Primetime Preliminary Fast National Nielsen Data (includes all DVR playback through 3:00 am)
Here are the highlights of the six ad-sustained programs that aired in primetime on the broadcast networks last night (4/15/17):
ABC (5.181 million viewers, #1; adults 18-49: 0.7, #1) was the top draw on Saturday with its annual broadcast of "The Ten Commandments" (5.181 million viewers, #1; adults 18-49: 0.7, #1).
The silver then went to NBC (2.289 million viewers, #3; adults 18-49: 0.6, #T2) with its coverage of the "NHL Playoffs: Nashville at Chicago" (2.289 million viewers, #5; adults 18-49: 0.6, #T2).
Next up was FOX (1.739 million viewers, #4; adults 18-49: 0.6, #T2) and its presentation of "UFC on FOX" (1.739 million viewers, #6; adults 18-49: 0.6, #T2).
And finally, CBS (3.032 million viewers, #2; adults 18-49: 0.4, #4) closed out the evening with originals from "Ransom" (2.757 million viewers, #3; adults 18-49: 0.3, #T5), "Training Day" (2.596 million viewers, #4; adults 18-49: 0.3, #T5) and "48 Hours" (3.745 million viewers, #2; adults 18-49: 0.5, #4).
In late-night metered market ratings (via NBC's press release):
The April 15 telecast of "Saturday Night Live," with host Jimmy Fallon and musical guest Harry Styles, has averaged 7.880 million viewers overall and a 2.27 rating in adults 18-49 in "fast official" "live plus same day" results from Nielsen Media Research.
The telecast, the first "SNL" to air live coast to coast (11:30 p.m. ET, 8:30 p.m. PT) and with 11:30 encores in western markets, generated the show's top 18-49 and total-viewer results since the Feb. 11 telecast hosted by Alec Baldwin and featuring musical guest Ed Sheeran (3.10 in 18-49, 10.843 million viewers overall).
They're also the show's second highest results since Nov. 12, 2016 with host Dave Chappelle and musical guest A Tribe Called Quest (3.15 in 18-49, 8.691 million viewer), the first ''SNL" to follow the November Presidential Election
Here are the highlights of the nine ad-sustained programs that aired in primetime on the broadcast networks one year ago (4/16/16):
FOX (2.131 million viewers, #3; adults 18-49: 0.8, #1) was the demo champ on a low key Saturday with its coverage of "UFC on FOX" (2.131 million viewers, #7; adults 18-49: 0.8, #1).
ABC (3.103 million viewers, #2; adults 18-49: 0.6, #2) then was the number two draw with repeats of "America's Funniest Home Videos" (2.884 million viewers, #6; adults 18-49: 0.5, #T5), another "America's Funniest Home Videos" (3.070 million viewers, #5; adults 18-49: 0.7, #T2) and "20/20 Saturday" (3.355 million viewers, #4; adults 18-49: 0.7, #T2).
Next up was CBS (3.914 million viewers, #1; adults 18-49: 0.5, #3) and its trio of "NCIS: New Orleans" (3.778 million viewers, #2; adults 18-49: 0.4, #7), "Criminal Minds" (3.571 million viewers, #3; adults 18-49: 0.5, #T5) and "48 Hours" (4.393 million viewers, #1; adults 18-49: 0.6, #4).
And finally, NBC (1.285 million viewers, #4; adults 18-49: 0.3, #4) closed out the evening with a repeat "The Carmichael Show" (1.295 million viewers, #8; adults 18-49: 0.2, #9) and its coverage of "Premier Boxing Champions" (1.284 million viewers, #9; adults 18-49: 0.3, #8).
In late-night metered market ratings (via NBC's press release):
· The April 16 telecast of "Saturday Night Live," with host Julia Louis-Dreyfus and musical guest Nick Jonas, averaged a 3.9 rating, 10 share in household results from the 56 markets metered by Nielsen Media Research and a 1.9/9 in adults 18-49 in the 25 markets with local people meters.
· "Saturday Night Live" ranks as the #1 telecast of the night on the Big 4 networks in both metered-market households and in 18-49 in the local people meters, ahead of all primetime programs on those nets in both measures.
· "Saturday Night Live" equaled its highest 18-49 rating in the local people meters since Feb. 13 (2.3 with host Melissa McCarthy and musical guest Kanye West).
· "Saturday Night Live" grew +5% versus the show's April 2015 average for originals in metered-market households (3.9 vs 3.7 for April 2015).
· Note that "SNL" adds significant viewership via time-shifting, with originals growing by +50% going from L+SD to L+7 in adults 18-49 (1.93 to 2.89) and +2.246 million persons in total viewers (6.348 million to 8.594 million).
Source: Nielsen Media Research
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