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[10/05/17 - 01:08 PM]
"This Is Us" Grows to 19.9 Million Viewers, Is NBC's Most-Watched Scripted Series Telecast in Live + 7, Excluding Super Bowl Nights, in 13 Years
NBC further spins the numbers for Tuesday, September 26.
[via press release from NBC]

L+7: "THIS IS US" GROWS TO 19.9 MILLION VIEWERS, IS NBC'S MOST-WATCHED SCRIPTED SERIES TELECAST IN L+7, EXCLUDING SUPER BOWL NIGHTS, IN 13 YEARS, SINCE "ER" THE NIGHT OF THE "FRASIER" FINALE

AFTER SEVEN DAYS OF TIME-SHIFTING, "US" IS BROADCAST TELEVISION'S TOP ENTERTAINMENT PROGRAM IN 18-49 SINCE THE OSCARS

ADDING ALTERNATE-PLATFORM VIEWING, "THIS IS US" GROWS TO AN ESTIMATED 7.99 RATING IN 18-49 AFTER SEVEN DAYS, A NEW SERIES RECORD AND ALREADY BEATING EVEN THE 35-DAY RESULTS FOR LAST SEASON'S FIRST 10 TELECASTS

In "live plus seven day" Nielsens, "This Is Us" (6.49 in 18-49, 19.868 million viewers overall):

· Is now NBC's most-watched scripted series telecast, excluding post-Super Bowl shows, in 13 years, since "ER" the night of the "Frasier" finale, May 13, 2004 (predating Nielsen's DVR measurement, 23.882 million).

· Sets new L+7 series records in 18-49 and total viewers.

· In 18-49 is the top-rated entertainment telecast on broadcast television since ABC's Academy Awards (9.51 in L+7 on Feb. 26).

· Is the top-rated NBC fall premiere of an entertainment series in 10 years (since the "Heroes" second-season premiere on Sept. 24, 2007 (8.41 in L+7).

· Is up versus the show's L+SD results by +66% in 18-49 (3.90 to 6.49 in L+7) and +6.9 million viewers overall (12.938 million to 19.868 million).

· Grows to an estimated 7.99 rating in 18-49 when alternate-platform viewing is added, a new series record and already topping even the 35-day estimates for each of last season's first 10 "This Is Us" episodes (Sept. 20 thru Dec. 6, 2016).

Results are based on viewing data from Nielsen Media Research.





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· ER (NBC)
· FRASIER (NBC)
· THIS IS US (NBC)




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