" scored its best performance since May in Women 18-49 and hit an 8-week high in Women 25-54.

[03/14/24 - 11:30 AM]
Season Premiere of ABC's "The Bachelor" Marks Series' Strongest Multiplatform Telecast in Nearly 3 Years
The season premiere shot up more than 5 times over its initial Live+Same Day rating among Adults 18-49, skyrocketing by +432% after 35 days of multiplatform viewing to score its biggest delayed-viewing increase ever.

[03/12/24 - 03:36 PM]
ESPN Platforms Wrap Up Successful Women's College Basketball Regular Season Slate
The 2023-24 regular season averaged 476,000 viewers across games on ESPN and ABC.

[03/12/24 - 09:56 AM]
Netflix Top 10 Week of Mar. 4: "Damsel" and "The Gentlemen" Take the Top Spots
"Avatar: The Last Airbender," which was recently renewed for two more seasons, held strong in second place with 9.1M views as the social fandom continues to heat up.

[03/11/24 - 04:30 PM]
Earlier Start Time Propels "The Oscars" on ABC to Hit 4-Year High in Viewers
Starting one hour earlier than usual, the 96th Oscars on ABC drew an average audience of 19.5 million Total Viewers and scored a 3.81 rating among Adults 18-49 based on Fast National Live+Same Day program data.

[03/11/24 - 11:52 AM]
"Rock the Block" Season Premiere Delivers Triple-Digit Ratings Gains for HGTV on Monday, March 4
The episode, which attracted 3.9 million total viewers, posted an impressive 104 percent lift from the prior six-week average and a 66 percent increase over year-ago levels.

[03/08/24 - 01:32 PM]
ABC News' Special Coverage of the 2024 State of the Union Address and Super Tuesday Wins in Total Viewers Among All Broadcast Television
ABC News' coverage of the State of the Union address was up +14% from the prior year in Total Viewers.

[03/07/24 - 08:00 AM]
"BMF" Season Three Premiere Delivers 5.1 Million Multiplatform Viewers for Starz
The third season, which premiered on Friday, March 1, achieved a series high growing season over season by 25%.

[03/06/24 - 02:30 PM]
"Tamron Hall" Hits 4-Week High in Households and Total Viewers
During the week of February 19, "Tamron Hall" improved week to week in Households (+6% - 0.68 vs. 0.64), Total Viewers (+9% - 1.008 million vs. 928,000) and Women 25-54 (+1% - 141,000 vs. 139,000).

[03/06/24 - 09:00 AM]
FX's "Shogun" Premiere Breaks Records with 9 Million Views Globally on Hulu and Disney+
Domestically, "Shogun" is the No. 1 FX premiere on Hulu, just ahead of "The Bear" Season 2, aided by viewership from Hulu on Disney+.

[03/05/24 - 04:30 PM]
ABC's "Abbott Elementary" Catapults More Than 5 Times Over Live+Same Day Among Adults 18-49
"Abbott Elementary" also picked up an additional +3.13 million Total Viewers after three days of cross-platform viewing (5.46 million vs. 2.33 million).

[03/05/24 - 03:31 PM]
ABC's "The Bachelor" Hits Its Strongest Multiplatform Telecast in Nearly 2 Years
"The Bachelor" tripled its initial Live+Same Day rating among Adults 18-49, skyrocketing by +197% after just three days of multiplatform viewing (0.62 rating to 1.84 rating).

[03/05/24 - 09:14 AM]
Netflix Top 10 Week of Feb. 26: "Avatar: The Last Airbender" Holds Onto #1; "Code 8: Part II" Debuts on Top
Cupid kept his hold on the English TV List, with Season 6 of fan-favorite dating experiment "Love Is Blind" claiming #2 (5.1M views) and "One Day," the limited series adapted from David Nicholls' beloved romance novel, taking #3 (4.8M views).

[03/05/24 - 09:09 AM]
CBS Wins Monday Night For Fourth Consecutive Week with #1 Show of the Night, "NCIS"
"NCIS" averaged 6.81 million viewers, retaining nearly 100% of its week ago average.